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Psych 218 Introduction to Behavioral Research Methods

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Title: Psych 218 Introduction to Behavioral Research Methods


1
Psych 218Introduction to Behavioral Research
Methods
  • Week 8 Lecture 16

2
Outline of Todays Lecture
  • Last lecture we discussed
  • Correlation and regression
  • Hypothesis testing
  • Today we will discuss
  • Hypothesis testing
  • Representing variable and confidence intervals in
    graphs
  • Writing research reports

3
Null-Hypothesis Testing and Inferential Statistics
True State of the World
2 realities by 2 decisions form a 2 x 2 matrix of
4 possibilites
Decision
4
Null-Hypothesis Testing and Inferential Statistics
  • How do we infer whether to reject the null
    hypothesis and conclude that a relationship does
    indeed exist?
  • Inference the act of deriving a conclusion from
    facts or premises
  • Inferential Statistics statistical tests that
    estimate the probability of a Type I error
  • Type I error is an incorrect rejection of the
    null hypothesisyou think the differences in the
    data indicate an effect is there, but in reality
    any differences are due to noise

5
Null-Hypothesis Testing and Inferential Statistics
  • The probability of a Type I error is generally
    expressed as p
  • Inferential statistical tests (t-tests, ANOVA,
    correlation, regression) are designed to estimate
    p
  • Low values of p suggest that it is highly
    unlikely that the differences in the data are due
    to random variability alone ? a relationship
    between the variables likely exists!
  • In many sciences, researchers as a group have set
    a criterion by which to judge p a .05

6
Representing Data Graphically
  • Scatterplots vs. Plots of means

Echinacea Hand Washing None
Placebo Treatment
Echinacea Hand Washing None
Placebo Treatment
7
Representing Dispersion in Data Graphically
  • Error bars on graphs
  • Standard deviation, s
  • Standard error of the mean (se or )
  • Confidence intervals (CI)
  • Assume data is normally distributed
  • 95 CI 1.96
  • CI represents boundaries of that account for 95
    of distribution

8
Representing Dispersion in Data Graphically
  • Plots of means with error bars
  • error bars /- 1 se error bars /- 95 CI

Echinacea Hand Washing None
Placebo Treatment
Echinacea Hand Washing None
Placebo Treatment
9
Representing Data Graphically
  • Boxplots
  • Five-Number Summary
  • Lowest value (Q0?), Q1, Q2, Q3, Highest value
    (Q4?)

Outlier value
90th percentile
Q3 75th percentile
Median (Q2 or 50th percentile)
Q1 25th percentile
10th percentile
Echinacea Hand Washing None
Placebo Treatment
10
Writing a Research Proposal and Report
  • Purpose of Research Proposal
  • Presents a literature review that defines the
    concepts and variables pertinent to a particular
    research question
  • Presents a specific research question with
    explicit hypotheses to be tested
  • Develops a plan for addressing that research
    question empirically, including descriptions of
  • Target population and subject sampling
  • The research design, including explicit
    definition of independent and dependent variables
    and how the stimuli and procedures implement
    these variables
  • Aspects of stimuli and procedures that help to
    control for extraneous variables and confounding
    variables
  • Types of analyses to be used, predicted results,
    and how these predictions relate to the hypotheses

11
Writing a Research Proposal and Report
  • Purpose of Research Report
  • Present the results of empirical research and
    places them in the context of previous research
  • Contains all elements of research proposal (see
    previous slide) plus
  • The research report presents the results and
    analyses
  • The research report discusses the results to
    place them in context

12
Research Proposals and Reports Global Concerns
  • Scientific Writing Style
  • Precision more important than entertainment, but
  • Research is part science and part advertising
    not only do you need to develop good ideas but
    you must be able to sell your ideas
  • Proposal is often the basis of first impression
    for the quality of the research project
  • Proposal must be clear on ALL levels of analysis
  • Words
  • Sentences
  • Paragraphs OUTLINE!
  • Sections

13
Research Proposals Global Concerns
  • APA guidelines
  • Orderly expression of ideas - organization
  • Smoothness of expression - transitions
  • Economy of expression - concise language
  • Precision and clarity use scientific vocabulary
    jargon correctly and insure that all terms are
    defined the first time they are used

14
Organization of Research Reports and Proposal
USE APA STYLE!
  • Title Page title should specifically describe
    what the paper is about so that it is useful
    information for other researchers literature
    searches
  • Abstract
  • essentially a mini-paper for lit. searches
  • be extremely CONCISE! (lt 150 words)
  • introduce specific topic
  • discuss variables, etc.
  • present major results (no statistics!)
  • discuss important conclusions

15
Organization of Research Reports and Proposal
USE APA STYLE!
  • Introduction
  • Purpose
  • Demonstrate knowledge of relevant research
  • Define intervening variables and their relation
    to manipulations and measurements used in
    previous reserach
  • Present and justify research question and
    hypotheses
  • Present and justify the general method to be used
  • Organization
  • Start broad then narrow to your general purpose
  • Discuss only relevant research in a logical flow
  • Near the end provide an explicit statement of
    hypotheses and an overview of the general
    research design

16
Organization of Research Reports and Proposal
USE APA STYLE!
  • Method
  • explicitly state how variables are manipulated
  • define in separate sub-sections
  • Participants (subjects)
  • Design
  • Stimuli/Apparatus/Materials
  • Procedures
  • Results
  • scales of IVs and DVs
  • transformations of DVs
  • list analyses you plan to perform
  • summarize predictions

17
Things to Avoid Dr. Dyres Pet Peeves
  • Use of informal language e.g., you dont run
    subjects, you test participants
  • Ambiguous pronouns if you use the word it make
    sure the surrounding context makes the meaning of
    the word it obvious, otherwise avoid using it
    (as in it)
  • Sexist pronouns (he vs. she) word sentences to
    avoid having to use these if at all possible, or
    use he or she
  • Verb tense
  • Introduction Section discussion of specific
    previous research ? past tense, ideas or concepts
    that are general for all time and not linked to
    past? present tense
  • Method and (predicted) results
  • future tense for proposals
  • past tense for reports

18
Things to Avoid Dr. Dyres Pet Peeves
  • Plural/singular mismatches
  • Passive voice word sentences in active voice
  • Passive voice subject of the sentence receives
    the action of the verb
  • The President was elected by the citizenry
    The fish was caught by the boy
  • Active voice subject of the verb carries out
    some action
  • The citizenry elected the President The boy
    caught a fish
  • Superfluous, imprecise language (e.g., avoid
    vague adverbssearch for all words ending in ly
    and consider eliminating them)
  • Style issues like that vs. which
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