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Chapter 3

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... Global markets may be key to reaching long term goals Operations Management in a Global ... Operations in a Global Environment Introduction Operations ... – PowerPoint PPT presentation

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Title: Chapter 3


1
Chapter 3 Operations in a Global Environment
2
Introduction
  • What How to expand operations globally
  • Where In any business that wants to grow
    outside of its home country
  • Why Global markets may be key to reaching long
    term goals

3
Operations Management in a Global Context
  • Reduce Costs
  • Improve Supply Chain
  • Better Goods and Services
  • New Markets
  • Learn to Improve Operations
  • Attract and Retain Global Talent

4
Achieving Global Operations
  • Product Design
  • Process Design
  • Facility Location
  • Culture and Ethics

5
Global Operations Strategies
  • International Strategy
  • Multidomestic Strategy
  • Global Strategy
  • Transnational Strategy

6
Case International Operations at General Motors
  • What strategy did GM adopt?
  • What are the advantages and disadvantages of this
    strategy?
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