Kent State University College of Business Administration and Graduate School of Management

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Kent State UniversityCollege of Business
Administration andGraduate School of Management
Strategic Priorities Presentation March 11, 2003
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OUR PEOPLE
Office of the Dean Dr. George E. Stevens
Dean Dr. Larry Marks Associate Dean Dr. Rick
Schroath Associate Dean Ms. Liz
Sinclair-Colando Assistant Dean Ms. Lucinda
Welch Associate, Executive Programs Mr. Ralph
Kletzien Director of Development Department
Chairpersons Dr. Dick Brown Accounting Dr. Jay
Weinroth Management Info. Systems Dr. Dick
Kent Economics Dr. Jim Boyd Finance Dr.
Eileen Bridges Marketing Stepping down in
the 02-03AY
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Our Programs

• BBA in Business
• Management Major also off campus
• MBA
• Full-time
• Professional (part-time Kent LCCC--new)
• Executive
• MS in Accounting
• MS in Financial Engineering (joint program)
• MA in Economics
• Ph.D. in Business

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Outreach to Business Government One-stop
Shopping

• CEED Cindy Welch
• SBDC Linda Yost, Director
• KRBA Jack Crews, CEO
• Western Reserve Business Center for Women
• Mary Ann Jasionowski, Business Analyst
• Procurement Technical Assistance Center Keith
  Tarbett
• OAE Michael DiMonte, Executive Director

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Examples of Assistance

• OUTREACH PROGRAMS
• Small Business website creation through KRBA and
  COBA Webmaster, L. Poje
• Virtual marketing program to NE Ohio and Southern
  Ohio manufacturers
• Customized management development program for
  several middle-size and large corporations

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A Few Successful Business Alumni

• Michael Capellas, Chairman CEO, WorldCom, Inc.
• Richard Ferry, CEO, Chairman of Korn-Ferry
  International Executive Search Firm
• Dan Klimas, President, Huntington Bank
• John Brinzo, CEO and Chairman, Cleveland Cliffs
• Joseph Grunenwald, President, Clarion University

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U.S. News World Report(2nd consecutive year)

• Kent State Universitys College of Business
  Administration is listed among Americas 148 best
  (out of over 1,200 business programs) business
  programs in the country!
• KSU only public business school listed from
  northeast Ohio.

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Significant Accomplishments

• College of Business Colleagues (CBC) New
  living/learning program for retention of freshmen
• First Class M.S. in Financial Engineering
  interdisciplinary program (Math, Econ Bus.)
• Creation of Joint Architecture Business Masters
  program
• Delivery of Professional MBA to LCCC

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Significant Accomplishments

• John Fiedler-BorgWarner Endowed Chair in Global
  Business Studies Search will soon begin
• New Vaughn-Hoover Executive Electronic Classroom
• 730,000 for Founders Scholarships

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• Trading Room Grand Opening April 3rd!

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Significant Accomplishments

• 1.2 Million Gift to Support International
  Financial Symposium CBOT- ERF
• 100 satisfaction with the new Peer Advising
  Program initiative (for freshmen students)
• High satisfaction with UPO advising despite a
  7001 ratio of students to advisors
• Major revision of Marketing Electives to reflect
  impact of internet/web environment

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Operational Challenges

• Goal 182,065 to 273,097
• CONSULTATION with CAC, FACs, and Administrative
  Officers
• Several Options Discussed
• e.g., Reduction in or elimination of academic
  programs
• Restructuring with in the college
• Deletion of Administrative and Staff positions
• Reassessment of Faculty Workloads

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Operational Challenges

• Tentative Plan (subject to final approval)
• 191,823 in savings
• 60 in staff position savings
• 40 in faculty workload reassignments
• A Good Opportunity for Self-assessment
• Challenge Remaining competitive against peer
  institutions which are better staffed

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Benchmark Information
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Our Strategic Priorities

• ACTION THEME 1 Student Success
• Serve our current students well
• Provide a high quality education to those we
  serve
• ACTION THEME 1 CENTERS OF EXCELLENCE
• Selectively take advantage of new opportunities
  consistent with mission and resources
• ACTION THEME 3 -- Improvement
• Engage in a process of continuous improvement

