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The key skills that young professionals in the BPO domain acquire

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Title: The key skills that young professionals in the BPO domain acquire


1
The key skills that young professionals in the
BPO domain acquire
  • Data collected by
  • Dileep Kumar, BE, PGDM
  • Secretary, Association of Knowledge Workers,
    Lucknow,
  • dkbhatnagar_at_gawab.com,
  • www.knowledgeworkerslko.org
  • Source www.infotech.indiatimes.com
  • BPOs take care of your career too MONDAY,
    MARCH 20, 2006 120017 PM

2
Communication Skills
  • The ability to communicate effectively with
    global customers is critical. Accent
    neutralisation, cultural awareness, empathy and
    judgement also play a vital role in ensuring
    smooth and seamless communication with global
    customers.
  • After rigorous training in neutralising accent,
    voice modulation, moderating the rate of speech,
    intonation and so on, call centre associates step
    into their new personas. Thats where an Alok
    transforms into an Alex.
  • BPOs focus on the following competencies.

3
Communication Skills, contd..
  • Language Employees are trained on speech
    orientation, which includes basic training on
    grammar, vocabulary, speech and pronunciation
  • Comprehension Employees are trained on
    understanding the customers query and being able
    to provide an appropriate solution/ information.
    They are also trained on understanding different
    accents which exist within the US. Their ability
    to comprehend the customer is paramount in
    enhancing the quality of the customer experience
  • Soft skills The most important attribute in the
    course of a conversation between a customer and
    an agent is the ability to build rapport by using
    appropriate tone, claiming ownership of the issue
    and listening attentively. This allows the
    employees to build positive relationships with
    the customer and provide a human touch to the
    discussion.

4
Other Skills Development
  • Project-Specific Skills This training is
    customised to the project that an employee is
    going to be associated with. It could range from
    learning about several financial products to
    technical skills. This enables the employees to
    build domain-specific skill sets which could be
    leveraged across sectors in the long run.
    Employees also learn sales and customer service
    skills during this phase that could come in handy
    for jobs in the service industry at a later stage
  • Educational Support Companies sponsor executive
    education for employees e.g. MBA/ MCA/ CCNA etc
  • Multi Dimensional/Cross-Training Employees are
    cross trained on multiple domains and are
    provided opportunities to work in various
    departments. Individual action plans are put in
    place based on the employees aspirations and
    strengths. OD interventions are also arranged for
    on a need basis.

5
Other Skills Development
  • Feedback/Coaching Mechanisms BPO have developed
    a unique one-on-one feedback and coaching
    framework which most companies subscribe to. This
    helps employees to reflect on themselves and
    strive for improvement.
  • Promotional/Lateral Opportunities The industry
    offers a wide variety of jobs to young
    professionals in areas like IT, customer support,
    human resources, training and logistics. The
    industry actively encourages employees to move up
    the ladder or gain cross-functional skill sets.
    Most companies fill their front-end leadership
    roles from the talent pool available within the
    organisation.
  • The industry hopes to change its perception of
    being considered a transitional stop-gap
    arrangement to that of a long-term career option.
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