NCH Corporation CRE Organization

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NCH Corporation CRE - Organization Metrics

• Don Moulton
• Director, Corporate Real Estate
• April 2009

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NCH Corporation CRE

• To leverage a small staff over a global
  portfolio, we must have standardized processes
• Leverage processes that can be executed by
  service providers across the globe.
• Business Units own Real Estate
• Corporate Planning Process allows CRE insight to
  Business Unit goals.

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NCH A Global Business

• Europe
• 26 countries
• 2,134 reps

• Asia
• 14 countries
• 550 reps

• North America
• 2 countries
• 1191 reps

• Latin America
• 12 countries
• 635 reps

• 52 countries, expanding into new global markets
• 4,510 sales reps globally
• 8,500 total associates
• 22 manufacturing sites, 70 warehouses, and 136
  offices

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Total World Wide Space by Ownership
International Lease 136 Sites Own
22 Sites North America Lease 57 Sites
Own 13 Sites
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Portfolio Square Footage by Use
NCH Total Portfolio is dominated by warehousing
use.
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NCH CORPORATION WE HAVE FACILITIES ALL AROUND
THE WORLD
Sydney-Australia
Corporate HQ-Irving
Norway
France Warehouse
France
Oslo-Norway
Mexico City-Mexico
Danco-Dallas
Mexico
Soroacba-Brazil
Seoul-Korea
Brazil
NCH has 22 manufacturing facilities, 70
warehouses and 136 offices spread over 52
countries across the world
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NCH CORPORATION WE HAVE FACILITIES ALL AROUND
THE WORLD
NCH CORPORATION WE HAVE FACILITIES ALL AROUND
THE WORLD
Provins-France
United Kingdom
European Distribution Center Czech Republic
Sydney-Australia
Denmark
LSP-Nevada
France
Czech Republic
Mexico City-Mexico
NCH has 22 manufacturing facilities, 70
warehouses and 136 offices spread over 52
countries across the world

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NCH China Warehouse - Beijing
NCH Portfolio varies widely in geography and
quality.
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CRE / ORGANIZATIONAL CHART
Business Unit
BRAMTON
CHEMICAL
PARTS -MASTER
DANCO
LATIN AMERICA
ASIA / PACIFIC
EUROPE
CEO

NCH Internal Client
Country Manager
Country Manager
NCH Internal Customer
Local Site Mgr.
Local Site Mgr
Country Manager
TRANSACTION
TRANSACTION
TRANSACTION
TRANSACTION
TRANSACTION
TRANSACTION
TRANSACTION
TRANSACTION
Field Broker
Field Broker
Field Broker
Field Broker
Field Broker
Field Broker
Field Broker
Field Broker
Field Broker
Client Rep
Account Mgr
CRE Don Moulton
NCH Real Estate Director
OUTSOURCED Service Provider
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CRE Process

1. Complete Request for Services (RFS) List
transaction / project objectives and Expected
results. Schedule , budget, Responsible parties
all specified. Define the Business Case
Objectives for project 2. Identify all Facts
Acting on Project Document Space Requirements
(area for warehouse, SMs of office, headcount,
uses ) Establish cost expectations (market
rents, renovation expenses, move costs,
furniture, annual costs,) Define geographic
boundaries and project schedule expectations.
3. Assign Resources Obtain
Approvals Determine if the NCH Global CRE
Services provider (Cushman Wakefield) can
support projects in specific market area. Conduct
appropriate level of real estate services to
achieve Business Case objectives. May require
only a Self Service level approach where NCH
associates complete all steps of process. Conduct
appropriate level of Environmental, Health and
Safety review of potential site to ensure is
acceptable alternative. Obtain CFR funding
approval for project through published process.
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CRE Process
1 Oct 2007
4. Execute the Project Complete Market Surveys
and RFPs as required to determine best
alternatives to meet project objectives. Complete
appropriate Environmental Site Review and ensure
any required permits can be obtained Select
alternative, do space / layout plan, determine if
use will fit alternative sites Negotiate lease or
use documents. Obtain Legal review of lease
documents. Execute documents Provide final
executed documents to Corporate CRE Administrator
in Dallas. Complete construction and move in
activity 5. Value Add Analysis (VA) Recap of
actual results obtained during transaction /
project. Completed by field broker or project
manager at completion of project. 6. Client
Survey Primary customer contact and client are
sent survey along with prior two forms to
evaluate performance of CRE team on this project
against objectives.
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CRE Process Measurement
3. Client Survey Primary customer contact and
client are sent survey along with prior two forms
to evaluate performance of CRE team on this
project against objectives.
1. Request for Services (RFS) List transaction /
project objectives and Expected results.
Schedule , budget, Responsible parties all
specified.
2. Value Add Analysis (VA) Recap of actual
results obtained during transaction / project.
Completed by field broker or project manager at
completion of project.
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CRE Key Metrics reported annually
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VALUE ADDED MEASURMENT

• Transaction Return (book value vs. Sale, Base
  Lease vs. New Lease)
• Service Provider Value Statements (qualitative
  statements at end of transaction)
• Customer Satisfaction (based on survey and
  interview)
• Projects Completed on Schedule (measures
  reactiveness)

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NCH CRE Value Add Report
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The End
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Potential CRE Dashboard reports

• Quarterly lease expirations by type (MTM,YTY,
  Prime etc.)
• Business Manager Reporting
• High Level Project Summary
• Total Worldwide Space by Ownership
• Portfolio Square Footage by Business Unit
• Portfolio Square Footage by Lease Size
• Portfolio Square Footage by Use
• Portfolio Square Footage by Region
• Number of sites by Region
• Regional Lease Rates /Spend Rates
• Rent Obligations
• Real Estate Portfolio Segmentation