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MGMT 610 New Venture Planning Winter 2002

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Lundquist Professor of Entrepreneurship. Professor of Management ... Newlywed Financial Planning: Eliza Mattox, Jenni Rasmussen, Jason Nelson, Dave Bloom ... – PowerPoint PPT presentation

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Title: MGMT 610 New Venture Planning Winter 2002


1
MGMT 610New Venture PlanningWinter 2002
  • Alan Meyer
  • Lundquist College of Business
  • University of Oregon

2
Todays Agenda
  • Review syllabus
  • Review quarter schedule
  • Why a business plan?
  • Writing a business plan
  • Student business ideas
  • Forming teams
  • Next week(s)

3
Course Syllabus
  • New Venture
  • Planning

4
Objective of Course
  • Write a business plan for a start-up
  • Learn elements of a business plan
  • Not a traditional course
  • Process vs. Content
  • Interaction with business community
  • Mentors, judges, speakers
  • Hard work, but rewarding!

5
Workshop Coordinator
  • Alan Meyer Alan
  • Lundquist Professor of Entrepreneurship
  • Professor of Management
  • Economics undergrad, MBA
  • Ph.D. UC Berkeley
  • Taught at Cornell, Univ. of Wisconsin, Hong Kong
    Univ. Science Technology, UO
  • Business experience Startup advisory boards,
    corporate market research

6
Four Two-Week Modules
  • Team Formation Industry Analysis
  • Leader Alan Meyer
  • Workshop Kaiping Zhang, Business Librarian
  • Marketing Analysis Plan
  • Leader Randy Swangard
  • Workshop Don Harkin
  • Operations Plan
  • Leader Alan Meyer
  • Workshop Ty Pettit, COO microHelix, founder
    Djangos
  • Financial Plan
  • Workshop leader Kevork Horissian
  • Speaker Jill Fetherstonhaugh, Business Law
    Centre

7
Communications
  • Course website
  • http//lcb1.uoregon.edu/ameyer/MG610.html
  • Email ameyer_at_oregon
  • Telephone
  • 346-5178
  • Office hours
  • Monday, 300-500 pm, and by appointment
  • Drop in

8
Course Materials
  • Text
  • Lawrence and Moyes, Writing a Successful
    Business Plan
  • Moyes and Lawrence, Financial Spreadsheets for
    the Business Plan
  • Optional material
  • Suggested readings in syllabus
  • Class handouts
  • Distributed in class and/or on website

9
Class Schedule
  • Tuesdays 400 to 700
  • 1st Hour speaker or presentations
  • 2nd Hour discussion/lecture
  • 3rd Hour team breakout

10
Outside Participants
  • Randy Swangard, LCE Director
  • Workshop leaders
  • Outside speakers
  • Team mentors
  • Business plan judges

11
Law Entrepreneurship
  • Barbara Aldave, Director of Law
    Entrepreneurship Center
  • In partnership with LCE to offer Statement of
    Completion

12
Presentations
  • Forum for feedback from class
  • Friendly audience
  • Challenging QA paramount
  • Presentation ideas and tips
  • Lawrence, Tips on Making Business Presentations
  • http//bus.colorado.edu/faculty/lawrence/Documents
    /speaking.htm

13
Quest for AdVentureBusiness Plan Competition
  • Last Friday of Winter Term
  • All teams participate
  • Outside judges
  • Competition does not affect grade
  • Glory and

14
Grading
  • Team Written Assignments (6-8)
  • In-Class Presentations (5-6)
  • Final Group Presentation
  • Final Written Plan
  • Peer Evaluation
  • Individual Participation

15
Term Schedule
  • New Venture
  • Planning

16
Schedule Overview
  • Weeks 1-2
  • Form teams
  • Select concepts, analyze industry
  • Review sample plans
  • Weeks 3-9
  • Research and write plans
  • Week 10
  • Present plans

17
Detailed Schedule
Course website
http//lcb1.uoregon.edu/ameyer/MG610.html
18
Why a Business Plan?
  • New Venture
  • Planning

19
Purpose of a Business Plan
  • Action Plan
  • Small steps lead to large results
  • Road Map
  • On track and in right direction
  • Sales Tool
  • Investors, vendors, customers, partners,
    employees, YOURSELF!

20
The Payoff to You
  • Cross-functional integration
  • What it really means to integrate strategy,
    marketing, finance, accounting, and management
  • Business planning methodology
  • Tool kit for systematically tackling any emerging
    business opportunity (not just start-ups)
  • Work sample
  • A tangible, professional written plan and
    presentation that documents your mastery of the
    above

21
Writing a Business Plan
  • New Venture
  • Planning

22
Writing a Business Plan
  • Hard work (only 3 credits?)
  • Frustrating
  • Puzzle pieces keep changing shape
  • Analysis vs. Synthesis creative
  • Ultimately, very rewarding
  • Put your education together
  • Excellent resume item
  • Satisfying

23
Ideas Opportunities
  • New Venture
  • Planning

24
Ideas vs. Opportunities
  • What makes a good opportunity?
  • Opportunities
  • Attractive
  • Durable
  • Timely
  • Adds value
  • Scale and scope

25
Consider
  • Technical feasibility
  • Market acceptance
  • Competition
  • Resources required
  • Experience of management team
  • Market growth
  • Et cetera

26
Your ideas
opportunities
27
Administrative Stuff
  • Who is already part of a team?Who is looking for
    a team?
  • Which teams have firm ideas?Which are looking
    for ideas?

28
Teams and Members
  • Medical Money Maker
  • Liz Bauer, Seth Millstein, Jennifer Knee, Titin
    Suprihatin
  • Tree Shaver
  • Mike Sim, Andy Lyons, John McPherson
  • Nano Science
  • Dave Rubin, Mark Mackey, Robert Macy
  • Newlywed Financial Planning
  • Eliza Mattox, Jenni Rasmussen, Jason Nelson, Dave
    Bloom
  • Unattached to a team
  • Viviana Jarrin, Ho Joong Kim, Gabriel Bailey,
    Roberto Tamayo, Hyun Joong Yoon
  • Not registered for 610

29
Questions?
30
Detailed Schedule
Course website
http//lcb1.uoregon.edu/ameyer/MG610.html
31
MGMT 610New Venture PlanningWinter 2002
  • Alan Meyer
  • Lundquist College of Business
  • University of Oregon
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