K E R A L A

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K E R A L A

• Gods Own e-state

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Gods own.because

Kerala is One of the 10 paradises on earth
for its natural beauty, greenery, rich cultural
heritage and tranquility National Geographic
Traveller
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e-State.because

Kerala is capitalising on its advantages and
transforming itself into a silicon coast thru
focused initiatives in IT infrastructure
development, HR development and citizen
e-enablement
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IT BPO Industry- Global Scenario

• Technology products and services industry in 2007
  - 1.7 tri growing at 7.3
• Another 802b of RD and Engg India evolving a
  strategic hub
• Software products share 250 b, IT Services
  495b, BPO 462b
• IT BPO services largest category growing at 8
• Outsourcing is the primary growth driver
  presently at 75 b (just 5 of the market size)
• India nerve centre of outsourcing strategy
  Indian Cos showed largest growthGlobal leaders
  strategy India focused
• Indian IT/BPO exports at 35 b is just 2.5 of
  global market size, but with 50 share of
  outsourcing market, growing at 33
• Domestic IT/BPO market 20b growing at 40

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IT/BPO Industry Indian Scenario

• Cos shifting from STPIs to SEZs
• Focus shifting from Tier 1 to Tier 2/3 cities
• Maintain cost arbitrage
• Larger pool of HR lower attrition
• Better infrastructure and quality of life
• Increasing share of domestic market

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Advantage Kerala IT domain

• Quality IT parks
• Unmatched Cost advantage
• Human Resource advantage
• Connectivity advantage
• High quality of life
• Pro-enterprise Government

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Kerala - Profile

• Area 38,863 sq km
• Population 32 million
• Density 819 persons / sq km
• Literacy 91
• Capital Trivandrum
• Languages Malayalam, English

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Kerala Highest PQLI

• Most socially advanced state in India
• Near universal literacy
• Lowest infant mortality rate / highest life
  expectancy
• School and hospital facility in every village
• Excellent higher education facilities
• Highest media penetration

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KERALA HDI on par with the West
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HDI Kerala Other States
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State of the States Study by India Today 2007
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KERALA Other core competencies

• Most democratically evolved state
• Top in Law Order
• Salubrious climate
• Tourist hotspot
• Least Corrupt state
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  Survey by National magazines

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KERALA Other core competencies

• Strategic location on the transnational trade
  corridor
• Three international airports
• Excellent rail / road connectivity
• OFC throughout the state up to villages
• Total e-literacy by end 2008
• Best connected in terms of datacom / telecom
• Uniform development across the state

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Connectivity advantage

• Tele density double national average
• SEA-ME-WE 3 SAFE cables at Kochi -2nd city
  with 2 submarine cable landing.
• Reliance FLAG termination at Trivandrum
• Kochi gateway handles 70 of Indias data
  traffic.
• Cost effective, fail safe bandwidth

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S E A - M E - W E - 3
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S A F E
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Air Connectivity

• 3 international airports within a distance of 450
  KM with daily flights to Colombo, Maldives,
  Dubai, Riyadh, Muscat, Bahrain, Doha, Kuwait,
  Singapore and all major domestic destinations
• Trivandrum, the 5th International Airport in
  India
• Kochi, the first private airport in India
• Calicut, handles largest No of flights to gulf
  countries

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Human Resource advantage

• High density of S T manpower
• Talent pool of English speaking personnel 
• Annual intake of over 25,000 engineering
  students equal No studying outside the state
• Employee attrition lt 10

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Human Resources Potential Kerala

• Engineering Graduates - 25,000 per year

Degree Boys
Girls Total BA
21,772 41,874
63,646 BSc
21,282 44,559
65,841 BCom 11,037
12,660 23,697
MA 1,837
5,327 7,164 MSc
1,558 5,395
6,953 MCom
858 1,643
2,501
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Academic Institutions

