The Electronics Lifecycle ResourceTM - PowerPoint PPT Presentation

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The Electronics Lifecycle ResourceTM

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Title: The Electronics Lifecycle ResourceTM


1
The Electronics Lifecycle ResourceTM
2
AER Worldwide - What we do
  • Brand Protection
  • Environmental Recycling
  • Value Recovery

3
Global Presence
Northeast
RENE Partner Facilities
Fremont, California
Illinois
Southeast
Guangzhou, China Hong Kong, China Shenzhen, China
Guadalajara, Mexico
Chennai, India
Penang, Malaysia
AER Worldwide Facility Subcontractor
Facility Rene Partner Facility
4
StEP Task Force ReUse
  • Current Projects
  • Definition of ReUse
  • Framework Conditions White Paper
  • Business Principles White Paper
  • Global ReUse Forum

5
StEP TF Reuse Framework Conditions
  • Why promote greater reuse of electronic products?
  • What is the current situation regarding reuse?
  • What are the barriers to reuse of electronic
    products?
  • How can we overcome these barriers?

6
StEP TF Reuse Framework Conditions
  • 1) Why promote greater reuse of electronics?
  • Environmental Reasons
  • Economic Reasons
  • Social Reasons

7
Environmental Reasons
  • Eliminate energy consumption used in the
    manufacturing and transportation of new products.
  • Reduce GHG emissions if the product itself uses
    the same or less energy than a newly produced
    one.
  • Reduced usage of virgin materials and thus
    reduced deleterious effects from extraction of
    those materials from the earth.
  • Prevents (or delays) the potential release into
    the environment of potential toxics embedded in
    the parts of the product, particularly if the
    product is in a country or region that does not
    currently have a clean e-waste industry. The
    toxics stay embedded until a clean e-waste
    industry is created to process the products in an
    environmental manner.
  • Reduces landfill and incineration.

8
Economic Reasons
  • Extends the economically useful life of a product
    and thereby provides more value to society for
    the cost to society of making the product.
  • Micro-economically, the sale of a reused product
    provides a return to the owner who sells the
    product to someone who reuses it.
  • The reuse industry provides jobs and money to the
    economy.

9
Social Reasons
  • Electronic products can be provided to segments
    of the population of both developed and
    developing countries who may not otherwise have
    had access to this technology.
  • Can provide jobs to segments of the population
    who may not otherwise have had jobs.

10
Proposed Definition of Reuse
  • Reuse of EEE is to continue the use of EEE
    beyond the point at which any particular owner is
    ready to deposit it into the waste stream, or to
    put into storage and not use it anymore.
  • Key points of this definition of Reuse
  • (i) If the EEE specifications still meet the
    perceived needs of another potential owner/user,
    then the EEE should be transferred as the 1st
    consideration through some means to this new
    owner/user who then keeps the item in use as EEE
    and preventing it from becoming waste.
  • (ii) The 2nd consideration should be to evaluate
    non-usable EEE to determine if any components can
    still be used economically. If so, components
    are harvested and the remainder of the EEE
    becomes WEEE.

11
StEP TF Reuse Framework Conditions
  • 2) What is the current situation of Reuse?
  • Definitions
  • Statistics for Reuse
  • Whole systems
  • Pieces
  • Reuse in Legislation
  • Legislation that may hinder effective Reuse.
  • Legislation that may encourage effective Reuse.
  • Situation in different geographies.
  • Industry Analysis
  • Market
  • Where? How big?

Work in Progress
12
StEP TF Reuse Framework Conditions
  • 3) What are the barriers to Reuse of electronics?
  • Lack of will
  • Focus on recycling to comply with WEEE
    legislation
  • Inefficient economic market for Reused electronic
    products
  • Waste being disguised as products for reuse in
    order to move the waste to the developing world
    for non-environmental recycling
  • Murky perception of Reuse vs. Clean/Good
    perception of Recycling.
  • Lack of good clear standards for respectable
    Reuse.
  • Perception by consumers that use of Reused
    products is bad.
  • Legislative barriers to use of Reused components
    in products.
  • Other Legislative barriers including Tax ones.
  • Perception that Recycling is easier than Reuse.
  • Global Reuse industry not fully developed.
  • Little effort at Design for Reuse.
  • No defined or recognizable standard for
    refurbishment.
  • Long term storage by consumers due to lack of
    awareness.
  • The rapid development of technologies and the
    fast changing fashion and functional design of
    devices.
  • The limited professional knowledge about the
    goods and their components at B2C refurbishers.

