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    BRANDING  A VEHICLE FOR COMPETITIVE ADVANTAGE  Richard Gilbert, Ph.D., H.E., OIA American University of Health Science PowerPoint PPT Presentation

Title: BRANDING A VEHICLE FOR COMPETITIVE ADVANTAGE Richard Gilbert, Ph.D., H.E., OIA American University of Health Science - PowerPoint PPT Presentation

Description: ... between teaching & research ... Possibility of creating a market niche for a higher value, ... cinema, cafes, live music, music festivals, quality of retail ... – PowerPoint PPT presentation

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