Next Generation Trading Partner Integration Initiative

1

• Next Generation Trading Partner Integration
  Initiative
• Discovering the benefits and capabilities of
  emerging technologies that address the needs of
  managing the extended enterprise for maximum
  value
• December 3, 2002

Innovation Enterprises
2
The time has come

• A better understanding of the gap between current
  and next generation trading partner integration
  approaches (standards and applications) is needed
  across the Global 2000.
• This understanding is needed for CIOs to
  accurately comprehend the benefits of lower cost
  integration alternatives to trading partner
  integration such as web services.
• This understanding is needed for CEOs and line of
  business executives to understand the value that
  these technologies bring as the basis of business
  process syndication, taking established behind
  the firewall capabilities and offering them to
  trading partners enabling innovation and
  competitive advantage for their companies.
• A business and technical forum is needed where
  groups of enterprises and marketplaces can work
  together to build awareness, identify and
  disseminate best practices for building trading
  partner integration solutions for direct and
  indirect channels, leveraging existing
  investments in solutions such as e-procurement
  and CRM.
• This forum can also facilitate the identification
  of proof of concept projects that can lead to the
  development of vendor neutral interfaces for
  connecting trading partners and syndicating
  business services utilizing these technologies.

3
Opportunity is knocking

• ONCE and Commerce Net have the opportunity to
  become a catalyst for vendors looking to engage
  in emerging technology integration projects,
  distilling best practices and driving widespread
  adoption across the reach of a community of
  marketplace, enterprise customers and beyond.
• This is consistent with both organizations
  charters to create real value for members through
  pilot projects that encourage them to create
  markets with critical mass, and to link their
  individual products and services in order to
  generate complete business solutions that have
  far greater collective value.

4
Engagement Objectives

• Develop and conduct a study documenting business
  issues and best practices surrounding trading
  partner integration (data business process).
  
• Outline the challenges and perceived barriers to
  effective trading partner integration including
  supplier enablement challenges and technical
  obstacles such as emerging web services
  standards.
• Profile the performance measurements of both the
  marketplaces and Global 2000 enterprises that
  influence current and future investment in
  trading partner integration.
• Define the impact of reducing integration costs
  relative to current and proposed IT initiatives.
• Understand the opportunity that the Global 2000
  enterprises see with the syndication of business
  services contributing to their competitive
  advantage.
• Profile the current services and planned
  capabilities of the current and prospective
  members that make up ONCE to identify
  opportunities for synergistic collaboration,
  shared services and points of leverage among the
  marketplaces.
• Detail the landscape for emerging technology
  vendors defining capabilities of where they fit
  relative to the needs of both enterprises and
  marketplaces.
• Provide content and input on actionable proof of
  concept projects which may result from the final
  analysis of the survey results. This will become
  the basis for a Trading Partner Integration
  thought leadership event to be scheduled in early
  March 2003.

5
Activities Deliverables

• Activities
• Develop and conduct a study documenting business
  issues and best practices surrounding trading
  partner integration (data business process).
  
• Outline the challenges and perceived barriers to
  effective trading partner integration including
  supplier enablement challenges and technical
  obstacles such as emerging web services
  standards.
• Profile the performance measurements of both the
  marketplaces and Global 2000 enterprises that
  influence current and future investment in
  trading partner integration.
• Define the impact of reducing integration costs
  relative to current and proposed IT initiatives.
• Understand the opportunity that the Global 2000
  enterprises see with the syndication of business
  services contributing to their competitive
  advantage.
• Profile the current services and planned
  capabilities of the current and prospective
  members that make up ONCE to identify
  opportunities for synergistic collaboration,
  shared services and points of leverage among the
  marketplaces.

• Deliverable
• Survey results that identify
• A profile of current services and planned
  capabilities for trading partner integration and
  perceived fit for web services as an
  integration method.
• New opportunities for synergistic collaboration,
  critical success factors and barriers to
  implementation.
• Leverage points for the development of shared
  services and business impact of web services to
  lowering the cost of trading partner integration
  and providing opportunities for revenue
  enhancement.

6
Activities Deliverables
Marketplace Prospect Survey
Technology Landscape
Growth to Market Approach

• Activities
• Detail the landscape for emerging technology
  vendors defining capabilities of where they fit
  relative to the needs of both enterprises and
  marketplaces.
• Survey the vendors given current understanding of
  customer requirements of the marketplaces and
  Global 2000 enterprise community identify the
  business obstacles to trading partner integration
  not currently being addressed by the vendor
  community.
• Specific focus on inclusion of CommerceNet and
  NGI sponsored grantees will be profiled.
• To the extent possible, opportunities for
  synergistic collaboration with CommerceNets
  Business Services Network initiative will be
  pursued both in the discovery of potential proofs
  of concept and specific intelligence gathered
  through interviews with Healthcare and Financial
  Services firms of which CommerceNets BSN
  initiative is focused.

• Deliverable
• Survey results that identify
• A profile of current and planned capabilities of
  the technology vendors and perceived fit to
  enterprise and marketplace trading partner
  integration needs.
• New opportunities for synergistic collaboration
  amongst the vendor community given capabilities
  and needs, critical success factors and barriers
  to implementation.
• Best practices of vendor neutral web services
  integration approaches common in heterogeneous
  implementation environments.

