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Choice, Demand and Demolition

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Title: Choice, Demand and Demolition


1
Choice, Demand and Demolition
  • by
  • John Earnshaw
  • Low Demand Project Manager
  • The Empty Homes Agency
  • Queens Hotel, Leeds
  • 26th April 2006

2
An overview of the session
  • Facts and Figures
  • The Empty Homes Agency
  • EHA Low Demand Project
  • Low Demand in Social Housing
  • Kirklees MDC - example
  • High Demand Solutions
  • Market Renewal Pathfinders
  • The Case For/Against Demolition
  • The European Housing Scene Can we learn
    anything from our EU neighbours?
  • Questions Answers

3
The Empty Homes Agency
  • The Empty Homes Agency is a housing association
    with charitable status, although we neither own
    nor manage any empty property
  • The Empty Homes Agency is an independent
    campaigning charity, which exists to highlight
    the waste of empty property in England and works
    with others to devise and promote solutions to
    bring empty property back into use
  • The Reason Why We Exist set up in 1992 in
    response to the high number of empty properties
    and the crisis with homelessness - something had
    to be done!

4
Empty Homes 2003
  • Total Empty Vacant gt6 months
  • 718,720 308,438

5
Empty Homes 2004
  • Total Empty RSL LA
  • 689,675 57,536 39,195

6
Empty Homes 2005
  • Total Empty RSL LA
  • 680,412 40,613 48,594

7
What do the figures show?
  • A massive reduction of 29,045 empty homes overall
    in England in 2004
  • A further reduction of 10,000 empty homes overall
    in 2005
  • That The Empty Homes Agencys Enabling Strategy
    Really Works!

8
The Empty Homes Agency website
  • Click on Resources
  • Then click on Statistics
  • www.emptyhomes.com

9
The Empty Homes Agencys Low Demand Project
  • Officially started March 2004
  • Based in the Barnsley
  • Big Lottery Funded
  • Off to a flying start

10
The Empty Homes AgencysLow Demand Project
  • Setting up project to help communities in areas
    of low demand
  • Developing communications, media work and policy
  • Developing EHA work on low demand with the nine
    Market Renewal Pathfinders
  • For the very latest on the project see
    www.emptyhomes.com/ld/lowdhome.htm

11
Early visitsBurnley and Hull
  • Daneshouse
  • Giroscope and North Bransholme

12
. Leeds and Salford
  • CANOPY Housing Project Leeds
  • City of Salford

13
So what is Low Demand?
  •  
  • There are approximately 680,000 empty homes in
    England, many of which are in areas of low demand
    for housing.
  • Almost one million householders live in areas of
    so called low demand for housing or housing
    market failure.
  • These are areas with high numbers of empty homes
    and often problems of anti-social behaviour,
    crime, drugs and dereliction.

14
What exactly is Low Demand in Social Housing?
  • In the case of social housing, housing in blocks
    or management patches of at least 50 dwellings,
    it is classed as low demand, where one or more of
    the following symptoms is exhibited
  • tenancy offers frequently refused
  • a small or non-existent waiting list
  • high rates of voids available for letting
  • high rates of tenancy turnover

15
So why did social housing need to be marketed in
Kirklees in 1999?
  • Typical low demand social housing in Kirklees UK

16
Lets turn the clock back to 1999 and find out why
  • Over 1,000 Voids Scheduled for Demolition
  • Appointed as Voids Project Manager
  • Lots of Fresh Thinking, Innovation and New Ideas
    on Lettings and Marketing in Social Housing
  • Some examples on the next few slides..

17
Getting to Know The Product
  • Inspecting all vacant properties, including
    bungalows, flats, houses and sheltered
    accommodation for any repairs, grass-cutting and
    litter etc
  • Talking to and/or visiting local quality estate
    agents to see how they operated brochures,
    reception areas, TO LET boards, viewings etc
  •  

18
TO LET Boards
19
Advertising
  • Advertising and Marketing useful items
  • It paid to advertise literally anywhere!
  • Placed regular smallish ads in the local and
    regional newspapers
  • Designed and printed a coloured Property Guide
    to distribute to prospective tenants
  • Grouped email shots to customers
  • SMS - Text Messaging to customers
  • Tried local radio!