• Kerala is traditionally strong in academics
• 7 universities offering up to Doctoral studies
  One ST university, one Agricultural university
• Over 80 engineering colleges CET more than 60
  years old Over 10 medical colleges Over 100
  Science colleges
• IIM, NIT, IIIT
• Centres of Excellence Indian Institute of Science
  Education Research and Indian Institute of
  Space Research in Trivandrum

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RD Institutions

• Vikram Sarabhai Space Centre Over 6000
  scientists and engineers, nerve centre of Indias
  space programs
• Regional Research Labs under DSIR
• Centre for Development of Advanced Computing
  (CDAC)
• Rajiv Gandhi Centre for Biotechnology
• CMFRI, CPCRI, KFRI, CWRDM, SCTIMS, TBGRI etc
• Strong Research Centres of various universities

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Outstanding HR
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Unmatched cost advantage

• Operational costs lower by 35
• Rentals real estate lower by 45
• Lowest power water tariffs in India
• Lower salary structure
• Low cost of living

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Top Rankings

• Trivandrum and Kochi rated as Challengers in
  Nasscom- AT Kearney 2008 location attractiveness
  study
• Kerala tops in Entrepreneurial Confidence
  -KPMG/TiE study 2008
• 1 state in the overall composite ranking. CII,
  2003
• Trivandrum-best tier 2 city in IT/ITES infra.
  ManPower Services India (P) Ltd 2006
• Kerala 2 overall State in India Sept 07 India
  Today
• Trivandrum- 1 in upcoming IT cities in India
  Knight Frank, UK January 2008
• Trivandrum and Kochi among top 10 in Most
  livable cities and Affluent districts ET 2007

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Pro-enterprise Government

• HRD and Labor policy attuned to industry
• Single window clearance
• Path breaking IT Policy
• Sustained promotional campaign
• Incentives for Knowledge sector
• Focus on development of infrastructure,
  education, healthcare and Protection of
  environment

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Kerala Key differentiators

• Stress free, easy paced quality life
• Clean, green environs
• Less congestion on the road / less commuting time
  to office / quality time with family
• Knowledge focused society
• Proximity to tourist hotspots enables weekend
  relaxation / combining work leisure
• Authentic wellness centres

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Quality I T Parks Technopark, Trivandrum

• First, largest and greenest
• Assessed at CMMI Level 4
• 4 million sq ft built up space
• 150 companies / 20,000 IT/ITES professionals
• Infosys, TCS, McKinsey, Allianz Cornhill, EY,
  Tata Elxsi, UST Global, IBS, SunTec, etc
• Largest training centre of TCS world wide
• Toonz Animation Global Ten Animation Studio

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Technopark campus at dusk..a treat for the eye
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Technopark campus...still the greenest in India
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Technopark...working vacations
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..

Technopark is the best managed Technology Park in
the country.

N R Narayana Murthy Chief Mentor, Infosys During
his visit to the campus in September 2007
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Technopark Best in class

• 150 Companies
• 335 acres land
• 20,000 employees
• 10 CMMI Level 5 cos.

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Technopark Trivandrum

• Failsafe and global standard infrastructure
• Ring main power supply with 100 back-up
• ISPs including VSNL, BSNL, Power Grid, RailTel,
  Reliance, AirTel, Asianet, Kelnet, STP , etc
  directly connected to the OFC landing point

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.

With the best connectivity in India both in terms
of telecom and datacom, Technopark in Trivandrum
was the obvious choice for us.

R. Natarajan, Head Design Dev. Tata Elxsi
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Incubation Entrepreneurial Initiatives

• Technopark Business Incubation Centre(TBIC)
• Technopark Technology Business Incubator(T-TBI)
• National Centre for Innovation,Incubation
  Entrepreneurship(NCIIE)
• Technopark TePP Outreach Centre (T-TUC)

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Expansion of Technopark

• Phase 1- SEZ campus by TCS and IBS under
  construction Campuses of Tata Elxsi, NeST, Case
  Consult, etc coming up. Total 45,000 people
  campus.
• Phase 2- Infosys and UST Global in 86 acres SEZ
  under construction. 30,000 people campus
• Phase 3 - 100 acres SEZ, Master plan ready,
  Construction work started. 35,000 people campus

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Technopark 2nd/3rd Phase
Phase 3
Phase 2
Phase 2 and 3
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Technocity Trivandrum

• Self contained fully integrated IT township
  Office, Residential, Commercial, Social
• 500 acre campus, 10 M Sqft, 100,000 people
• Focus on IT/ITES/BT/RD
• Adjacent to National Highway, 5 KM from
  Technopark, 20 minutes drive from airport
• Master plan ready, Bid process on for private
  developer partners.

