News International Online Ad Operations traffic team: 0207 782 7777 or Email: [e-mail]

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News International Gutter Ad Spec
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News International Online Ad Operations traffic
team 0207 782 7777 or Email adtraffic_at_newsint.co
.uk

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• Eyeblaster Contacts
• Account Manager Glen Willis
• Email glen.willis_at_eyeblaster.com
• Phone [phone]
• Creative Support Engineer Billy Jenkins
• Email billy.jenkins_at_eyeblaster.com
• Phone [phone]
• News International Contacts
• News Int contact Adtraffic_at_newsint.co.uk
• Phone [phone]
• News Int Spec http//www.niadhelp.co.uk/Pages/pag
  es_sub/online_Sizes_and_Specs.html

News International Online Ad Operations
traffic team 0207 782 7777 or Email
adtraffic_at_newsint.co.uk
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News Int Gutter ads are served via the Eyeblaster platform as an Expandable Banner. Two separate ads need to be built, this is because the gutter space to the left and right of the page differs depending on the user screen resolution. Below is the specs for each screen resolution eyeblaster build specification, FLA Templates can be downloaded from here http//demo.eyeblaster.com/NewsInt/GutterAd_Template.zip News Int Gutter ads are served via the Eyeblaster platform as an Expandable Banner. Two separate ads need to be built, this is because the gutter space to the left and right of the page differs depending on the user screen resolution. Below is the specs for each screen resolution eyeblaster build specification, FLA Templates can be downloaded from here http//demo.eyeblaster.com/NewsInt/GutterAd_Template.zip News Int Gutter ads are served via the Eyeblaster platform as an Expandable Banner. Two separate ads need to be built, this is because the gutter space to the left and right of the page differs depending on the user screen resolution. Below is the specs for each screen resolution eyeblaster build specification, FLA Templates can be downloaded from here http//demo.eyeblaster.com/NewsInt/GutterAd_Template.zip News Int Gutter ads are served via the Eyeblaster platform as an Expandable Banner. Two separate ads need to be built, this is because the gutter space to the left and right of the page differs depending on the user screen resolution. Below is the specs for each screen resolution eyeblaster build specification, FLA Templates can be downloaded from here http//demo.eyeblaster.com/NewsInt/GutterAd_Template.zip News Int Gutter ads are served via the Eyeblaster platform as an Expandable Banner. Two separate ads need to be built, this is because the gutter space to the left and right of the page differs depending on the user screen resolution. Below is the specs for each screen resolution eyeblaster build specification, FLA Templates can be downloaded from here http//demo.eyeblaster.com/NewsInt/GutterAd_Template.zip News Int Gutter ads are served via the Eyeblaster platform as an Expandable Banner. Two separate ads need to be built, this is because the gutter space to the left and right of the page differs depending on the user screen resolution. Below is the specs for each screen resolution eyeblaster build specification, FLA Templates can be downloaded from here http//demo.eyeblaster.com/NewsInt/GutterAd_Template.zip News Int Gutter ads are served via the Eyeblaster platform as an Expandable Banner. Two separate ads need to be built, this is because the gutter space to the left and right of the page differs depending on the user screen resolution. Below is the specs for each screen resolution eyeblaster build specification, FLA Templates can be downloaded from here http//demo.eyeblaster.com/NewsInt/GutterAd_Template.zip
Format Dimensions X Y Positioning in pixels File Weight Clickable / Eyeblaster click command Deadline General Ad Build in Eyeblaster When creating in Eyeblaster
Gutter Leader board Flash SWF Gif or JPG as back up (No Expansion allowed) 728x90 Pixels N/A 39k flash 30k gif/jpg flash files require a back up gif. Yes / EB.Clickthrough("Expandable") Ads need to be sent to Eyeblaster 7 working days in advance. News Int require 5 working day to test approve. (2 Days EB, 5 Days NI) Please ensure you have installed the latest Eyeblaster Flash Extension Package (MXP) before starting work on the Ads. Please download and install the MXP from the eyeblasterwiz.com homepage. The first keyframe of your movies should be clear of graphics animation. The following line of code should be placed on the first keyframe . include "ebFlashActions.as" Animation can be used and spread over different frames for the duration of the ad. You will need to add the below code to the default flash to call each of the panels automatically EB.ExpandPanel("Expand_gutter_left") EB.ExpandPanel("Expand_gutter_right")
Left Gutter Panel Low Resolution. Flash SWF Dimensions 130x820 Pixels Positioning Left X -390 Y -42 100k flash. Yes / EB.Clickthrough("GutterLeft") Ads need to be sent to Eyeblaster 7 working days in advance. News Int require 5 working day to test approve. (2 Days EB, 5 Days NI) Please ensure you have installed the latest Eyeblaster Flash Extension Package (MXP) before starting work on the Ads. Please download and install the MXP from the eyeblasterwiz.com homepage. The first keyframe of your movies should be clear of graphics animation. The following line of code should be placed on the first keyframe . include "ebFlashActions.as" Animation can be used and spread over different frames for the duration of the ad. Panel Name in Eyeblaster Expand_gutter_left
Right Gutter Panel Low Resolution. Flash SWF Dimension 130x820 Pixels Positioning Left X -738 Y -42 100k flash. Yes / EB.Clickthrough("GutterRight") Ads need to be sent to Eyeblaster 7 working days in advance. News Int require 5 working day to test approve. (2 Days EB, 5 Days NI) Please ensure you have installed the latest Eyeblaster Flash Extension Package (MXP) before starting work on the Ads. Please download and install the MXP from the eyeblasterwiz.com homepage. The first keyframe of your movies should be clear of graphics animation. The following line of code should be placed on the first keyframe . include "ebFlashActions.as" Animation can be used and spread over different frames for the duration of the ad. Panel Name in Eyeblaster Expand_gutter_right
Left Gutter Panel High resolution Flash SWF Dimensions 290x820 pixels Positioning Left X -550 Y -42 100k flash. Yes / EB.Clickthrough("GutterLeft") Ads need to be sent to Eyeblaster 7 working days in advance. News Int require 5 working day to test approve. (2 Days EB, 5 Days NI) New International Requirements All gutter ads are subject to prior Editorial approval. Searing, Blood, Gore, Nudity violence are not permitted. Lead time to News international is 5 working days, Eyeblaster require 2 working days. Any ad supplied outside these guidelines will be at the buyers risk. Panel Name in Eyeblaster Expand_gutter_left
Right Gutter Panel High Resolution. Flash SWF Dimensions 290x820 pixels Positioning X 738 Y -42 100k flash. Yes / EB.Clickthrough("GutterRight") Ads need to be sent to Eyeblaster 7 working days in advance. News Int require 5 working day to test approve. (2 Days EB, 5 Days NI) New International Requirements All gutter ads are subject to prior Editorial approval. Searing, Blood, Gore, Nudity violence are not permitted. Lead time to News international is 5 working days, Eyeblaster require 2 working days. Any ad supplied outside these guidelines will be at the buyers risk. Panel Name in Eyeblaster Expand_gutter_right
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News International Online Ad Operations traffic
team 0207 782 7777 or Email adtraffic_at_newsint.co
.uk
Online Advertising Creative Specifications