Intelligent Mail and Address Quality The First Offering

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• Intelligent Mail and Address Quality The First
  Offering

IMAQ





MTAC Meeting May 7, 2003 Gary Reblin, Manager
IMAQ - Planning and Standards Jan Caldwell,
Manager IMAQ Address Management
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KEY INTELLIGENT MAIL STRATEGIES
MAILERS TECHNICAL ADVISORY COMMITTEE

• Uniquely identify all mailpieces and aggregates
  of mail to enable end-to-end tracking
• Standardize and consolidate coding OneCode
  Vision
• Setup an infrastructure that enables near-real
  time collection of data
• Improve Address Quality

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CODE STANDARDIZATION CONSOLIDATION
MAILERS TECHNICAL ADVISORY COMMITTEE
OneCode Vision Create one distribution code
per mail type that will also encompass or point
to all of the relevant services such as
delivery point, address change request, Delivery
Confirmation, etc.

• Migrate to a OneCode vision by consolidating
  existing codes (where possible)

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POSTAL AUTOMATED REDIRECTION
MAILERS TECHNICAL ADVISORY COMMITTEE
Origin
Correct Destination
Leverage new advances in sorting automation to
reduce postal operating costs and make it easier
to mail
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MAILERS TECHNICAL ADVISORY COMMITTEE
MAIL FORWARDING - PERSPECTIVE

• 39.3 Million
• Change-of-Address
• Orders in 2002
• Over 2 Billion Mail
• Pieces Forwarded
• 162 Million Address
• Correction Service
• Pieces

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MAILERS TECHNICAL ADVISORY COMMITTEE
THE FIRST OFFERING

• Consolidate ACS code into existing Planet Code
• Provide database link with ACS information

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MAILERS TECHNICAL ADVISORY COMMITTEE
WIN WIN FOR POSTAL SERVICE AND MAILERS

• Improve Read Rate Over Existing Alpha-Numeric
  Code
• Reduce Keying Errors
• Free up Real-Estate on Mail Piece
• Eliminate Space Issue with Multiple Codes in
  Window Envelopes

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• PLANET/ACS

USPS CONFIDENTIAL RESTRICTED INFORMATION
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PILOT OVERVIEW
PLANET/ACS

• A Pilot operation is planned to start by the end
  of the year
• Pilot will be for Confirm users only for the
  benefits of Change Service Requested
• Pilot will be limited to First Class Mailing only

USPS CONFIDENTIAL RESTRICTED INFORMATION
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PILOT OBJECTIVES
PLANET/ACS

• Give operational experience in capture of PLANET
  Code in lieu of ACS participant and key
  information
• Get feedback in linking electronic ACS
  information with mailed address
• Evaluate Accuracy of 3547 scans versus actual
  mailpiece
• Develop scanning interface to reduce keystrokes
  by filling in customer information

USPS CONFIDENTIAL RESTRICTED INFORMATION
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BUSINESS CONSIDERATIONS
PLANET/ACS

• Key Business Issues
• PLANET/ACS can be incorporated with minimal
  change in Mailer or USPS operation
• No infrastructure change in CFS sites or Plants
• Begins to capture cost savings with electronic
  ACS without additional expense at CFS
• Reduces UAA for Mailer and USPS

USPS CONFIDENTIAL RESTRICTED INFORMATION
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PROJECT DESCRIPTION AND OBJECTIVES
PLANET/ACS

• Business Solution and Impact
• Utilize the existing PLANET Code and 11-digit
  Delivery Point Bar Code (DPBC) to uniquely
  identify a mailpiece
• Utilize existing ACS process to provide
  notification and billing

USPS CONFIDENTIAL RESTRICTED INFORMATION
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MAILERS TECHNICAL ADVISORY COMMITTEE
PLANET/ACS
6060 PRIMACY PKWY STE 201MEMPHIS TN
38188-3333 CHANGE SERVICE REQUESTED
BWNGKVN AUTO3-DIGIT 381 9999
9920 0104 276 IRENE PAYNE 6449 AMBERVIEW
CV MEMPHIS TN 38141-8346
38141-8346
6060 PRIMACY PKWY STE 201MEMPHIS TN
38188-3333 CHANGE SERVICE REQUESTED
IRENE PAYNE 6449 AMBERVIEW CV MEMPHIS TN
38141-8346
38141-8346
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• Thank You!