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Title: Elasticity: Measuring the Responsiveness of Demand


1
ElasticityMeasuring the Responsiveness of Demand
  • Dr. D. Foster - Microeconomics

2
Elasticity
  • A measure of responsiveness . . .
  • Price elasticity of demand P and QD
  • Income elasticity of demand Y and QD
  • Cross price elasticity of demand PZ and QD-X
  • Price elasticity of supply P and QS

3
Price Elasticity of Demand
  • ?D E(Qd,P) ?QD/ ?P
  • Responsive if ?D gt 1 and demand is elastic.
  • Unresponsive if ?D lt 1 and demand is inelastic.
  • Note Technically, calculated ?D is always lt0.

? percentage change in
4
Price Elasticity of Demand
  • ?D E(Qd,P) ?QD/ ?P
  • Perfectly elastic
  • ?D ?
  • Perfectly inelastic

  • ?D 0

5
Price Elasticity of Demand
  • ?D E(Qd,P) ?QD/ ?P
  • How to calculate this . . .
  • Easy if the ? is given for both.
  • or, find the ? from the base.
  • or, find the ? from the average.

?D 5/97.5 .10/1.05 .538
What is elasticity if price rises by 10 and
quantity demanded falls by 5?
What is elasticity if price rises from 1 to
1.10 and quantity demanded falls from 100 to 95?
6
Price Elasticity of Demand
  • Determinants of elasticity . . .
  • The degree of substitutes available more
    substitutes more elastic
  • Amount of budget spent on this good higher
    proportion spent more elastic
  • Relative importance of this good more of a
    luxury more elastic
  • Time to respond to price change more time
    more elastic

7
Income Elasticity of Demand
  • ?Y E(Qd,I) ?QD/ ?Income
  • Responsive if ?Y gt 1 and demand is elastic.
  • Unresponsive if ?D lt 1 and demand is inelastic.
  • Note ?Y can be positive or negative.
  • Positive normal goods
  • Negative inferior goods
  • Factor affecting elastic/inelastic luxury vs.
    necessity

8
Cross Price Elasticity of Demand
  • ?XZ E(Qd,Pog) ?QD-X/ ?PZ
  • X Z are substitutes if ?XZ gt 0 (positive)
  • X Z are complements if ?XZ lt 0 (negative)
  • Note We still refer to demand as elastic if the
    value (in absolute terms) exceeds 1.(or
    inelastic if between 0 and 1, respectively)

9
Price Elasticity of Supply
  • ?S E(Qs,P) ?QS/ ?P
  • Responsive if ?S gt 1 and supply is elastic.
  • Unresponsive if ?S lt 1 and supply is inelastic.
  • Note ?S is most likely to be positive, since the
    supply curve has a positive slope.
  • Factors affecting elastic vs. inelastic
  • time to adjust ease of storage cost of ?output

10
ElasticityMeasuring the Responsiveness of Demand
  • Dr. D. Foster - Microeconomics
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