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Its Never Too Early for T.O.U.R.S.


According to the Campaign for High School Equity and its High School Policy ... The more the merrier. Challenge 5. Campus Visibility ... – PowerPoint PPT presentation

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Title: Its Never Too Early for T.O.U.R.S.

Its Never Too Early for T.O.U.R.S.
  • Translating Opportunity to Uplift Rising Stars

Bryan Spencer Rodrigo Gutierrez Recruitment
Early Outreach Officers San Diego State University
Topics of Discussion
  • Current Issues in K-12
  • Purpose of T.O.U.R.S.
  • Building an Early Outreach Program
  • EOP Volunteer Program
  • Questions and Discussion

Current Issues
  • According to the Campaign for High School Equity
    and its High School Policy Reform A Plan for
    Success (2008)…
  • 10 of Californias high schools are drop-out
    factories educating 17.2 of the students
  • California graduation rate for 2006-07 was 67.7
  • 50 of CA 8th graders read at the below basic
  • Drop-out rate for California is 22.5, based on
    new tracking system implemented
  • On-Time Completion Rates of HS
  • African-American 55.3
  • Latino/a 57.8
  • Native American 50.6
  • In CA, SE Asians 50 did not graduate
  • Only 35 of California graduates left high school
    having completed all the courses required for
    entrance to the UC and CSU systems
  • 10 of 8th grade graduate do not enroll in 9th

Solution Purpose of T.O.U.R.S.
  • Inspire students to believe in the reality of
    attending an institution of higher learning
  • Illustrate the SDSU college student experience
    through facts and personal experience
  • Encourage students to do further research into
    SDSU and other universities and take
    responsibility for their UC/CSU Preparation
  • Provide positive role-models for middle school

Building an Early Outreach Program
Elements of T.O.U.R.S.
  • Establish Goals, Resources, and Demand
  • Assess Schools in your Area
  • Assess Collaboration Partners and Allies
  • Design Services to Offer
  • Develop Procedures and Protocol
  • Evaluations Testimonials

Building an Early Outreach Program
  • Establish Goals, Resources, and Demand
  • SDSU did not offer a dedicated program for tours
    or presentations
  • Staffing EOP created SSP-1B to design,
    implement, and assess an Early Outreach Program
  • Become visible to middle schools, its counselors,
    teachers, and other administrators
  • Resources Available
  • Promotional Items
  • Educational Materials targeted for grades 6-8
  • Student Volunteerism

Building an Early Outreach Program
  • Assess the Schools in your Area
  • Feeder Analysis
  • Top Feeder HS to EOP
  • Top Feeder HS to SDSU
  • Highest Rates of Free/Reduced Lunches
  • Proximity to SDSU Campus
  • Suspension Rates

Building an Early Outreach Program
  • Assess Collaboration Partners and Allies
  • On Campus
  • Gear-UP
  • Pre-College Institute
  • Compact 4 Success
  • Ambassadors Prospective Student Center
  • SDSU Student Organizations
  • College Access Program _at_ SDSU

Building an Early Outreach Program
  • Off-Campus
  • California Student Opportunity and Access Program
  • Advancement Via Individual Determination (AVID)
  • Community Organizations and Churches
  • Local Middle Schools

Building an Early Outreach Program
  • Define Services to Offer
  • Tours
  • Provide a 60-min walking tour highlighting fun
    areas on campus and the college student
  • Presentations Student Panels
  • Provide a presentation that is energetic with
    simple language to motivate, inspire, and educate
    middle school students.
  • Attention Getter
  • Reasons to Attend College
  • San Diego State Facts Highlights
  • A-G Requirements
  • Eliminate the Fear of College Costs Financial
  • EOP
  • Provide diverse and prepared student panels to
    offer a mentor perspective
  • Material Requests
  • Provide Resource Packets for teachers and
    administrators to aid in their mission to
    establish a college-going culture in their
  • Attend College Fairs Parent Nights
  • Participate in Cal-SOAPs College Making It

