The Evolving Role of the College Telecourse Consortium

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• The Evolving Role of the College Telecourse
  Consortium
• WCET 2004

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Kentucky Telecommunications Consortium (KTC)

• Created by the state legislature for the purpose
  of providing college credit television courses to
  distance learners throughout the Commonwealth of
  Kentucky

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Kentucky Telecommunications Consortium
(KTC)continued

• 1978 Start-up with 4 institutions of higher
  education
• 2004 Over 20 participating Kentucky colleges
  and universities including
• All public universities
• Most community colleges
• Several independent colleges

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Kentucky Telecommunications Consortium
(KTC)continued

• Housed at and managed by KET, The Kentucky
  Network
• Funded by the KY Council on Postsecondary
  Education
• License fees
• Personnel
• Marketing

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Kentucky Telecommunications Consortium
(KTC)continued

• Currently offer 30 courses a year (Fall, Spring,
  and Summer)
• Over 122,000 enrollments total
• 5-6,000 average enrollments per year

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KTC Statewide Coordination Postsecondary
Education Manager

• Facilitates communication among telecourse
  coordinators
• Coordinates course selection, scheduling,
  licensing and broadcasting
• Manages statewide promotional campaigns/conference
  exhibits
• Collects, evaluates and disseminates data

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KTC Services to Consortium Members

• Extensive print and electronic promotional
  materials
• www.ket.org/telecourses
• Funding for license fees/marketing
• Informational website for coordinators/faculty
• www.ket.org/telecourses/coordinators
• Grant opportunities

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KTC Changing Nature of Higher Education

• Rapid emergence of distance education as
  mainstream
• Managing multiple support areas
• Increase in technological innovations and
  delivery modes
• KY legislature creation of the Kentucky Virtual
  University (KyVU)

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KTC Challenges in New Higher Ed/
DistanceLearning Environment

• Perception of telecourses as old technology
• Individual campus recognition
• Diminished interest/participation of consortium
  members
• Redefining consortium mission/role

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KTC Challenges in New Higher Ed/
DistanceLearning Environment

• Federally mandated conversion to digital
  broadcasting
• Telecourse broadcast time shifts
• No repeat broadcasts
• Change in broadcast times

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KTC Responses to New Higher Ed/Distance
Learning Environment

• Preserving value of video-based content
• Development of teleweb course model
• Video-streaming of course content
• On KET server
• Within course management systems

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KTC Responses to New Higher Ed/Distance
Learning Environment

• Marketing new products to faculty
• More course access options for students
• Course development collaboration

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KTC Ongoing Concerns

• Preservation of unique educational mission
• Equitable access to new delivery modes
• ADA compliance
• Increased campus recognition
• Name change for consortium and delivery modes

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PBS and Adult Learning

• PBS Adult Learning Service (PBS-ALS)
• 23 years of service to colleges and universities
  nationwide
• More than 1,000 colleges and universities have
  used PBS courses
• More than 6.5 million students have obtained
  college credit by completing PBS courses

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Why Use Pre-Produced Courses?

• Ramp-up offerings fast -- at low cost
• 100 courses, ready to go
• Use scaleable curriculum
• For use by different campuses, instructors and
  learners
• Engage learners, using multimedia
• Video is immersive. Interactive exercises enable
  learner to learn-by-doing
• Give faculty flexibility
• Liberate faculty to interact with students

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Anatomy of a PBS Course

• Video and/or Multimedia
• Additional Web Resources
• Textbook
• Student Study Guide / Faculty Guide
• Instructor!
• http//www.pbs.org/als/courses

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New Initiatives at PBS

• Digital Rights
• Episode Rights
• Streaming Files
• DVD Options
• Free Marketing via PBS Campus
• Now we send you students, too

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Introducing PBS Campus

• Learner (consumer) focus
• 34 of adult visitors to PBS.org do not have a
  college degree
• Help students understand options for continuing
  and completing education
• Entice students to take PBS distributed courses

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PBS Campus (contd)

• Help students select the PBS course(s) they want
  to take -- and the specific college in which to
  enroll
• Capture student information and forward it to
  college

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• Hello, I am an African American female seriously
  wanting to go back to school after many years of
  being out of schoolI desire to earn a degree in
  the arts and plan on moving to Chicago in
  November. I have many years of experience in
  working with children and producing many works on
  commission and for retail but lack a degree and
  am searching out schools that strike me as
  unique. I am attracted to courses you offer. I am
  a non-traditional student, 51 years of age that
  would be re-entering school
• - Esther Osayande, Minneapolis, MN

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Thank You!

• Laura Orsetti KET
• [phone]
• lorsetti_at_ket.org
• Connie Baird University of Kentucky
• [phone]
• bairdc_at_email.uky.edu
• Clint OBrien PBS
• [phone]
• cobrien_at_pbs.org