SILKCENTRAL TEST MANAGER: Sales Positioning

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SILKCENTRAL TEST MANAGERSales Positioning

• Claire Lima, Product Marketing Manager
• Richard Sherrard, Product Manager
• May 4, 2004

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AGENDA

• Claire Lima
• SilkCentral Test Manager positioning
• POC Program for Early Adopters
• Pricing
• Misc
• Test Management with SC Test Manager
• Richard Sherrard
• Quick demo
• Questions Answers

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SILKCENTRAL TEST MANAGER

• SilkCentral Test Manager is Segues next
  generation test management product and key
  component of Segues quality optimization
  platform.
• Collaboration
• Web Reporting
• Central repository
• Workflow (QA, Dev, Customer Support, etc)
• Quality Management
• Defining (associate high priority/risks)
• Measuring (result analysis)
• Managing (process, projects, collaboration)
• Maintaining (visibility, trend reports)

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SC TEST MANAGER COMPETITIVE LANDSCAPE

• Mercury (TD)
• Mature product
• Not a priority
• Rational/IBM Compuware
• Bundle with product suites
• Rational (development tools)
• Compuware (development mainframe tools)
• Empirix
• Web only

SC TM
TD
Price
Features
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SC TEST MANAGER 7.0 - COMPETITIVE POSITIONING

• SC Test Manager
• Provides robust, out-of-the-box integration with
  SC Issue Manager system. This integration
  provides unmatched workflow for increased
  collaboration and productivity
• TDs built-in defect tracking system is weak
  compared to Segues
• Going forward, SC Test Manager will provide
  integration with leading issue management
  systems.
• Provides unique Matrix Scheduler that also
  increases productivity. One script can be easily
  scheduled to be run at multiple machines.
• TD requires that a test be set up and scheduled
  for each environment it is supposed to run
  against.
• Tight integration with SilkTest and SC Issue
  Manager one product, one scripting language, a
  lot more value
• TD requires WinRunner (TSL), QuickTestPro
  (VBScript)
• Based on Segues QO platform
• Common Console, Asset Maximizer (reusability) -
  Mercury does not have a common architecture
  platform

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SC TEST MANAGER PROVIDES CUSTOMERS WITH THE
ABILITY TO

• Speed the deployment of complex, distributed
  applications
• Optimize application quality
• Create efficiencies that shorten release cycles
• Simplify test management with Web-based
  scheduling, execution, defect tracking and
  reporting
• Promote collaboration
• Ensure end-to-end reqs, product specifications
  traceability

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SC TEST MANAGER 7.0 - LAUNCH STRATEGIES

• Launch plan
• GA (general availability) May 18, 2004
• Email to existing customers
• Official announcement May 19, 2004
• Press release
• StarEast Show (Orlando, FL)
• Presentations and demos

7.0
7.0.1
7.5
SilkCentral Test Manager
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SC TEST MANAGER LEAD GENERATION PROGRAMS
May Jun Jul Aug Sep Oct
Nov Dec
SC TEST MANAGER
TEST MANAGEMENT WEBINARS
MANAGING YOUR LOAD TESTING PROCESS WITH SC TEST
MANAGER
LEAD GENERATION PROGRAMS Test Management
Webinars Audience Existing SilkTest customers
and prospects (plus new list)
WORLDWIDE Message Test Management with SC Test
Manager Objective To generate a combined total
of 600 leads for SC Test Manager by end of
year. Managing Your Load Testing Process With SC
Test Manager Audience Existing SilkPerformer
customers and prospects WORLDWIDE Message
Managing the load testing process with SC Test
Manager Objective To generate a combined total
of 150 leads for SC Test Manager
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POC PROGRAM FOR EARLY ADOPTERS

• JUMPSTART THE SELLING PROCESS OF SILKCENTRAL TEST
  MANAGER

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SC TEST MANAGER POC PROGRAM FOR EARLY ADOPTERS

• POC program for early adopters
• Early access to the software
• Dedicated technical support

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SC TEST MANAGER POC PROGRAM FOR EARLY ADOPTERS

• POC program for early adopters
• Not the usual POC
• Rules of engagement
• Pre-qualification
• On-site demo
• Follow up
• Weekly Trip Report
• Technical support
• Belfast
• Product Management
• Development

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SC TEST MANAGER 7.0 TARGET AUDIENCE PROFILE

• Existing SilkTest Customers
• Likes using SilkTest
• Likes the idea of doing more automation
• Is interested in a requirements driven lifecycle
  approach to test management
• Wishes to have better reports to show management
• Would like to have the ability to control, for
  instance, 20 machines from his/her desk.

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SC TEST MANAGER 7.0 TARGET AUDIENCE PROFILE

• Prospects (potential new customer)
• Is interested in SilkTest
• Would like to automate manual tests
• Would like to have an efficient workflow between
  Development QA
• Has an outsourced (testing) environment, need to
  collaborate and enforce early visibility into
  issues
• Needs powerful reporting capability
• Is testing complex environments (with application
  transaction multi-step)
• Would like to have the ability to control, for
  instance, 20 machines from his/her desk.