7
Activities Deliverables
Marketplace Prospect Survey
Technology Landscape
Growth to Market Approach

• Activities
• Develop analysis summary of
• Opportunities to commercialize current
  capabilities and syndicate business processes for
  marketplaces, Global 2000 enterprises which make
  up the existing members and new enterprise
  prospects of ONCE and CommerceNet.
• Leverage points for the development of shared
  services among companies and provide input on the
  business impact of web services to lowering the
  cost of trading partner integration and providing
  opportunities for revenue enhancement.
• Current and planned capabilities of the
  technology vendors and perceived fit to
  enterprise and marketplace trading partner
  integration needs.
• Best practices, critical success factors, and
  barriers to implementation of vendor neutral web
  services integration approaches common in
  heterogeneous implementation environments.
• Technology landscape that is more comprehensive
  of emerging technology trading partner
  integration solutions.
• Identified actionable proof of concept projects
  which may result from the analysis of the survey
  results.

• Deliverable
• Summary report and input on actionable proof of
  concept projects which may result from the final
  analysis of the survey results. This will become
  the basis for a Trading Partner Integration
  thought leadership event to be scheduled in early
  March 2003.

8
Research Participation
Public Marketplaces, Private Marketplaces and
Global 2000 firms that have or are considering
deploying emerging technology as the basis of
their trading partner integration initiatives.
Representation limited to 15 for our initial
survey activity.

• Targeted companies include
• Chemconnect AON State Farm
• CommerceOne.Net Cargill Visa
• Covisint Citicorp Wells Fargo
• eBay Dell
• eScout Eastman
• Exostar Federal Express
• Pantellos GM/Ford
• Quadrem HP
• Transora Johnson Johnson
• World Wide Wood Network Schlumberger

9
Research Participation
Vendors in the platform, applications,
integration, content and emerging technology
categories that have solutions to enable next
generation trading partner integration
approaches. Representation limited to 15 for our
initial survey activity.

• Targeted companies include
• Avere
• Blue Titan
• Commerce One
• Grand Central
• IBM
• Microsoft
• Open Harbor
• Oracle

Peoplesoft SAP Seibel Sun Telarus Webify
Solutions webMethods WebV2
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Thought Leadership Event

• We have defined the need for a Thought Leadership
  Symposium to be held in early March 2003 which
  will include active participation from the
  companies surveyed.
• Executives, academia and legislators will also be
  invited to participate in a series of round table
  discussions and presentations on a variety of
  topics including
• Web Services Best Practices and Challenges to
  Implementation
• Pioneering Application Development utilizing Web
  Services
• Leveraging Your Investment Key Business and
  Technology Drivers for Successful Trading Partner
  Integration Initiatives
• Syndication of Business Services and the
  Opportunity to Innovate
• The event will offer nominal sponsorship
  opportunities to companies for promotion. Media
  coverage will be focused on driving attendance in
  the range of 200 people.

11
Synergy with CommerceNet BSN Initiative

• Commerce Net has sponsored a parallel initiative
  entitled Business Services Networks or BSN
  which has an objective of establishing an
  approach for the development of a roadmap
  representing the needs for trading partner
  integration solutions across a variety of
  industries.
• Commerce Net has a goal of identifying a list of
  potential Actionable Projects which can develop
  or accelerate trading partner integration
  solutions through Commerce.Net facilitation.
• The outcomes of the BSN initiative will provide
  both a common functional architecture for
  Commerce Net initiatives and a common technical
  architecture known as eCo2.
• The point of synergy between the BSN initiative
  and the ONCE/NGI survey activity lies in the
  creation of bottoms up research that can help to
  validate business architectures that Commerce Net
  may be developing from a top down perspective.
• Another opportunity for synergy lies within the
  identification of actionable projects with
  companies (customers and vendors) that have
  funding to contribute to examples of best in
  class emerging technology approaches to trading
  partner integration.

12
Desired Outcomes Actionable Proofs of Concept

• In conjunction with the BSN initiative, we have
  identified a series of actionable proof of
  concept projects that may be validated through
  our research activities as follows
• Healthcare
• HIPPA (Payer / Provider Network)
• Community Health Network
• Device Tracking and Fulfillment Network
• Homeland Security Health Network
• Drug Supply Chain Distribution Network
• Financial Services
• Electronic Payment Network
• T1 Settlement Network
• Insurance Dealer Agent Network

• Marketplace Specific Projects
• Supplier Mailbox
• Directory Service (Directory of Directories)
• Roundtrip / Punchout Framework (unified with
  vendor neutral interfaces)
• Business Services Syndication
• Aggregated Reporting

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Benefits to ONCE and CommerceNet

• Opportunity to define the agenda of projects and
  programs for the upcoming 2003 fiscal year.
• Profile the needs of current and prospective
  members, providing a business development
  opportunity to attract new companies to both
  organizations.
• Create momentum around discovery for continued
  opportunity identification, planting the seeds
  for customer funded initiatives and content for
  showcasing actionable solutions at a series of
  thought leadership symposiums throughout the year.

14
How you can help / Next Steps

• Get involved in the survey process to ensure your
  needs, capabilities and experience is well
  represented in the findings.
• Communicate the challenges, implementation
  lessons learned, best practices and measurements
  for successful trading partner integration
  initiatives.
• Contribute your next initiative as a proof of
  concept solution to be showcased at the March
  thought leadership event.