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    Mass affluent consumers in Australia realize they are important to their banking providers PowerPoint PPT Presentation

Title: Mass affluent consumers in Australia realize they are important to their banking providers - PowerPoint PPT Presentation

Description: The Australian mass affluent segment is very savvy when it comes to managing their finances. Compared to retail consumers, mass affluent also have greater liquidity, allowing them to take advantage of their extra cash to maximize returns and reduce cost through their financial product holdings. In general, mass affluent are sensitive towards APR and will shop around for financial products or use a combination of products that give them the best return. – PowerPoint PPT presentation

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