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Trivandrum Life outside work

• Major Hotel Chains Leela, Taj, Sarovar
• Eat outs Café Coffee Day, Pizza Corner, Dominoz,
  ChicKing
• Daily shopping Spencers, Big Bazaar, Varkeys
• Entertainment Nishagandhi Dance Music
  Festival, International Film Festival of Kerala
• Evening breaks Kovalam, Veli, Shanghumughom
• Weekend Breaks Munnar, Ponmudi, Kuttalam,
  Thekkady, Kanyakumari

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Infopark- Kochi
Image
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Infopark - Kochi

• The countrys best located IT Park
• Total area 100 acres
• Built-up area 2 m sqft
• Prominent IT Cos
• TCS, Wipro, IBS, OPI-USA, ACS, Singapore
• Special Economic Zone status for 75 acres
• Another 2 M sqft buildings under construction
• 167 acres expansion on the anvil

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Infopark- Kochi

• Co-Developers at Infopark
• Leela Group
• LT Techpark Pvt Ltd
• TCS, IBS
• Brigade group
• ODCs at Infopark
• Wipro ready with 8000 seats facility in the 1
  million sq ft buildings
• TCS setting up 6000 seats facility in 16 acres
• IBS Software setting up campus on 5 acres

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Infopark- Kochi
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Infopark- Kochi
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Major up coming IT Projects

• Smart City 240 acres / Kochi
• Cyberpark, Kozhikode
• Technopark / Infopark expansion
• Sobha Hitech City 400 acres / Kochi
• CIAL IT Park Kochi
• District Parks in 12 districts

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Smart City Kochi

• Promoted by TECOM, Dubai in partnership with GoK
  as part of an international chain
• Model for public private partnership in Kerala
• 246 acres / 8.8 million sq ft of built up space
• 90,000 direct employment

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Cochin International Airport Ltd.

• First private airport in India
• First-of-its-kind green field airport developed
  under the PPP model,
• Spread over 1300 acres - 800 acres utilized for
  Airport Facilities and 500 acres planned for
  Aerotropolis
• One of the commercially most successful airports
  with highest growth

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Select IT companies in Kerala
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Road mapIT Development

• Hub spoke model for distributed development
  within the state Kerala , the Silicon coast
• Hubs Technopark, Infopark, Cyberpark
• Spokes Knowledge parks in all districts
• Kerala WAN for citizen interface and e Governance
• Benefits of IT to be made inclusive to ensure
  that everybody is benefited

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What all these mean for IT/ITES Cos

• Ready to move in global standard built up space
  at lowest rates available immediately
• Concrete expansion plans for the future needs
• Multiple options of locations to cater to
  expectations of costs, human resource, lifestyle
• Majority of projects are Govt owned/partnered
  SEZs
• Mass HR development initiatives by Govt to ensure
  sustained quality human resource for industry

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Target-2012IT industry

• 200,000 direct job opportunities
• 20 million sq ft of built up space for IT and
  knowledge industries
• Knowledge Parks in all districts
• Kerala to be in the top 5 in IT among Indian
  states

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• WE WELCOME YOU TO BE PART OF THE EXCITEMENT AND
  BENEFIT
• THANK YOU
• Contact
• Mervin Alexander, CEO, Technopark -
  mervin_at_technopark.org
• M Vasudevan, Sr Manager Bus Dev
  mvdev_at_technopark.org
• www.technopark.org