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Individual

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2- ????? ?? ?? ??????? ???? ?? ???? ??? ?????? ???? ???????? ... ??? ?? ???????? ?? ???? ??????? ? ???????? ? ???????? ... ??? ? ??????? 1993 Guth & Ginsberg : ... – PowerPoint PPT presentation

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Title: Individual


1
????? ??????????
??????? ? ?????? ???? rofit
- Making Opportunity Seeking
???? Individual
?????? ?????????? Non - Profit Institutions
?????????? - ????? ??????? Non - Profit
Philanthropy
?????? ????? Govgernmental Organization
?????????
???????????? ?? ????????? ??????
Intrapreneurship or Corporate Venturing
?????? Renewal
????? ( ??????? ) Corporate Entrepreneurship
????? ?????? ????? Changing the Competition Rules

?????? ??????????? Entrepreneurial Organization
2
?????????
??????????? ????? ?? ???? ?????????
?????????? ???????
?????????? ????
???? ????? ???????
???? ????? ?????
-
-
????????? ????
????????? ???? ? ?????
?????
???????
???????
?????
????? ????
????? ???? ? ?????
????? ?????
3
???? ???? ????? ?????
????????? ??????? Intrapreneurship
????? ????? Mass Production Economy of Scale
????????? ??Entrepreneurship
?????? Invention
1900
1930
1945
1985
????? ??? ? ????? ?? ???? ??? ??????? ( ????? ???
? ????? )
4

????? ????????? ?? ??????
1- ?????? ???? ????? ????
2- ????? ?? ?? ??????? ???? ?? ???? ??? ??????
???? ????????
3- ???? ?????? ??????? ???? ?? ?????? ? ?????
???? ?? ????????? ?????
5
??? ?? ???????? ?? ???? ??????? ?
???????? ? ???????? ???? ?? ??? ? ??
???? ?????? ?? ????? .

Intrapreneur is one that
generates and exploits new technologies
products or business under corporate umberella

Intrapreneur
??????????? ?? ???????? ???????
??? ? ??????? 1993 Guth Ginsberg
6
??? ???? ?? ?? ????? ?? ????
Entrepreneurship Intracorporate ????? ???? .
???????? ??????? ?? ????
???? ?? ??? ?? ?????? ?? ????? ?????? ?????? ????
?? ?? ???? ?? ???? . ??
??????? ? ????? ? ????????? ???? ????? ?? ??? ??
???? ?? ???? ?? ??? ? ??????? ??
????.

Intrapreneur
??????????? ?? ???????? ???????
?????? Pinchot 1985
7
Intrapreneur
??????????? ?? ???????? ???????
????? Kanter
?????? ?? ??????????? ???? ????? ???? ??????????
????? ???? ?? ?????? ??? ???? ?? ??????.
8

Intrapreneur
??????????? ?? ???????? ???????
????? ???? Michael Werner
?????? ?? ?? ??????? ??????? ? ?????? ?????? ??
???? ? ???? ???? ????????? ? ????? ? ????? ??
?? ???? ????? ??? ?? ????? .
9
- ?????? ???? ? ?????? ? ?????? ? ????? ? ?????
- ???? ?? ????? ?? ?????? ??? ??? ?? ?????? -
???? ?? ????? ?? ?????? ??????? ? ????? ??? -
???? ?? ?????? ????? ? ???? ? ???? ?? ????
?????? - ???? ?? ????? ?? ?????? ????? ? ?????
????? ??????? - ???? ?? ????? ?? ?????? ?????? ?
?????? ? ??????? - ???? ?? ????? ??? ?? ????
????? ????? - ???? ?? ????????????????? ????
???? ?????? ???? ??? ??
??????? ??????? ??????????
10
- ?????? ?????????????????? ???? ? ???? ?????
? ???????? ? ??? ??????? ?? ????? ? ???? ??? ??
???? - ???? ?? ??????? ? ?? ???? ? ???? ? ????? -
???? ?? ??? ???? ????? ??? ? ??? ??? - ???? ??
????? - ???? ?? ???? ??? ( ??? ????????? ) - ????
?? ??? ???? ( ??? ???? )
??????? ??????? ??????????
11
  • - ???? ????? ? ????? ???? ? ?????????? ?????
    ??????? ????? ?? ?? ?????? ????? ??? ?
  • ????? ??????? .
  • - ???? ?????? ???? .
  • - ???? ?????? ???????? .
  • - ???? ????? ? ????? ?????? ????? .
  • - ???? ????? ? ????? ? ????? ???????? ???? .
  • - ???? ????? ?? ?????? ???? .
  • ???? ???? ?????????? ??? ????? ( ????????? ?????
    ?? ??? ? ???? ??? ??-
  • ???? ????? ??? )

??? ??? ??????????
12
- ???? ???? ????????? ????? ( ???? ??? ????????
? ???? ??? ????? ? ) - ???? ?????? ? ???? ?????
????? . - ?? ????? ??? ?? ????? ???????? ???? ?
?????? ? ????? ? - ???? ????? ? ????? ?? ?????
. - ???? ????? ? ????? ? ???? ???? ????? ?????
. - ???? ???????? ????? ? ??????? ?????? ?? ????
. - ???? ???????? ? ?????? ??????? . - ???? ???
??? ? ?????? ? ???????? ????? ? ?????? .
??? ??? ??????????
13

?? ?????? ???? ???? ???? ????????? ?? ??????
??????? Entreprendre ?? ????? ???? ???
Entrepreneurship
14
???? ????? ????? ???
???????? ???? ????? ???
???????? ???? ???? ???
???????? ?? ??? ???
15
Entrepreneur
Entrepreneur

Bill Gats
1- ??????? ??? ?? ?? ? 2-
???? ????? ???? ? 3- ?????
???? ?? ??????? ??? ???? ????????

Reference B, p18
16

?? ?????? ???? ???? ???? ????????? ?? ??????
??????? Entreprendre ?? ????? ???? ???
Entrepreneurship
17
???? ????? ????? ???
???????? ???? ????? ???
???????? ???? ???? ???
???????? ?? ??? ???
18
Entrepreneur
Entrepreneur

Bill Gats
1- ??????? ??? ?? ?? ? 2-
???? ????? ???? ? 3- ?????
???? ?? ??????? ??? ???? ????????

Reference B, p18
19
Mac Clelland

??? ?????? ????? ?? ??? ? ???? ???? ?? ???? ?????
??? ?????? ? ??????? ??? ?? ??? ? ???? ??????
?????? ? ?????? ??????????? ????? ???? ?????? ?
????? ????? ???? ?????? ???? ?? ??????? ????
?????? ??? ??? ? ???? ????? ??????????? ?? ????
Reference B, p19
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