Title: Presented by Heather Huey, NJIT Library, Newark NJ
1Socializing in the 21st Century
Presented by Heather Huey, NJIT Library, Newark NJ
2Whos on myspace?
- Is anyone here on myspace or facebook?
- MYSPACE- Musicians first.
- Now, filmmakers, authors, librarians because they
could reach their audiences. - Who do you think these users are?
3Teens?
- 55 of online teens have created a profile
- 48 of teens visit social networking websites
daily or more often - 26 visit once a day
- 22 visit several times a day.
- Lenhart, Amanda and Mary Madden. Social
Networking Websites and Teens An Overview. Pew
Internet American Life Project. January 7,
2007. Available May 18, 2007 at
http//www.pewinternet.org/pdfs/PIP_SNS_Data_Memo_
Jan_2007.pdf
4Age Demographics
More than Half of MySpace Visitors are Now Age
35 or Older, as the Sites Demographic
Composition Continues to Shift. Comscore Press
Release. October 5, 2006. Available on May 20,
2007 at http//www.comscore.com/press/release.asp?
press1019
5More than Half of MySpace Visitors are Now Age
35 or Older, as the Sites Demographic
Composition Continues to Shift. Comscore Press
Release. October 5, 2006. Available on May 20,
2007 at http//www.comscore.com/press/release.asp?
press1019
6Whos on Facebook?
- 85 of college students are on Facebook.
- Librarians, Professors, Staff
7Myspace does not have a built in network like
facebook.
View all 3137 Current Students
8What do people do there?
- Create Profiles
- Individual user profiles can establish for a
library and/or individual librarians - Participate in Groups
- Can be started by anyone and for any purpose
pre-existing college-specific groups and
subgroups - Share
- Myspace Bulletins Event Announcements, Blogs
- Facebook Notes, Posted Items, Status Updates, etc
9They leave comments (known as wall posts in
facebook)
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11People make plans, publicly through comments. For
example me
12They post bulletins
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14 Post Blogs or Notes
15Share Photos
16Advertise Events
17Just like myspace makes this musician contactable
and friendable Myspace can do the same thing for
a library.
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20NJIT Librarys Facebook Profile
21NJIT Librarys Facebook Group
22Example of the News Feed
23On Myspace, one can only use Bulletins, but here
on facebook, they have Notes and Posted Items
(for links and photos).
24Tagging unlike folksnomy tagging in facebook
refers to photos
25Value of Facebook Myspace
- Personalize promote libraries librarians
- Facilitate extend opportunities to communicate,
collaborate, and learn in virtual spaces that
students utilize for play and school - Interact with students in their natural
environment - Using more human/approachable identities to
distance learning students. (Charnigo)
26Facebook Librarians are everywhere
- Walking around my library, I realized many
students were using Facebook while they were
researching. Having this group in Facebook allows
them to get help at their point of need in a user
interface that they are already familiar with. - In addition, the group message board retains
questions answers, allowing students to find
answers to common questions. (Landis) - Landis, Cliff. Connecting to Users with
Facebook. Georgia Library Quarterly Winter 2007.
27Faculty involvement
- It really helps break down barriers between
students and faculty. University of Iowa
Senior, Lindsay Schutte - Posting a profile on thefacebook.com takes two
minutes, but it sends a message that you are part
of the same academic community as the students.
Yale Professor of Philosophy, Tony Cross
(Duboff) - Duboff, Josh. Poke your prof faculty
discovers thefacebook.com. Yale Daily News March
24, 2005. Available May 10, 2007 at
http//www.yaledailynews.com/articles/view/13706?
28An Opportunity for Librarians
- An intriguing opportunity to directly market more
than 75 of my target audience. - Potential Target of incoming freshmen graduate
students. (Matthews 306) - Matthews, Brian S. (2006). Do you Facebook?
Networking with Students Online. College
Research Libraries News 67(5)306-307. - My dream for Facebook More Academic
Collaboration
29New Roving Librarian?
- Rather than waiting for students to approach us,
it is perhaps more beneficial to be proactive and
approach them. By using online social networks,
librarians can increase campus visibility and
update the stereotypical image, but most
importantly, we can let students know what the
library is really all about. (Matthews, 307) - Matthews, Brian S. (2006). Do you Facebook?
