The EDGE Information and news that gives you an edge in the real estate business

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The EDGEInformation and news that gives you an
edge in the real estate business

• In This Weeks The EDGE

A FRESH Look at Houston Housing Inman Connect
is Just a Click Away Houston Market Movements
All Aboard for Certification!
The Edge is a weekly tool for managers to use
to inform their agents and stay current and
up-to-date with important real estate industry
issues. Brought to you by the HAR Communications
Department.
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The EDGEInformation and news that gives you an
edge in the real estate business
A FRESH Look at Houston Housing
Here is HARs First Real Estate Snapshot of
Houston (FRESH) report on the latest trends in
the Houston housing market, as of July 31,
2015. The complete monthly MLS report for July
will be distributed next Wednesday, August 12.
As always, HAR will provide you with updated
coverage in The EDGE.
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The EDGEInformation and news that gives you an
edge in the real estate business
Inman Connect Is Just a Click Away

• Inman Connect kicks off on Tuesday, August 4, and
  with it, so does Connect Live Stream. HAR members
  and associates can watch over 30 keynote and
  general sessions LIVE by logging in.
• Agent Connect Live Stream http//www.inman.com/20
  15-acsf-live/Tuesday, August 4, 9 a.m. Pacific
• Inman Connect Live Stream http//www.inman.com/20
  15-icsf-live/Starting Wednesday, August 5, 830
  a.m. Pacific and continuing on Thursday and
  Friday mornings
• Download the Live Stream Agenda at
  http//bit.ly/1IkvULe.
• For FREE access to all Inman Select content,
  please visit www.har.com/inmanselect. This is a
  free benefit as a member of HAR.

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The EDGEInformation and news that gives you an
edge in the real estate business
Houston Market Movements
According to the U.S. Census, homeownership is at
63.4 percent for the second quarter of 2015, down
1.3 percent from the second quarter of 2014. This
is the lowest rate of homeownership since 1967.
To put that in greater context, homeownership
peaked at 69.2 percent in 2004, and the 50-year
average is 65.3 percent. Although the data may be
indicating otherwise on a macro level, mortgage
applications have kept REALTORS busy throughout
the summer. In the Houston region, for
the week ending July 26 New Listings
increased 13.2 to 2,855 Pending Sales
increased 22.7 to 2,198 Closed Sales
decreased 2.4 to 1,778
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The EDGEInformation and news that gives you an
edge in the real estate business
All Aboard for Certification!
CRB The Power Negotiators Playbook You will
soon realize that the "win-win" objective is
merely a perception. Power comes from leveraging
your options and alternatives so that the client
has the best possible choices to consider and
knows what the downside could be for each choice
presented. The real estate professional will
learn when and how to negotiate, how to craft a
plan/strategy for any situation while recognizing
the patterns and negotiation tactics being used.
Communication styles, principles of persuasion,
effectively negotiating face-to-face, on the
phone or through email and other media will be
discussed. Train the license holder on how to
negotiate from a position of strength for the
benefit of their client. In preparation, being
open to options and knowing how to effectively
work with tradeoffs. Learn to compromise without
giving away essential components of the deal
while reaching a resolution thats acceptable to
the client. Please confirm your eligibility and
review the requirements necessary to earn this
designation by visiting the designation holders
site or contacting HARs Professional Development
Dept. Date Thursday, August
13 Location HAR Central Time
830 a.m. to 5 p.m. Investment
129 Register at www.har.com/edu Questions?
Call 713.629.1900 ext. 6