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SC TEST MANAGER 7.0 TARGET AUDIENCE PROFILE

• Red Flag Warning Signs
• Existing SilkTest Customers Prospects
• Feel challenged by the need to install an app
  server, web server, execution server and a
  database server
• Dont have IS (or IT) support
• Want pure Web solutions for test management
• Want a dedicated manual testing client
• Need immediate integration 3rd party tools
• Requirements management tools
• Issue management tools

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MISCELLANEOUS
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SILKPLAN PRO MIGRATION

• Migration from SilkPlan Pro 6.x to SilkCentral
  Test Manager
• Customers without a need for migration can easily
  swap their licenses of SilkPlan Pro to equal
  number of licenses of SC Test Manager
• Customers can continue to use SilkPlan Pro until
  migration path is delivered (by end of Q4/04)
• Customers can swap some of their SilkPlan Pro
  licenses for SC Test Manager licenses. This
  allows customers to migrate on a new project
  basis, until full migration is delivered
• If customers are not ready to swap any of their
  licenses, they can continue to use SilkPlan Pro
  and have the option to download an evaluation
  license for SilkCentral Test Manager. With the
  evaluation licenses, customers will have 30 days
  to make a final decision on swapping their
  licenses.

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SC TEST MANAGER - TECHNICAL TRAINING

• Recorded sessions available
• Session 1 - (1 ½ hour)
• Installing configuration
• Requirements Management
• Test Planning
• Manual Testing
• Session 2 - (1 ½ hours)
• Scheduling,
• Execution
• Issue Management
• Reporting
• Session 3 - (45 minutes)
• Demo walkthrough

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SC TEST MANAGER EVAL LICENSES

• When requesting evaluation licenses of
  SilkCentral Test Manager, you will need the
  following
• SilkCentral Test Manager license
• SilkCentral Issue Manager license
• SilkTest license

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TEST MANAGEMENT WITH SILKCENTRAL TEST MANAGER
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THE IMPORTANCE OF MANAGING THE TESTING PROCESS
The average percentage of the software
development lifecycle that is normally devoted
to testing effort is between 30 and 50. The
cost of testing in the majority of commercial
system development can be between 40 and 60 of
the total cost.
Gartner
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WHAT IS TEST MANAGEMENT?
Central repository of requirements, test plans,
test cases, test scripts, test data, test
results, defects, quality metrics
Process for organizing requirements, building
tests, executing tests, managing defects
(issues), and tracking progress
Collaboration and information sharing
Risk mitigation decision support for testing and
product quality using various attributes
Analysis of data and report metrics
Mechanism to handle changes effectively
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WHY TEST MANAGEMENT?
MANAGE EXPECTATIONS
Not enough time to complete test
Regression testing is considered bottleneck for
delay in release schedule
MITIGATE RISKS
TEST COVERAGE
Is testing sufficient?
REPORTS METRICS
Not able to produce reports about quality of
application and efficiency of test cycle.
MANAGE TEST CYCLE
Test cycle is becoming complex, demanding and
unmanageable, Test distribution and coordination
Lots of exceptions in test process workflow and
dependencies are observed
TEST PROCESS
Are we running the right version of Testcases?
CHANCE CONTROL
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TEST MANAGEMENT PROCESS WITH SILKCENTRAL TEST
MANAGER
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SC TEST MANAGERREQUIREMENTS MANAGEMENT

• Capture and organize requirements and product
  specification documents in MS Word, which can be
  linked to test plans and defects for complete
  traceability and reporting

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SC TEST MANAGERTEST PLANNING

• Create manual and automated test steps by
  describing the tasks that need to be performed

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SC TEST MANAGERTEST EXECUTION

• Schedule projects and regression test matrices
  from a central location to run in multiple
  machines and environments at the same time.

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SC TEST MANAGERISSUE MANAGEMENT

• Track issues via integration with Segues SC
  Issue Manager system, which provides a
  well-defined workflow between QA Dev, for
  faster fix turn-around.

REQUIREMENTS PRODUCT SPECS
TEST PLANNING
TEST EXECUTION
REPORTING
User Requirements
High Level Tech Design
Test Scenarios
Test Execution
Reporting
Reproduce the Problem
Diagnose Fix the Problem
New Requirement
DEFECT TRACKING
Business Manager
QA
Development
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SC TEST MANAGERREPORTING
QO Solutions
SilkCentral Test Manager
Test Planning
Test Execution
Defect Tracking
Requirements
Reporting
How much testing has been completed? How much
testing needs to be done? How many tests have
passed/failed? Who tested what, and when was it
last tested? Do we have test results for this
build? How do we share test cases with a remote
team? Does the product meet requirements? What is
the requirements test coverage? When do I know to
stop testing and release the product?
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SC TEST MANAGER PROVIDES CUSTOMERS WITH THE
ABILITY TO

• Speed the deployment of complex, distributed
  applications
• Optimize application quality
• Create efficiencies that shorten release cycles
• Simplify test management with Web-based
  scheduling, execution, defect tracking and
  reporting
• Promote collaboration
• Ensure end-to-end reqs, product specifications
  traceability