Networking with Students Online. College
Research Libraries News 67(5)306-307.
30Building Community
- Using free services such as Myspace Facebook is
free yet can greatly increase the connections to
users of the library. - These modern methods of community building are
the ways students today are meeting,
communicating, and building community. (Shier)
31The urls will change but the behavior will stay
the same. These tools may be temporary fads,
but the underlying idea will most likely be
permanent--people want to connect virtually just
as they do physically.
32What do you want the Librarys role to be?
- What role will the library serve in these
environments might largely depend on whether
librarians are proactive and experimental with
this type of technology or whether they dismiss
it as pure recreation. (Charnigo)
33Why librarians should care
- Emerging technologies for communications should
provoke, at the very least, an interest in, and
knowledge of their presence among library and
information science professionals. (Charnigo).
34Email is a chore
- Some students dont use email. They communicate
via IM, text messages, phone, and facebook. If
the library is where they are at, are they more
likely to contact us, to think about contacting
us? - If they read our myspace bulletin or facebook
note announcing how to use a database or that we
have later hours, are they more likely to use our
services?
35Positive Uses of Social Networking. (YASLA)
- Youth participation (have them make your myspace
page!) - Can one have an online social network without
reading writing? - Networking with authors
- Educating Parents http//teentechweek.wikispaces.c
om/space/showimage/myspaceforparents_booklet.pdf - YASLA http//www.leonline.com/yalsa/positive_uses.
pdf
36More examples of Reference on Facebook
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39My favorites ?
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43How can you use MySpace or Facebook to benefit
students or patrons?
- You can offer reference services
- Market the library with photos, event
announcements, myspace bulletins, facebook notes,
and flyers (paid advertisements targeted at your
group's users) - Use these tools as a venue for instruction (using
groups or linking to traditional instructional
resources). - Solicit for library suggestions
- Using the information in a student's profile to
meet their information needs - Allow a place for users to comment about the
library. Allow both positive and negative
comments. - Answer Reference Questions publicly.
- Join Create Educational groups, class groups,
for presence and to answer questions.
44MySpace Facebook Links
- http//www.myspace.com/askalibrarianfl
- http//www.myspace.com/brooklyncollegelibrary
- http//www.myspace.com/nfpl
- http//www.myspace.com/njitlibrary
- Search for us on Facebook as Robert Van Houten.
Search for me as Heather Huey
45- Charnigo, L., Barnett-Ellis, P. (2007, March).
Checking Out Facebook.com The Impact of a
Digital Trend on Academic Libraries. Information
Technology Libraries, 26(1), 23-34. - Duboff, Josh. Poke your prof faculty
discovers thefacebook.com. Yale Daily News March
24, 2005. Available May 10, 2007 at
http//www.yaledailynews.com/articles/view/13706? - Evans, Beth. (2006). YourSpace or MySpace?
NetConnet 10.15.06 Accessible May 10, 2007 at
http//libraryjournal.com/article/CA6375465.html - Landis, Cliff. (2007) Connecting to Users with
Facebook. Georgia Library Quarterly 43(4), 6. - Lenhart, Amanda and Madden, Mary . Social
Networking Websites and Teens An Overview. Pew
Internet American Life Project. January 7,
2007. Available May 18, 2007 at
http//www.pewinternet.org/pdfs/PIP_SNS_Data_Memo_
Jan_2007.pdf - Liu, Mingyang. (2005) Would you friend your
professors? The Duke Chronicle 2.25.05.
Accessible May 10, 2007 at http//www.dukechronicl
e.com/. - Matthews, Brian S. (2006). Do you Facebook?
Networking with Students Online. College
Research Libraries News 67(5)306-307. - More than Half of MySpace Visitors are Now Age
35 or Older, as the Sites Demographic
Composition Continues to Shift. Comscore Press
Release. October 5, 2006. Available on May 20,
2007 at http//www.comscore.com/press/release.asp?
press1019 - Shier, Maria Tess. (2005) The Way Technology
Changes How we do what we do. New Directions
for Student Services 112 77-87. - Young Adult Library Services Association (YALSA).
Social Networking and DOPA. LEO Librarians
Educators Online. Available May 18, 2007 at
http//www.leonline.com/yalsa/positive_uses.pdf/