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15th Day Headcount College of BusinessMAJOR
ENROLLMENTS

• Fall 1998 1999 2000 2001
  2002
• Undergraduate 2427 2604 2766 2904 2941
• Graduate 495 492 452 449
  468
• Total Kent
• Campus 2922 3096 3218 3353 3409
• System-wide na 3970 4246 4380 4602

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College of Business STUDENT ENROLLMENTSKent
Campus
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College of Business STUDENT ENROLLMENTSSystem-wi
de Majors
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College of BusinessAVERAGE SECTION SIZES

• Year 1998 1999 2000 2001 2002
• Size 43.9 45.1 52.5 52.7 48.8

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College of BusinessKent Campus COBA Headcount
Enrollments(Students taught, Fall semester)
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College of BusinessRatio of Students to TT
Faculty
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Ratio of All Business Undergraduate Students to
Advisors(Fall semester)
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Sustaining Investments

• We need to Invest In
• Centers of Excellence
• Providing a High Quality Education
• Accounting AACSB Accreditation
• Student Success
• Recruitment and Retention

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Sustaining Investments
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Strategic Investments

• Providing a High Quality Education
• Additional Faculty Positions
• AACSB Reaffirmation of Accreditation
• Recruitment and Retention
• Centers of Excellence
• Global Business Center
• Expansion of International Business Programs
• Center for Entrepreneurial Studies

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Strategic Investments
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Other Pressing Needs

• Providing a High Quality Education
• Additional TT Faculty Positions
• Additional NTT Faculty Positions
• Additional PT Faculty Funding
• High Quality Learning Environment
• Facilities
• Technology
• Current Expenses
• Faculty Development

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Other Pressing Needs
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Strategic Investments Funding to be Determined

• Global Business Center
• Expansion of International Business Programs
• Center for Entrepreneurial Studies
• Emerging Opportunities (TBD)

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Bad News The Current Budget Realities

• Missed opportunities to meet needs of citizens of
  Ohio
• Missed opportunities to generate significant
  revenue for KSU and the college
• Reduced quality of education (e.g., limited
  pedagogical options, large section sizes)
• Discouragement and lowered morale
• Meritorious projects not funded
• Jeopardize accreditation by violating the AACSB
  60 RULE (Percentage of full time to part-time
  teachers)

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Examples Missed Opportunities

• Exploring Business Freshman course with
  average class section size of 200 students lacks
  breakout sections and opportunities to help
  students develop competencies
• Business Policy/Strategy case-oriented and
  intensive writing capstone course Need to cut
  sections in half from 60 students

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Examples (continued)

• Average of Marketing Upper Division Courses is 59
  students per section
• Average of all Lower Division Courses is 125
  students per sections
• 6 sections over 200 students

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In plain language

• CQI We want to continuously improve upon what
  we currently do.
• Assess We want to determine what we should or
  should not continue to do.
• Change We want to do new things, consistent
  with the global village we live in and the rapid
  changes we see in our environment.

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Tough Environmentfor Faculty Hiring

• Too many jobs too few faculty
• Enrollment increases
• 100 Schools with Accreditation Plans
• Faculty Retirements
• Downsizing of doctoral programs in 1990s
• High School demographic shift upward
• Now a softening job market for workers

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Our contribution to priorities

• Fund raising
• Visit alumni and potential donors around the
  country
• Tell our story
• College newsletter distribution
• Re-connect folks to Kent State COBA
• Engage alumni and friends in our programs
• Offer case statement for support

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Our contribution to priorities

• We Must Achieve Results
• People with capacity to give beginning to make a
  difference
• Cultivation assistance/research
• Linking contacts while on the road
• Improved use of university databases
• Staff and resources to support friend making and
  fund raising

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Our contribution to priorities

• New Initiatives
• Vaughn-Hoover Executive Classroom
• PMBA to Lorain
• MSFE Program
• Financial Trading Room Floor
• Programs through Partnerships (on and off campus)
• Future Strategic Repositioning
• An active partner for success

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The Bottom Line

• In todays economic environment we must find ways
  to achieve greater self-sufficiency
• The Strategic Positioning experience has been
  insightful
• This is an important approach to pursue to gain
  success