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1
Regional Economic Impact of Bremerhaven Tourism
Initiative SEAPLANE Networking Event in
Bremerhaven March 3rd to 4th, 2005 Walter
Wehling
2
Economic Effects of Tourism in Bremerhaven
3
Tourism in Bremerhaven in Comparison with other
German CitiesOvernight Stays per 1.000 Habitants
4
Maritime Trail Bremerhaven
5
New Tourism-Projects and expected Visitors
Actual Projects(realised and planed)
Perspective Projects
Project
Expectd Visits per Year (in 1000)
Expectd Visits per Year (in 1000)
Project

• Maritimer Trail
• Erlebbarkeit Häfen 300
• Ostseite Neuer Hafen 200
• Schaufenster 2. BA 100
• Bremerhaven- Events 300
• Spitzensportangebote 100
• 1000

• Zoo am Meer 300
• Seemeile (Klimahaus 600Mediterraneum 800Atlan
  tic Hotel 100Erlebniswelt Auswanderung 200
  usw.) 1700
• 2000

6
Trip Type Segments / Spending
Visits
local
from outside (Tourists)
in the catchment area
Vacationers(secondary market)
Habitants (primery market)
One-day Visit
Overnight Stay
outside
private
commercial
Spending ( per Tourist, per Day)
136
28
28
28
7
Synergy Impacts
Visitors (100)
private (25)
on business (75)
Overnight stays (200)
on business (150)
private (50)
Additional Overnight stays (49)
on business 1/3 visitor - 1 night (33)
pivate 2/3-1 (16)
8
Regional Economic Impacts
Average Spending Total
Spending per day 3,0 million
additional visitors 2,4
million one day trips 28
67,2 million 100.000 primary
direct overnight stays
55.000 synonymic overnight stays
155.000 additional overnight stays
136 21,1 million
88,3 million
Employment effects 1.400
direct employees (workstations) 1.060
equivalant to the macroeconomic average of
working time and wage-level (76 ) 318
induced employees (regional multiplier 1,3)
1.378 employees (total)