Cultural Diversity

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Cultural Diversity

• S. Micheal Pope, CEO
• ASEB-Alzheimers Services of the East Bay

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Introduction

• Purpose of this training is to help create an
  open environment that honors the cultural
  diversity of all staff and residents/participants.

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Cultural Diversity

• In just 30 years from now, 40 of Americans will
  belong to ethnic and cultural groups that are not
  predominantly European in origin. People who
  were once considered to be minorities will become
  emerging majorities.Professionals devoted to
  caring for them will need to equip themselves to
  respond to the major demographic changes
• we are experiencing.
• 1999-Department of Health Services

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Face of the Future
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What is Culture?

• Has to be learned (not biological)
• Has to be shared within a group of humans
• Adapted to the environments in which it exists
• Always in a state of change, because the
  environment changes

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What is Culture?

• Culture is the shared values, traditions, norms,
  customs, arts, history, folklore, and
  institutions of a group of people.
• Important influences include age, education,
  religion, gender, sexual orientation, geography,
  and socioeconomic status.

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Cultural Competence

• A part of cultural competence is understanding
  your own cultural orientation these frame how
  you view things. As professionals, you will need
  to be careful that your own beliefs and
  experiences do not advertently create barriers to
  caring for individuals with different belief
  systems.

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The Cultural Iceberg
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Cultural Competence, contd

• Doctors, nurses, social workers and others are
  recognizing that a one-size-fits-all approach
  wont work across different cultures, races, and
  ethnic communities with distinct views of illness
  and obligations
• Urban Physician

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The Cultural Iceberg
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Ethnicity

• Not the same as culture
• Social groups that claim a groupness because of
  ancestry
• Includes language, art
• There is a choice, it is symbolic
• Ex. Latino, Chicana, Hispanic, Jewish

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Ethnicity

• Ethnicity is the shopping cart and culture is
  the groceries we put in the cart.

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Changing Face of America
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What race am I?
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Developmental Model of Intercultural Sensitivity
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Culturally Relevant Programs and Services are

• In the language of participants
• Acceptable and compatible to the values, norms
  and beliefs of the participants
• Staffed by persons who have language and cultural
  competence to serve the target population

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Culturally Relevant Programs and Services are

• Comprehensive, providing for a wide variety of
  needs
• Relevant to the clients needs and way of life
• Accessible to the clients-affordable and located
  within the community or in a setting which is
  acceptable to clients, with convenient hours of
  operation

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Culturally Relevant Programs and Services are

• Have credibility with the clients!

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Organizational Questions ???

• Are your agencys brochures or flyers describing
  services and programs in languages other than
  English?
• Is it easy for limited-English proficiency
  elderly to understand your agencys rules and/or
  eligibility criteria?
• Does your agency have bilingual and/or bicultural
  outreach personnel who already work with target
  group elders?

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Organizational Questions ???

• Has your agency developed strategies to address
  the barriers that may prevent seeking or
  receiving services by target group elders?
• Does your agency involve a culturally
  representative number of persons/elders in the
  development of agency programs?

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Organizational Questions ???

• How familiar is agency personnel with
  cultural/ethnic organizations and the
  programs/services that they offer in the
  community?
• What attempts have been made to coordinate your
  services with other community based organizations
  in the community?

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Cultural Self-Awareness ExerciseEvelyn Lee, Ed.D

• What is your ethnic background?
• When did you and/or your family members first
  migrate to the U.S.?
• How do your family members see themselves as
  similar to or different from other ethnic groups?
• What kind of family experiences influenced your
  sense of ethnic identity?

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Self Awareness Exercise, contd

• What are the values of your ethnic group?
• What kind of neighborhood did you grow up in?
  What other ethnic groups lived there?
• What and when was your first experience of
  feeling different?

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Self-awareness exercise, contd

• What are your earliest images of race or color?
• How does the media influence your perception of
  other races?
• Have you been discriminated against (lack of
  power) because of your
• Appearance, race, age, gender, social and
  economic status

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Building Bridges of Understanding

• One way to learn about your participants customs,
  values, and worldview may be to participate in a
  traditional event such as Cinco de Mayo, Chinese
  New Year, a pow-wow, or Kwanzaa.

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Building Bridges of Understanding

• Change is Possible
• It is a life long Process
• Your agency/organization will make mistakes
• Intentions and the actual effect may be different
• Power issues must be addressed

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Building Bridges of Understanding

• Oppression must be addressed
• Individual and Agency Change is Important
• Tokenism is a common Pitfall
• Be Honest and Realistic
• Be Open