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excellence

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Title: excellence Author: wdc Last modified by: toshiba Created Date: 11/16/2004 1:47:20 AM Document presentation format: Company – PowerPoint PPT presentation

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Tags: excellence | kano

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Title: excellence

1
2010????????? ?????????
??? ?? ???????? ??????? ???????????? ??
2010?10?23?
2
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1996?????86???????????????
2000?,??????????????????????????????
ISO8402-1986 ??????????????????????????
ISO84021994??????(?????????)??????????????????
ISO90002000 ???? ?????? ???? ???.

3
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2004-2006?,????????20????
???? ????????????????????.
2007???????6.76???

2007?7??,??????????????????

4
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1994??????????,?????????????,??????????????????
1998?????,2006?????2?????,??2500??

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2007?? ??????
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????150???,???3???????
1945?
1960?
1959?
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??????43??????3???,?????50???,???????????
5
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5

6
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7
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7

8
??????2009?????100?

?100??????????,?????51?,??11?,??9?,??7?,??????????
4?,?????????????2?,???????1??
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9
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9

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10

11
KANO??
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????? (????)
Attractive (???????)
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Must-be (???????)
12
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1908?,????????????????????,????????????????(RAC)De
war????????,???????????
1912?,???????????????????????????????
1949??,???????????????????????????????????V8????
1954?,???????????????????????????????
1964?,??????????????????
1974?,?????????????????????
1975?,????????????????????????????
1987?,????Allante???????????????????,????Allante??
??,???????????????????????????
1990?,??????????????(Baldrige Award)?
1992????????4.6??32?V8 ?????,??????????"???"?????,
?????????????,?????????????(RSS)??????????????
1997?,??????OnStar????????????????????????????????
??StabiliTrak???????????????????????????????
2000?,??????????????????????

13
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Emailwdc928_at_sohu.com

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