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Overview

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2.5 times more likely to visit an all-inclusive resort. 4 times more likely to buy a vacation package online ... in Content Sections (included in all packages) ... – PowerPoint PPT presentation

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Title: Overview


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JustLuxé 2009 Advertising Opportunities
JustLuxé.com is a luxury portal that provides an
all encompassing guide to the affluent lifestyle.
Our editorial team publishes thousands of
articles and points of insight into over 40
luxury categories including Automobile,
Aircraft, Travel Fashion, Art, Design,
Architecture, Real Estate, Etc.. Since our
inception in 2004 JustLuxe has grown to become
the largest affluent lifestyle and travel site on
the web with over 2.1 million unique users per
month generating 10 million page views.
JustLuxe has recently launched the Luxury Online
Booking Engine for 4 and 5 star Hotels
Internationally and is on target to build the
largest Luxe Booking Engine on the Web by 2010.
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Independent Research about JustLuxé.com Audience
  • Quality of our Consumer - Nielsen Media Research
    shows the following
  • College/Post Graduate 53.9
  • Average HHI Income 195,000 annually
  • Average Net worth 2.7 Million
  • In the last six months JustLuxé visitors when
    compared to a general audience were
  • 3 times more likely to own an Infiniti,
    Mercedes-Benz, Audi or BMW
  • 3 times more likely to have an investment
    portfolio of 1,000,000
  • 5 times more likely to travel to Southeast Asia
    and Australia
  • 5 times more likely to enjoy flying and sailing
  • 7 times more likely to have made a purchase from
    Saks Fifth Avenue or Neiman Marcus
  • In the last six months our JustLuxé travelers
    when compared to the general audience were
  • 16 times more likely to have visited the Ritz
    Carlton in the last 90 days
  • 2.5 times more likely to have made a hotel
    reservation online
  • 2.5 times more likely to visit an all-inclusive
    resort
  • 4 times more likely to buy a vacation package
    online
  • 5 times more likely to have visited a
    resort/spa in the last 2 years.

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ComScore Report
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JustLuxe Hotels
  • Overview
  • JustLuxe Hotels is a Luxury online booking engine
    that is gives users the ability to research and
    reserve over a thousand hand picked four and five
    star resorts worldwide through the GDS system
    (Pegasus).
  • Value Proposition
  • Provides E-Commerce solutions to generate
    bookings for participating Hotel Partners.
  • Creates a unique multi- dimensional experience
    through video features, advertorials, reviews,
    photography to increase average time spent on
    Hotel Partner profile and personal referrals.
  • Educates visitors by creating a research platform
    (through LuxeTravel and Luxe City Guides) to not
    only book individual properties but familiarize
    themselves with all aspects of vacation
    destinations which converts your travel web site
    visitors into prospects and sales.
  • 84 of travel research is done online- JustLuxe
    provides that travel information platform.
  • Increases exposure of individual properties
    through content syndication agreements
    (IBtimes.com and RedButler.com) resulting in
    increased traffic to Hotel Partner.

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Client Campaigns
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Hotel Partner Features Hotel Profile/ Hotel
Destination Page
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Newsletter/ 300x90 Ad in Content Sections
(included in all packages)
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Hotel Best of Categories/ City Guide Feature
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Advertorials with Embedded Video Content and
Slideshows
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Luxury Hotels Listing Opportunity Details
  • Hotel Partner Package-
  • Highest available ranking in destination search
    resulting in 3-5 times more bookings
  • Your hotel listed in 2 of the best of
    categories
  • Reciprocal link from JustLuxe.com to your site
    via your profile page
  • 300x90 ad featured in one luxury Lifestyle
    section on JustLuxe
  • Once a year your hotel will be featured and
    emailed to 250,000 members
  • Custom JustLuxe phone number
  • Hotel Premier Listing Package
  • All features from Hotel Partner Package included
  • Twice a year your hotel will be featured and
    emailed to 250,000 members
  • Introductory Advertorial
  • Hotel Elite Listing Package
  • All features from Hotel Premier Package included
  • Top 3 position in city destination
  • Bi- Annual Advertorial features

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Individual Sponsorship Opportunities
  • 1. Luxe Spotlight
  • 2. Luxe Faves
  • 3. Luxe Featured Hotels

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Contact Information
  • Valen Scott
  • Director of Travel Sales and Acquisitions
  • JustLuxé.com
  • Ph. 619-615-0181 ext 137
  • Cell 619-865-3646
  • Fx 619-578-5968
  • valens_at_justluxe.com
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