CONSUMER HORTICULTURE - PowerPoint PPT Presentation

Loading...

PPT – CONSUMER HORTICULTURE PowerPoint presentation | free to download - id: 13546-OGE2N



Loading


The Adobe Flash plugin is needed to view this content

Get the plugin now

View by Category
About This Presentation
Title:

CONSUMER HORTICULTURE

Description:

... spent an average of $450.00 per year on landscape and garden ... T.V. involvement 'Gardening in Georgia' Metro Agent List Serve. Consumer Horticulture Fruits ... – PowerPoint PPT presentation

Number of Views:55
Avg rating:3.0/5.0
Slides: 30
Provided by: bobwest
Learn more at: http://www.caes.uga.edu
Category:

less

Write a Comment
User Comments (0)
Transcript and Presenter's Notes

Title: CONSUMER HORTICULTURE


1
CONSUMER HORTICULTURE
  • Bob Westerfield - Consumer Ornamentals
  • Marco Fonseca Master Gardener Program
  • Wayne McLaurin Consumer Vegetables
  • Gerard Krewer Commercial and Consumer Fruits

2
Vegetables
Ornamentals
Fruit
Master Gardener
3
Gardening Trends in the U.S.
  • Home gardening and landscaping 1 hobby in U.S.
  • 85 million households participate
  • Consumers spent an average of 450.00 per year on
    landscape and garden
  • Georgia Value 1.2 Billion dollars spent in
    retail garden centers each year

4
Georgia Trends
  • Consumers more educated and environmentally
    sensitive
  • Steady increase in the past 10 years in call
    volume for agents and specialists
  • 1997 creation of Consumer Horticulture/Master
    Gardener Coordinator position
  • Need for more volunteer assistance through the
    Master Gardener Program

5
Georgia Master Gardener Program
  • Program began in 1979 around Atlanta with 150
    people in 4 counties
  • Currently we have trained over 9000 volunteers in
    110 counties
  • Currently have 3000 active Master Gardeners
  • In 2001, MGs returned over 100,000 hours of
    volunteer time across the state
  • Value of volunteer time and travel close to 1.5
    million dollars.

6
Utilization of volunteers
7
Other MG Products
  • Horticulture therapy
  • Wildlife habitats
  • Junior master gardener program
  • Demonstration gardens

8
Master Gardener Funding
  • Program generates approx. 32,000 per year
    through book sales
  • Program funds 20 hour per week program assistant
    position
  • Proceeds fund complete operating and travel
    budget for the coordinator and assistant
  • 30,000 in recent grants have funded an advanced
    Master Gardener Coordinator position

9
Georgia Master Gardener Association (GMGA)
  • Supports state program, ie conferences, advanced
    training
  • Offer small grants for MG projects
  • Purchased equipment for state program
  • Publish quarterly newsletter for all members

10
Horticulture Faculty Involvement in the Master
Gardener Program
  • Creation of State Master Gardener Coordinator
    Position in 1997
  • Hort. Faculty currently teach 60 to 75 MG
    classes a year
  • Development of Advanced MG training in 1998
  • Development of resources such as slide sets
    (powerpoint) , administrative manuals, and text
    book

11
Continued
  • MG web page (gamastergardener.org) and list
    serve
  • Advanced training
  • State and regional conferences
  • Collaborative state projects

12
Consumer Horticulture VegetablesDr. Wayne
McLaurin
13
Sample Publications
  • Growing Vegetables Organically
  • Home Vegetable Gardening
  • When to Harvest Vegetables
  • Conserving Water in the Vegetable Garden
  • Herbs in Southern Gardens

14
Herbs
  • Authored Herbs in Southern Gardens over 1,000
    sold.
  • Powerpoint slide series for landscaping with
    herbs.

15
Composting and Waste Management
16
Commercial Horticultural Waste Management
  • Organized interagency committee of university,
    state, regional and local governments.
  • Helped acquire 2.7 million Bioconversion,
    Research and Education Center at The University
    of Georgia.
  • Established Facility Operators Training Workshops
    at Bioconversion Center.
  • Trained 190 Administrators and personnel
  • Developed 15 demonstration/research state
    projects on compost/waste utilization.

17
State-Wide Results from Horticultural Waste
Management Initiatives
  • 38 compost processors and 553,600 tons/year
    processed.
  • 63 of local governments that now chip yard
    trimmings.
  • Nursery use of recycled material 600,000 pots
    with incorporated sawmill waste.

18
Consumer Horticultural Waste Management
  • Co-created first state-wide home composting
    program
  • Trained over 800 compost volunteers (Handbook
    developed and utilized in 22 other states.)
  • Instrumental in creating 94 permanent composting
    demonstration sites.

19
Consumer Ornamentals
Robert Westerfield
20
Consumer Ornamental Trends
  • Trend towards drought tolerant and bullet-proof
    plants
  • Organic and BMP alternatives
  • More educated audience with information overload
    (not all correct)
  • Need for quick electronic transfer of information
  • People less likely to attend seminars.
  • Agent specialty training

21
Faculty Involvement
  • Commercial and Consumer Faculty involved 50 of
    Q and A are homeowners
  • Select publications
  • A compilation of Low-Maintenance Plants for
    Georgia Landscapes
  • Coping with Watering Restrictions in the
    Landscape
  • Environmentally Friendly landscape Practices
  • Best Management Practices in the Landscape for
    Homeowners
  • Xeriscape A Guide to Developing a Water Wise
    Landscape

22
Other Consumer Involvement
  • Agent trainings (winter school, tours and
    in-service trainings)
  • Consumer newsletter Timely Tips, Hort Alert,
    Hort Fax
  • Center for Urban Agriculture (web page)
  • Field days and open houses
  • Digital diagnostics
  • Multi-state collaboration

23
Continued
  • Grant of 157,000 for nonpoint source pollution
    resource development (BMP booklet, training
    manual, and programs)
  • Radio Program
  • T.V. involvement Gardening in Georgia
  • Metro Agent List Serve

24
Consumer Horticulture Fruits
  • Dr. Gerard Krewer

25
Current Faculty
  • One general specialist for most of home fruit
    calls (half of all calls are homeowner)
  • Tri-state funded apple specialist
  • Peach specialist
  • Specialized Agents

26
Faculty Involvement
  • Select publications
  • Grafting Fruit trees in the Home Orchard
  • Home Garden Series, ie. apples, figs, pears, etc.
  • Numerous news articles
  • Master Gardener Support
  • County Agent Trainings
  • Multi-state agent Trainings

27
Consumer Horticulture Needs
  • Tenure track credit for teaching master gardener
    programs
  • Continued update of materials slide sets,
    powerpoint presentations, manual
  • Travel money for specialists to assist agents
    with programs
  • Electronic delivery of programs, ie GSAMS or a
    web based MG program
  • Train the trainer program to encourage more MG
    participation in teaching classes

28
Needs continued
  • Specialized agent training
  • Additional computer support to add fact sheets
    and brochures to web site
  • Creation of strong computer data base for agents
    and master gardeners
  • Continued faculty computer training to enhance
    current skills, ie powerpoint
  • Full-time home fruit specialist

29
Questions Comments
???
???
About PowerShow.com