13
StEP TF Reuse Framework Conditions
  • 3) What are the barriers to Reuse of electronics?
  • Legislation definition confusion between
    Electronics for Reuse and E-Waste
  • Inefficient economic market for Reused electronic
    products
  • Waste being disguised as products for reuse in
    order to move the waste to the developing world
    for non-environmental recycling
  • Lack of good clear standards for respectable
    Reuse.
  • Global Reuse industry not fully developed.
  • No defined or recognizable standard for
    refurbishment.
  • Long term storage by consumers due to lack of
    awareness.
  • Stagnation of excess, obsolete returned items
    in supply chain inventory
  • Concerns on data management/destruction.
  • Perception of cannibalization of sales by
    Producers

14
StEP TF Reuse Framework Conditions
  • 4) How can we overcome the barriers?
  • Create a common nomenclature for Reuse.
  • Create, publish and evangelize Best Practice
    Standards.
  • Satisfy producer concerns regarding Reuse and
    provide an economic incentive for them to promote
    it.
  • Warranty issues
  • Brand protection issues
  • Grey market issues
  • Use potential to increase available market as
    incentive for producers to support increased
    reuse.
  • Provide guidelines for legislators so that they
    do not pass legislation that discourages Reuse.
  • Create a certified labeling program.

15
Reuse in Action AER Worldwide
  • What are we doing about it?
  • It is our business
  • Developing economic and environmental business
    models
  • Active participation in StEP Task Force Reuse
  • Member US EPA Reuse Coalition Working Group
  • Tracking global governmental legislation

16
Reuse in Action
  • Principle 1
  • Anything that can extend the life and usage of
    an electronic product or component prevents the
    waste of the global resources used up in
    production of that product.

17
Reuse in Action
  • Principle 2
  • Frequently users discontinue use of a product
    because the product no longer meets their
    immediate needs, not due to the failure or
    technical end of life of the product.
  • That product can still be used and frequently
    there is a demand for that product (either end
    product or components used to create an end
    product.)

18
Foundation of Business Model
  • An important mission is to connect this
    electronic material that is no longer desired by
    the first party and make it readily available to
    other parties (end users or producers) who still
    desire the material.

19
Business Models for Reuse
  • Inter-Company Reuse
  • Supply Chain Excess Obsolete
  • Parts Harvesting for Reuse
  • Refurbishment
  • Bridging the Digital Divide

20
Inter-Company Reuse
  • Internal Asset Redeployment Programs
  • Electronic equipment both company branded and
    purchased no longer needed by the current company
    owner may be in demand in another part of the
    company bridge the gap logistically and
    communication-wise (web) to connect these two
    parties.
  • Employee Resale Programs
  • Consumer product company may have perfectly good
    product they do not want to sell for which there
    is an internal demand connect the inventory
    with the employee.

21
Supply Chain Excess Obsolete
  • Supply Chain Inventory Stagnation
  • The Problem
  • Demand reduction or Mis-forecasting causes
    buildup of new component inventory in supply
    chain.
  • Inventory sits as OEM EMS debate who is liable
    and what to do now.
  • Our Solution
  • AER ties into SC ERP system such that eo
    becomes immediately visible and AER can market
    and move the material immediately.
  • Return is maximized while material has value.

22
Parts Harvesting for Reuse
  • Industry has stopped production of a critical
    component.
  • These critical components only exist in return
    inventories.
  • AER will cull these critical components from
    returned equipment and make available to the
    service markets.

23
Refurbishment
  • Electronic products or components that have been
    used are no longer desired by the current user.
  • Product is evaluated for potential market demand.
  • Scrap or Resell decision is made.
  • Product is tested/refurbished and data wiped and
    sold to users who still want the product.
  • Can be B2B, B2C, or components.

24
AER Value Recovery - Process
  • Brand Protection
  • Destruction of proprietary items
  • Valuation
  • Decision of Reuse vs. Scrap
  • Testing/Refurbishment
  • PC/Laptop testing
  • Integrated Circuit refurbishment
  • Data Destruction
  • Hard drive and flash memory wiping
  • Inventory
  • Order Fulfillment

25
Critical Aspects
  • OEM contracts that clearly define what can be
    reused and what must be destroyed.
  • Strict adherence to this split.
  • Robust internal processes for sorting must be
    destroyed from can be resold.
  • Environmentally sound certified destruction
    recycling processes for must be destroyed
    materials.

26
Typical Value Recovery Process Flow
27
Thank You!
42744 Boscell Road Fremont, CA 94538 www.AerWorldw
ide.com Tel (510) 300-0500 Fax (510) 300-0505
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