20
Yes, anywhere!
21
Swansea Home Choice www.swansea.gov.uk Anne
Smith - Project Manager says the most
successful marketing techniques have reduced
voids from 1,500 in 2004 to just 452 this week
  • Detailed Property Specifications
  • One to One Interviews with customers
  • Regular Customer Surveys with prize draws
  • Show Homes and Open Days
  • Targeted Mail Shots

22
Some of the Kirklees results through Fresh
Thinking
  • Let over 500 low demand properties in 12 month
    period
  • Creation of pioneering Kirklees/Camden housing
    partnership
  • Won Empty Homes Agencys National Award for Best
    Strategy on Tackling Low Demand
  • BBC made documentary on my work
  • Creation of LAWN movement of people from
    London and the South East to the Midlands and the
    North of England

23
SomeHigh DemandSolutions
24
Choice Base Lettings andRegional Mobility
  • LAWN
  • MoveUK

25
Fresh Start Options
  • London Borough of Lewisham Moving out of
    London scheme
  • Poole Borough Council tenants open day

26
Low Demand in the Private Sector
27
Housing Market in Burnley
28
Low Demand so what is working?
  • Answers? no single answer
  • Community Anchors - Chicago
  • Community involvement
  • Early monitoring system
  • Home swaps - Salford
  • Homesteading - Sheffield
  • Mobility schemes HEMS, LAWN MOVEUK
  • Re-profiling North West
  • Self-help housing Canopy Giroscope

29
How can The Empty Homes Agency help?
  • Campaigning voice (e.g. Empty Homes Management
    Orders)
  • Good practice guide
  • Local authority support
  • Low demand support
  • RSL support
  • Website www.emptyhomes.com

30
Constantly Look for New Ideas
  • Change of use ?
  • Conferences
  • Courses
  • Local forums
  • Networking
  • Partnering
  • Seminars

31
(No Transcript)
32
There are nine Market Renewal Pathfinder areas
  • Birmingham and Sandwell
  • East Lancashire
  • Humberside
  • Manchester and Salford
  • Merseyside
  • Newcastle and Gateshead
  • North Staffordshire
  • Oldham and Rochdale
  • South Yorkshire

33
House of Commons Select Committee Report
Empty Homes and Low Demand Pathfinders 8th
February
  • Written and Verbal Evidence from
  • TPAS
  • SAVE Britains Heritage
  • English Heritage
  • Empty Homes Agency
  • Welsh Streets Home Group
  • Whitefield Conservation Action Group

34
House of Commons Select Committee Report (8th)
Empty Homes and Low Demand Pathfinders Summary
- 5th April
  • Concerns expressed about the scale of demolitions
    envisaged and the impact on vulnerable
    communities
  • Pathfinders need to consult better with local
    communities and consider different options for
    improvements, including more refurbishments
  • Broad recognition that the communities need
    support during this period of transition
  • Pathfinders should be allowed to spend a
    significant proportion of their funds on helping
    communities

35
DEMOLITION Is it really a valid option?
  • The tradition of bulldozing areas in decline must
    be overcome if the aim of sustainable development
    is to be achieved, the government was warned this
    week.  
  • Inside Housing 12th December 2004

36
DEMOLITION Phase 1Read all about it!
  • Empties fall but associations buck trend
  • Another fall in empty homes across England has
    been marred by a rise in the number owned by
    housing associations.  
  • Inside Housing - 13th February 2004

37
DEMOLITION Phase 3
  • North Staffs pathfinder plans 4,000 home
    demolition  
  • A 35 million plan to ease market decline has
    been agreed by the North Staffordshire housing
    market renewal pathfinder.  
  • Inside Housing 12th August 2003

38
ITVMonday 16th May - Friday 20th May 2005  
39
Complete Refurbishment through Innovative Design
  • Terraced house in Powis Street, Toxteth
  • Completely refurbished
  • New bathroom
  • New kitchen
  • Completely Transformed for 24K
  • Affordable for First Time Buyers
  • Is this a valid solution for the Pathfinders to
    copy?

40
Urban Splash Chimney Pot Park, Salford

41
Opposition to large scale demolition?
42
SEEwww.fightfourourhomes.com
43
Some more case studies
  • Burnley Wood Community Action Group
  • www.burnleywood.com
  • Canopy Housing Project Leeds
  • Dall Street Residents Burnley
  • Giroscope Hull
  • Welsh Streets - Liverpool

44
Demolition or Refurbishment?This is what we, the
Dall Street Residents would like to see done to
our much loved terraced homes.
45
Ringo attacks Demolition of City Homes
  • Ringo Starr, the former Beatle, said yesterday
    (23rd May) that 20,000 homes on Merseyside,
    including his birthplace, should be restored
    instead of being knocked down
  • "Why are they knocking them down? If it is
    economically viable, they should do them up

46
European Network for Housing Research
  • www.enhr.ibf.uu.se

47
YOUVE NOW SEEN THE EVIDENCE!
  • So, the question the nine Market Renewal
    Pathfinders must now ask themselves -
  • Is Wholesale Demolition Really a Valid Option?
  • What do you think?

48
ALWAYS REMEMBERWHATEVER YOU DOPREVENTION IS
BETTER THAN THE CURE
49
The Empty Homes Agencywww.emptyhomes.com
  • 195 197 Victoria Street
  • London
  • SW1E 5NE
  • And
  • PO Box 3609
  • Barnsley
  • S75 1WW

50
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