Automotive Dealer Branding Opportunities

1 / 17
About This Presentation
Title:

Automotive Dealer Branding Opportunities

Description:

Featured Listings Rotate on Home Page - $20 one time for up to year on car ... Low Cost to Advertise. We Spend to Brand Select Auto Ads and the Free ... – PowerPoint PPT presentation

Number of Views:34
Avg rating:3.0/5.0
Slides: 18
Provided by: dougl132

less

Transcript and Presenter's Notes

Title: Automotive Dealer Branding Opportunities


1
Automotive Dealer Branding Opportunities
2
  • Websites Published
  • Select Auto Ads
  • Complete Coastal
  • Classic Auto Digest
  • Specialty Auto Search (Coming Soon)
  • Hosted Sites
  • Trumpp Limousine
  • Elegant Affairs Catering
  • Dynamic Drumming

3
Dealership Branding Opportunities
  • Do You Ever Feel Like a Little Fish in A Big Pond
    of Automotive Dealership Competition?

  • Would You Like To Have Your Own Website With Your
    Company Name?
  • Would You Like to Be Able To Advertise on TV like
    the Big Three Do?
  • Would You Like Someone Else to Do the Work
    Listing and Loading Cars to Advertise on the
    Internet?

4
Dealership Branding Opportunities With Select
Auto Ads.Com
  • Dealer Home Page with Domain Name
  • Automotive Sales People
  • 299 From Template
  • From 399 Custom Site
  • 9.99 Monthly Hosting
  • Template would Be 1-3 Page
  • Site That is Standardized and Links to Your
    Listings Page On Select Auto Ads
  • Custom Sites Start at 399 and Can Be As Big As
    You Want it and Is Priced Based On What Your
    Needs Are

5
  • All of the Sites Link To Select Auto Ads Car
    Listings Page For You
  • Select Auto Ads Website Layout and Advertising
  • Regular Listings Free
  • Featured Listings Rotate on Home Page - 20 one
    time for up to year on car
  • Top and Side Advertising Rotators Available on
    All Pages
  • Each Rotator will only have 50 Advertisers per
    month.
  • Sold by Bid.
  • Initial Bid Price 20 per spot per Month
  • Click Here For The Current Bid Prices Of Top And
    Side Advertising

6
  • Select Auto Ads Website Layout and Advertising
  • Advertisers can purchase up to 6 Months at
    current spot price
  • Once all 50 spots are filled price goes into Bid
    Mode
  • Min Bid 20 per spot per month
  • Top 50 Bids get spots
  • Highest Bidder gets choice at number of spots.
  • Advertisers can Bid Maximum Amount willing to
    Pay. Spots will be priced from lowest Qualifying
    Bid

7
  • Select Auto Ads Top and Side Spots Bidding
    Example
  • There Are 50 Top Rotator Spots and 50 Side
    Rotator Spots
  • Initial Spot Prices will be 20 per Month
  • Bid Mode Example
  • Top Business(1) Bids 100 per Spot and wants
    10 Spots
  • Next Highest Business Bidder (2) Bids 80 per
    Spot and Wants 10 Spots
  • Another Bidder (3) Bids 50 and Wants 2 spots
  • 8 Bidders(4) Bid 40 and Want 1 Spot Each
  • 20 Bidders(5) Bid 30 and Want 1 Spot Each
  • 72 Bidders(6) Bid 20 and Want Assorted
    Numbers of Spots Each

8
  • Select Auto Ads Top and Side Spots Bidding
    Example
  • Bid Mode Example
  • Top Business(1) Bids 100 per Spot and wants
    10 Spots
  • Next Highest Business Bidder (2) Bids 80 per
    Spot and Wants 10 Spots
  • Another Bidder (3) Bids 50 and Wants 2 spots
  • 8 Bidders(4) Bid 40 and Want 1 Spot Each
  • 20 Bidders(5) Bid 30 and Want 1 Spot Each
  • 72 Bidders(6) Bid 20 and Want Assorted
    Numbers of Spots Each
  • What This Months Bids Would Actually Cost
  • The Lowest Bid in the top 50 Advertisers was
    30 Each
  • All of the Top 50 Businesses would pay 30 for
    each spot but Top Bidder can choose to run spots
    for up to 6 months at that price.
  • Number of spots available for bid depend on
    availability from existing ads
  • The 72 Bidders that only bid the minimum will not
    be able to purchase spot

9
  • Dealer Ad Programs
  • 99 Month-We do all the work.
  • Write Up Ads
  • Take Photos
  • Load Cars on Site
  • Up to 20 Cars Month
  • Not Available In All Areas Click For List of
    Cities

10
  • Dealer Ad Programs
  • 100 and up per Month TV Co-Branding Advertising
  • Different Price Levels
  • Dealer or Sales Person
  • We Co-Op 25 of Ad
  • Advantage of Branding with Select Auto Ads!
  • Low Cost to Advertise
  • We Spend to Brand Select Auto Ads and the Free
    Basic Auto Ads Build More Visitors
  • Ads and Dealer Home Pages Link to Advertisers
  • 20 of Revenues go to Branding

11
  • Dealer Ad Programs
  • For Different Areas We Have Dealer Group Web
    Pages to Direct TV Traffic
  • Select Auto Atlanta
  • www.selectautoatlanta.com
  • Dealer or Sales Person can Participate
  • City Page Lists Members and Links to Their Sites
  • Link to Cities from Select Auto Ads Home Page
  • Advantage of Branding with Select Auto Ads!
  • Low Cost to Advertise
  • We Spend to Brand Select Auto Ads and the Free
    Basic Auto Ads Build More Visitors
  • Ads and Dealer Home Pages Link to Advertisers
  • 20 of Revenues go to Branding

12
  • Dealer Ad Programs
  • Costs can be as low as 200 per month
  • Together we can buy a large amount of air time
    and in good time slots
  • Advantage of Branding with Select Auto Ads!
  • Low Cost to Advertise
  • We Spend to Brand Select Auto Ads and the Free
    Basic Auto Ads Build More Visitors
  • Ads and Dealer Home Pages Link to Advertisers
  • 20 of Revenues go to Branding

13
  • Dealer Ad Spot 30 sec
  • First 15 seconds Pan in on Green Ball Bouncing
    to Car and ends on a Select Auto Ads For Sale
    Magnet or Window Cling

14
  • Script
  • Ready to Buy or Sell your Car? You Better Get
    on The Ball. Select Auto Ads.Com.

15
  • Script cont.
  • These are just a few of our Select Auto Dealers
    in the Atlanta Area on SelectAutoAtlanta.Com.
  • Where You Can Find Your Local Select Auto
    Dealers Best Deals.

16
  • Ad Format
  • First 15 Seconds Ball and Car
  • Three 5 second pages with 4 dealers/cars on each
    one.
  • 12 Dealers Total
  • Number of Spots and Shows Determined by Groups of
    Interested Dealers and Amount Wanting to Spend
  • Will get some specific city examples and pricing
    to quote
  • No Obligation till group details worked out and
    each dealer agrees to advertise.

17
  • Other Commission Opportunities
  • American Site Support Sell Websites and Ad
    Optimization to Small Businesses
  • Ancillary Products Signage, Magnets, Window
    Clings etc.
  • Banners and Signage See Our Inventory
  • Specialty Auto Search Coming
Write a Comment
User Comments (0)