Title: Incorporating poultry producers and strengthening veterinary services
1- Incorporating poultry producers and strengthening
veterinary services - IICA Strategy for Addressing Avian Influenza
Mónica Montero Public Information
Office Directorate of Agricultural Health and
Food Safety
2IICA Strategy for Addressing Avian Influenza
- Strengthening of veterinary services
- To promote participation of the poultry sector
(national and regional actions) - Risk Communication
3Risk Communication Efforts
Creation of awareness among political leaders
Dissemination of strategic info
4Video Avian Influenza Prevention is possible
Main topic Good poultry production practices and
prevention Based on FAOs manual Guide to the
prevention and control of avian flu in
small-scale poultry farming in LAC Portuguese
version
5Radio series Más vale prevenir
- Target audience medium and small producers
- Share in a simple and pleasant way reliable
scientific information on AI - Adapted to Caribbean culture
- Portuguese version
6Validation IICA/FAO (Central, Andean and South
Regions) Video, understandable although
culture diversity Radio series, should be
adapted to country communication needs
Re - distribution plan Ministries of
Agriculture International organizations
Private sector
Monitoring Where the materials are How had
they been used
7Thank you