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Globalization as a Hallmark of SJSUs College of Business


Globalization as a Hallmark of. SJSU's College of Business ... Donald and Sally Lucas Graduate School of Business. San Jos State University. October 9, 2006 ... – PowerPoint PPT presentation

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Title: Globalization as a Hallmark of SJSUs College of Business

Globalization as a Hallmark of SJSUs College of
Business Donald and Sally Lucas Graduate
School of Business
WACSB 2006 Conference October 9, 2006 Santa
Monica, CA. Business School Globalization in
a Flat World
  • Bruce R. Magid, Dean
  • College of Business
  • Donald and Sally Lucas Graduate School of
    BusinessSan José State University

October 9, 2006
Creating a College-wide Sense of Urgency
Initiated within Months of Arrival - July 2005
  • Challenge Technology/Jobs/Research Going Global
  • Global Mission Educate Students to Lead
    Compete in the Global Economy
  • Goal Graduate Global Citizens Critical
  • Global Competence Knowledge and Skills,
    Attitudes, Beliefs
  • Glocalization - Local Aspects of Global
  • College-wide Effort - Embracing All Departments
  • Exploit Unique Geographic Advantage Silicon
    Valley and Pacific Rim

Initial Step
  • Established CoB Global Task Force to Conduct
    Global Inventory Assessment of Faculty Interest
    and Expertise in Specific Global Markets

Faculty Survey
  • Rank Overall Strategic Importance of Countries to
    CoBs Future Globalization Effort
  • Specify Recently Researched Topics Relating to
    these Countries
  • List Country Case Studies Used in Teaching
  • Explain Outreach Interest and Study Abroad

Country Rankings
  • First Tier
  • China
  • Japan
  • India
  • Second Tier
  • Taiwan
  • Singapore
  • South Korea
  • Third Tier
  • Israel
  • Brazil
  • Mexico

Reflection of Location Silicon Valley Industry
Assessment of Existing SJSU CoB Global Activities
  • Global Content of Undergraduate Graduate
  • International Business Concentration
  • Study Abroad Semester Programs
  • Second Language Requirements
  • Faculty Global Research Support
  • Visiting Scholars from Abroad Program
  • Integration of International Students
  • MOUs with Overseas Universities

Implementing the Global College of Business
  • Define Process What Needs to Be Done
  • List Desired Outcomes
  • Define Measurable Achievable Goals
  • Raise External Financial Resources
  • Revamp Study Abroad
  • Rethink International Business Major
  • Seek Faculty Buy-In
  • Establish Overseas University Partnerships
  • Identify Visiting Scholars

Funding the Global ConnectionCrucial to
Extending SJSU CoB Global Reach
  • 10 Million Gift to Create a Global-Focused
    Graduate School Donald and Sally Lucas Graduate
    School of Business
  • Private Funding Gift to Create Gary J. Sbona
    Honors Program that Includes Study Abroadfor
  • Seek Additional Gifts for CoB Global Connection
    as an Important Part of the 50 Million CoB
    Capital Campaign

Revamp Study Abroad
  • VISION Every Student to Participate in a Global
    Educational Component Internship, Trainee
    Experience, Short-term Visits, Study Abroad and
    Research Experiences.
  • GOAL 20 of Student Body (6,000) to Participate
    by 2016
  • STUDY ABROAD Core Activity

Revamp Study Abroad
  • Develop Short-term Study Abroad Programs in
    Addition to Semester-long Programs
  • First Program will be 3-credit Course
    Conducting Business in China - Culminating with a
    3-week Trip to Local Companies in China in June

Rethinking the International Business Major
  • Mandatory Study Abroad by 2008
  • Fluency in a Second Language will be Required
  • Replace International Business with Global
    Marketing, Global Finance, etc.
  • All Courses to be Globalized
  • Seek Approval of a Global Supply Chain

Faculty BuyIn
  • Use Globalization as a Recruitment Tool
  • In 2006 Awarded 20 Lucas Fellowships to Encourage
    Faculty to Globalize Teaching Experience and
  • Faculty Strongly Encouraged to Lead Study Abroad
    Programs as Service Activity
  • Financial Incentives to Faculty for Leading Study
  • Institutional Support Through CoB Study Abroad
    Director and Administrative Support

Existing Overseas University Partnership Model
  • At Present SJSU has MOUs with 144 Universities
  • CoB Offers Meet-Greet Tour of Silicon Valley

We are here.
Envisioned Overseas University Partnerships
  • New Model to Emphasize Comprehensive
    Relationships with 1 or 2 Universities in
    Top-tier Markets
  • Partnerships to Include Faculty Research and
    Teaching through Faculty Exchanges and Student
    Study Abroad
  • Visiting Scholars from Key Countries/Universities
    to be Invited
  • Fall 2006 4 Visiting Scholars

Proven Success Stories
  • The next three speakers will
  • Highlight Challenges Opportunities Associated
    with Managing Well-known Established Programs
    in a Flat Global Economy
  • Thomas W. Gilligan, DeanMarshall School of
    Business University of Southern California
  • Ned C. Hill, DeanMarriott School of
    ManagementBrigham Young University V. Vance
    Roley, DeanCollege of BusinessUniversity of
    Hawaii at Manoa