How I Sold Linux Desktop

1
How I Sold Linux Desktop
to an Apple Guy
2
(No Transcript)
3
Linux. Apache. MySQL. PHP. JBOSS. Tomcat.
Hibernate.
4
(No Transcript)
5
Business
Engineering
Design
6
(No Transcript)
7
(No Transcript)
8
Even our life is dominated by programs. We
think, design, write, test, debug, fix, refactor,
and throw. Sometime, we fight with it.
9
1 Software development is not just about coding
10
Mighty Mouse
11
2 Developing software for machines and human,
are two different problem.
12
(No Transcript)
13
Emotion
14
My Self. My Friend. My Brother. My Father
15
(No Transcript)
16
Linux Target Segments
Information Systems (Kiosk)
Transaction Workers
17
3 IPod is not just IPod.
18
(No Transcript)
19
IPod The Whole Product
20
The Whole Product
21
Linux The Whole Product
22
Nikes Sports Life
23
Apples Digital Life
24
4 Good Design creates Technology, also hides it.
25
(No Transcript)
26
5 Free is not enough.
27
(No Transcript)
28
(No Transcript)
29
What you feel is more important, than how much
you pay.
30
(No Transcript)
31
Business of Open Source
32
Integrated marketing effort for each targeted
segment.
33
Create compelling messages and make them feel the
same.
34
End of marketing as we know.
35
Bloggers are bitch.
36
(No Transcript)
37
Hibernate jBPM Portal Cache
38
Innovation
39
Linux Target Segments
Information Systems (Kiosk)
Transaction Workers
40
The Whole Product
41
Apples Digital Life
42
(No Transcript)
43
Business
Engineering
Design
44
www.henryjacob.com henrydjacob_at_gmail.com www.Desi
gnDrivenDevelopment.org