Title: Marketing Programs InfraStruXure
1Marketing Programs InfraStruXure for Large
Data Centers InfraStruXure Packaged Systems by
Application 3-Phase Power Product Lines
Symmetra MSymmetra 3-PhaseSmart-UPS
3-Phase3-Phase Power DistributionSilcongtgtgtgtPowe
r Generation (Power Gen Fuel Cells)
2Power Generation - Fuel Cell
InfraStruXure System with Revolutionary
Integrated Fuel Cell
3Power Generation - Fuel Cell
URL http//www.tomsnetworking.de/content/reports/j
2005a/report_apc_isx/index.html
4Smart-UPS 3-Phase - Smart-UPS VT ISX (2030
kVA)
- 480 to 208/120V SUVT Step Down Transformer/MBP/Dis
t - 15 Minutes Run Time 30 kVA
Hardwire 5 L21-20R Output 0U Back of Rack
480V 208V 208V 208V Bottom of the Rack
5Silcon - North America Market Penetration Program
- Program
- 5 Rep Firms Participated
- Baseline of .51 X List was moved to a .41 X
off list price for all Silcon and Silcon
Accessories, - Goals
- Eliminate Silcon pricing as a barrier to
relationship building in the CE/contractor market - Dramatically increase NAM sales volume in the
gt80-500 kW NCPI space - Ramp up ISX education
- Status
- Mona Sforzini working on 2006 revised NAM Silcon
market pricing
6Silcon 40-500kW in NAM
- Delta conversion remains a viable product, but
its large physical size and high manufacturing
costs are non optimal at the lower 3-phase kVA
levels (30 kVA below) - It is now possible to design much smaller, very
reliable, high efficiency (even at very low load
levels), competitively priced UPS using double
conversion on-line topology - Delta conversion efficiency and reliability
advantages remain advantageous in 40kW and above
480/208V space - Silcon will remain APC 3-Phase Value Line
40-500kW through 2007
7Symmetra PX PX250 PX500
- Early Adopter Units for Shipping June 2006
- 1 PX500 4 PX250 fully configured (including
batteries and side car distribution) - Must be for data center preferably High
Density. 20 racks of Blades for the PX500, 10
racks of Blades for the PX250 - Must be a willing testimonial site
conferences, quotes, videos, etc - All major functionality except parallel
ability
PX250 250kW
PX500 500kW
8New Global Advanced Technical Handbook
- Supplying accurate and timely technical
information to the global APC partners and
customers who work to specify or support APC
solutions.
9- Chapter 1 White Papers
- Chapter 2 Selection Guide
- Chapter 3 Products Network Server UPS
- Chapter 4 Products Data Center Facility UPS
- Chapter 5 Submittal Drawings
- Chapter 6 Guide Specifications
- Chapter 7 Diagrams and Configuration Documents
- Symmetra MW 400V and 480V Efficiency Curves
- Smart-UPS VT 208V and 400V Efficiency Curves
- Symmetra PX 208V Efficiency Curves
10Data Center Power Statistics
- Dynamic power variation in IT equipment has gone
from 5 to 50 in two years
Hypothetical Data Center Seasonal Business
11(No Transcript)
123-Phase Efficiency Curve
13SYMW Loss Chart
14Your entitlement to data center efficiency
35
Data Center Efficiency
70
30
Savings
Savings
NCPIEquipment
NCPIEquipment
Total powerconsumed bydata center
NCPIEquipment
ITLoads
ITLoads
ITLoads
RightsizeNCPI
10 Increase in efficiency ofNCPI Equipment
Do nothing
15InfraStruXureTM for Large Data Centers
Customized
Mobile
Packaged
Create a custom NCPI solution to fit your unique
IT environment
Select a pre-packaged, complete solution for
optimal convenience
Develop an adaptable, mobile solution for quick
transition and recovery
INTRODUCING ISX Large Data Centers Customized
Solutions Created with a Limited Range of
Standardized Modular Components Packaged Systems
Leverage InfraStruXure Success in Large Data
Center Space
16InfraStruXureTM for Large Data Centers
- Standardized Product Inventory with Volume Prices
- Less reliance on custom engineering group!!
- Two Week Delivery of a standardized System!!
- SYMW Matching Battery Systems
- Switchgear
- Output Sub-Feed Distribution Side Car
- Static Switch
- DC Breakers
- Maintenance Bypass
- Cooling Chiller, IR FM
- Large Generator ATS Options (special order)
- Symmetra MW Pricing is now Right Size Friendly
17InfraStruXureTM for Large Data Centers
2000 sq ft 400 kW 72 Rack (5 kW/rack) ISX Large
Data Center
18InfraStruXureTM for Large Data Centers
4000 sq ft 72 -144 Rack (5 kW per rack) ISX Large
Data Center 400 kW scalable to 800 kW
19InfraStruXure for Large Data Center - Funnel
- How??
- Input and actively manage all Large Datacenter
Projects in Siebel - Key funnel categories-
- Presenting Proposal
- Developing Opportunity
- Closed all
- Tweak of winning and scope of project as needed
- Need your help to better manage Funnel
- Increase Ability to Meet Customer Expectations
- Operational Efficiency
- Inventory Optimization
- Project Management Planning
203-Phase Power Distribution - Scalable and
Adaptable PDUs
Customer requirements for PDU functionality 1)
Adaptability and scalability after install -
safely scalable while unit is hot. 2) Systems
designs that increase deployment speed and
reduced reliance on ATO 3) Compact in size (U
height in rack or floor space)- especially
important for dual fed architectures 4) Designs
that do not limit airflow in racks or block user
access (cables included) 5) Compatibility with
current and future power distribution cords and
RMPDU's 6) Branch level manageability (do not
have on current RDP) 7) Designs that provide
adequate number of poles (not seen as breaker
limited by the customer) 8) High density version
to be able to power racks up to 30kW 9) Simple to
understand and configure (limited number of SKU's
and options)
213-Phase Power Distribution - Scalable and
Adaptable PDUs
223-Phase Power Distribution - Scalable and
Adaptable PDUs
23 New SYMW Synchronization Options
- With the APC UPSync or XTSync the customer
will be able to hot-tie allowing you to
Synchronize two AC busses to take one UPS out for
maintenance - Basic Synchronization solution
- UPSync synchronizing two Symmetra MW UPSs (or
UPS systems) in battery operation to each other - Advanced Synchronization solution
- The XTSync is used to synchronize two or more
Symmetra MW UPSs or systems of Parallel UPSs in
Battery Operation, to each other or to an
external source (generator or brand X UPS) or
load-bus tie.
Application note coming before the end of the year