PUMA is one of the world

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PUMA Bring Me Back Program
The PUMA Bring Me Back program, which is run in
cooperation with global recycling company ICO,
encourages consumers to recycle and reuse
sportlifestyle products by providing a convenient
and simple process consumers bring used shoes,
clothing and accessories from any manufacturer to
a PUMA Store and deposit them in the designated
Bring Back Bins. The used products are then sent
off to be re-used or recycled. This means they
are either broken down and re-used to create raw
materials. With this new initiative PUMA is
helping protect the environment by eliminating
waste through recycling used products to create
new ones. This effort is one more step forward
toward the long-term goal of transitioning to a
closed cycle loop for materials usage. The PUMA
InCycle collection has been developed
specifically with the Bring Me Back program in
mind, ensuring a return and recycling system is
in place globally.  
To find out more, visit www.puma.com/bringmeback

PUMA is one of the worlds leading Sportlifestyle
companies that designs and develops footwear,
apparel and accessories. It is committed to
working in ways that contribute to the world by
supporting Creativity, SAFE Sustainability and
Peace, and by staying true to the principles of
being Fair, Honest, Positive and Creative in
decisions made and actions taken. PUMA starts in
Sport and ends in Fashion. Its Sport Performance
and Lifestyle labels include categories such as
Football, Running, Motorsports, Golf and Sailing.
Sport Fashion features collaborations with
renowned designer labels such as Alexander
McQueen and Mihara Yasuhiro. The PUMA Group owns
the brands PUMA, Cobra Golf and Tretorn. The
company, which was founded in 1948, distributes
its products in more than 120 countries, employs
about 11,000 people worldwide and has
headquarters in Herzogenaurach/Germany, Boston,
London and Hong Kong. For more information,
please visit http//www.puma.com