Building an Early Outreach Program
  • Tours
  • Structure High Quality Service
  • Campus Sites Visited
  • Information Disbursed
  • Tour Guide Behavior Dress Code
  • Develop goodwill with teacher
  • Correspondence
  • Request Protocol
  • Confirmation/Denial Procedures
  • Tour Evaluations (Collection Database Teacher
  • Goals and Limitations
  • Tour Size
  • Student Volunteerism Knowledge of University
  • Number of Tours Offered
  • Designated Times for Tours

Building an Early Outreach Program
  • Presentations Student Panels
  • Structure
  • How to Communicate to 6th-8th grade students
    (style, lingo, etc…)
  • What Relative Topics to Cover
  • Templates in Existence (CMIH, Admissions, Fin.
    Aid, etc)
  • Survey Teachers and Administrators for expertise
  • Correspondence
  • Request Protocol
  • Confirmation/Denial Procedures
  • Evaluations (in progress)
  • Goals and Limitations
  • Classroom or Projector Availability
  • Student Volunteerism
  • Access to Middle School Sites

Building an Early Outreach Program
  • Material Request
  • Structure
  • Gather Materials Relative to Grade Level
  • Promotional Items
  • Cal-SOAP CMIH Booklets and Handouts
  • Admissions FTF, Fin. Aid, Scholarship Handouts
  • CSU Office College Posters
  • EOP Brochures, Folders, Promotional Items
  • Correspondence
  • Request Protocol
  • Confirmation/Denial Procedures
  • Goals and Limitations
  • Limited to What Will Fit in a Large Yellow
  • Teachers Will Request Everything Anything!
  • Financial Restrictions (materials promo items)

Building an Early Outreach Program
  • Develop Procedures and Protocol
  • Tours Presentation Requests in 2006
  • Letterhead Policy
  • Data Collection ? MS Excel
  • Confirmations via Email
  • Tours Presentation Requests in 2008
  • EOP Event Request Forms
  • Simple
  • Electronic Format (Speeds up process)
  • Easy to Collect Data
  • Data Collection ? MS Access
  • Tour Evaluations
  • Easy to Complete
  • High Completion Rate
  • Collect Valid Data with Proper Scales of Measure

T.O.U.R.S. Statistics At a Glance
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Tour Evaluations
  • The SDSU fieldtrip is probably one of the best
    field-trips our 6th graders take. The tour
    guides definitely build a relationship with the
    students which completely makes the field-trip
    successful. -6th Grade Teacher
  • I have had parents tell me they have never heard
    their children as excited about college as they
    are now -7th 8th Grade Teacher
  • We constantly talk about college at school, but
    the students dont really understand the true
    concept of college until they visit a campus
  • -6th Grade Teacher
  • Many students who once believed college was not
    an attainable goal, have now changed their minds.
    -6th Grade Teacher
  • I loved the presentation with the "planting of
    the seed" and the growth into the Giant Sequoia.
    It was a wonderful metaphor for the students.
  • -8th Grade AVID Teacher

High Demand Quality Services
  • Based on…
  • The demand and motivation to avoid denying any
  • Desire to aid in the retention of EOP students
    and provide opportunities for community service…
  • We devised the…

EOP Volunteer Program!!
EOP Volunteer Program
  • Began in Fall 2006
  • Current Structure began Fall 2007
  • Key component our Early Outreach efforts and
  • Volunteers made up of EOP and Non-EOP students

EOP Volunteer Program
  • History
  • Fall of 2006
  • Tours were conducted by Staff and whichever
    students happened to be around
  • This would create problems obtaining student
    assistance with Tours Events
  • Tour groups were limited in size
  • Many requests had to be denied because of these
  • Summer of 2007
  • Outreach Recruitment added another Staff member
    for Early Outreach efforts
  • Current EOP Volunteer Program developed
  • Tour Group sizes increased
  • Less requests were denied as a result
  • Spring 2008
  • Outreach Recruitment Coordinator hired to allow
    Early Outreach staff to focus on Tours and Events
    and developing and expanding the EOP Volunteer

