Creating University Presence in the Community and An Awareness of Community within the Academy

1
Creating University Presence in the
CommunityandAn Awareness of Community within
the Academy

• Wayne D. Smutz
• Penn State
• Patrick DiMichele
• mStoner
• UCEA National Conference
• Boston, Massachusetts
• April 3, 2009

2
Penn State A Great University

• A National, International University
• 4th rankedIndustry Sponsored Research
• 6th rankedDoD Contracts Grants
• 9th rankedNSF RD Expenditures
• 12th rankedNational Doctoral Universities
• 15th rankedPublic National Universities
• Among Top 50 Global Universities
• Most Applications of any American University

3
Outreach at Penn State

• Largest University Outreach Organization
• 1400 Employees
• Touch one in two Pennsylvania Households
• 160,000 enrollments annually (CDE)
• World Campus among Top 10 Online Universities
• 210,000 Youth Enrollments (Outreach)
• 175 Million in Revenue

4
Penn StateA Great Public, Land-Grant University?

• State Financial SupportFlat or Declining
• Penn State Only Shows Up for the Money
• Luke Warm Support-----Governor(s)
• Luke Warm Support-----Legislature(s)
• CitizensHow do You Access Penn State?

5
Pennsylvania A Few Facts

• Demographics
• 1st in Young Adult Out-Migration
• 2nd Oldest
• 3rd Most Rural
• Education
• 28th ---- of Population with College Degree
• 40th---- of Adults pursuing Higher Education

6
Pennsylvanias Economy
7
An Innovation Economy for Pennsylvania?

• Strengths
• 13th --- Industry RD Investments
• 14th --- Scientists Engineers
• Weaknesses
• 32nd --- Education of Workforce
• 48th --- Entrepreneurial Activity
• 50 of Workforce is 50

8
Penn State Central PennsylvaniaAn Island of
Prosperity in a Sea of Need

• Poverty Levels
• Unemployment Rates
• Education Levels

9
The Challenge of Outreach Engagement at an R1
University

• Not Large Numbers of Faculty Participate
• Faculty Who Participate Hide it
• It Doesnt Count for PT
• New Faculty are not Encouraged to Pursue
• Focus on Inputs versus Societal Outputs

10
FOCUSForming Outreach-Community-University
Systems for Engagement

• Funding---W.K. Kellogg Foundation
• Purpose---Institutionalize Engagement
• Content---Community-Based Research
• Partnership---Research/Outreach

11
FOCUSProgress on Institutionalizing Engagement

• Structure
• Council on Engagement
• Transformation of the Outreach Council

12
FOCUSProgress on Institutionalizing Engagement

• Culture
• Definition of Engagement
• Carnegie Classification
• Faculty Engagement Awards
• Faculty Senate Recommendations

13
FOCUSProgress on Institutionalizing Engagement

• Faculty and Staff
• Faculty ---- Birds of a Feather
• Unique Engagement Positions
• 21st Century Land-Grant Workshops
• Civic Engagement Seminars

14
FOCUSProgress on Institutionalizing Engagement

• Funding
• PA Prosperity Initiative
• STEM Thematic Fund Initiative

15
The Long Term GoalEngagement Exemplars

• Lucky Yappa
• 2008 Macgrath Award Winner
• A Current, Rare Example via Video

16
FOCUS Lessons Faculty

• Need for Role Models
• Need for Understanding Engaged Scholarship
• Need to Expose Exemplars
• Need for Resources
• Need for Professional Development
• Need for Community Connections
• Need for Community-Based Infrastructure

17
FOCUS Lessons Community Collaboration

• Need for Single Point of Contact
• Need for Relationship Building
• Need for Customized Information
• Need to Avoid the expert Syndrome
• Need for Collaboration

18
FOCUS Lessons General

• Teaching and Engagement
• Socialization of Graduate Students
• Staff as a Potential Resource

19
An Engagement Portal A Unique Solution for
the University, Communities, and Government

• Multi-Purpose
• Multiple Audiences
• Interactive
• Dynamic
• Creative
• Evolving
• Living

20
An Engagement Portal A Unique Solution for
the University, Communities, and Government

• Patrick DiMichelle
• mStoner

21
Penn State Engagement Portal Next Steps

• Development/Feedback Cycle
• Training of Staff
• Marketing Campaign
• Fall Launch

22
Metrics for the Engagement Portal
23
Thoughts on Metrics

• Number of Faculty Participants
• Funding for Engagement Projects by State
• Number of Communities/Citizens Accessing
• Penn State
• Number of Communities Working with Penn State
• Number of Students Participating
• Enhanced Understanding by Politicians of Penn
  States Work in Engagement
• Increase in State Funding

24
Q A
25

• How are You Creating
• University Presence in the Community
• An Awareness of Community in the University?

26
Creating University Presence in the
CommunityandAn Awareness of Community within
the Academy

• Wayne D. Smutz
• Penn State
• Patrick DiMichelle
• mStoner
• UCEA National Conference
• Boston, Massachusetts
• April 3, 2009

27
(No Transcript)
28
(No Transcript)
29
(No Transcript)