Goals of the EOP Volunteer Program
  • To provide EOP and non-EOP students with an
    opportunity for community service, to educate
    prospective students, and to stay engaged with
    EOP and its staff and services.
  • To be flexible with our Outreach efforts in
    events and programs
  • Allows Outreach Recruitment Staff to focus on
    other duties (visits, application period, etc.)
  • Hosting more and MORE students with campus visits
  • Outside of time conflicts, not denying any
    requests for a campus visit.
  • Assist with EOP department events
  • Get students INVOLVED!!

EOP Volunteer Program
  • Opportunities for Involvement
  • Middle School Campus Tours
  • Student Panels
  • Freshman For a Day (fall semester)
  • Middle School Visits (College Access Program)
  • EOP Graduation (spring semester)
  • EOP Student Advisory Board
  • Explore SDSU 2009
  • Community Events

EOP Volunteer Program
  • Implementation of a Volunteer Program
  • How do we create a program out of nothing? Where
    do we get our students? How do we communicate
    with them? Isnt there something like this
    already on campus?
  • Step 1. Knowing your goals and objectives
  • Expand tours and event size and number. And keep
    US in the office.
  • Step 2. Knowing your potential volunteer pool.
  • Year One EOP Students and select Student
  • Year Two EOP Students, Students Organizations
    and the general campus population
  • Step 3. Love Technology.
  • Flyers to Email to Campus-wide Newsletters

EOP Volunteer Program
  • Implementation of a Volunteer Program (part II)
  • Step 3. CONSTANT Communication
  • Weekly Announcement and Emails, electronic course
    communication (Blackboard)
  • Step 4. Know Your Resources
  • Do MORE with less

EOP Volunteer Program
  • Challenges and Limitations of a Volunteer Program
  • a smart man once said, the answer to all your
    questions is money.
  • Challenge 1. Budget
  • 0 in our departments General Fund for the
    Volunteer Program
  • Challenge 2. Incentives
  • See Challenge 1. What will it make it worthwhile
    for students to take time out of their busy day
    and take their ONE free hour to give a tour to
    some kids?
  • Challenge 3. Student Availability
  • Tours mostly fall between 10am and 2pm Monday
    through Friday. So do student volunteers classes.

EOP Volunteer Program
  • Challenges and Limitations of a Volunteer Program
  • Challenge 4. Volunteer Pool Size
  • The more the merrier
  • Challenge 5. Campus Visibility
  • Look outside of EOP for students and look outside
    email to reach potential Volunteers
  • Challenge 6. Show Rate
  • Yeah they say they can volunteer, but do they
    show up?
  • Challenge 7. Training
  • I would give a tour, but I dont know how to
    give one.

EOP Volunteer Program
  • Blackboard Academic Suite aka Blackboard
  • Easy and Efficient way to communicate with
  • Program is added as another enrolled course
  • Free for US!! Paid for by the University
  • Stores all your program information and resources
    for you and your volunteers

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EOP Volunteer Program
  • Testimonial
  • What did you enjoy the most about being an EOP
  • I enjoyed leading the tours around campus the
    most. I felt good about being able to give
    prospective students a positive experience which
    could result in them joining the SDSU campus.

EOP Volunteer Program
  • Statistics of volunteer participation
  • 200 Volunteers since Fall 2007
  • Real cost of Volunteers based on 9/hr wage
  • 2007/2008 - 2965
  • So far 2008/2009 - 1580
  • Fall 2008 had 44 unique volunteers.
  • 89 current members

Future Possibilities
  • Build a pipeline program that co-exists with our
    High School and Community College Recruitment
  • Measure effectiveness of T.O.U.R.S. by evaluating
    Admissions Applicants and Enrollees
  • Create a Freshman For a Day program for
    selected middle schools
  • Provide a tutoring/mentoring program that
    involves EOP students and middle school students

Thank You Any Questions?