Access to services: Shopping in Dudley Metropolitan Borough

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Access to services Shopping in Dudley
Metropolitan Borough
CW
8th March 2004

• Lesson Aims
• To understand Shopping Hierarchies
• To investigate shopping in the Dudley Borough

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Lesson Synopsis

• There are many types of shop to be found in Urban
  areas.
• They vary in size, style and the goods they have
  to sell.
• Not everyone has equal access to each of the
  types of shop

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Shopping Definitions

• Low-order goods are usually low cost and bought
  often, e.g. foodstuffs and newspapers
• High-order goods are usually expensive but are
  bought only occasionally, e.g. furniture and TVs
• Convenience goods are usually needed everyday,
  e.g. bread and milk
• Sphere of influence is the area from which people
  travel to visit a shop
• When something is organised in order of
  importance, it is called a Hierarchy

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Shopping Hierarchy

• Shops can be placed into a hierarchy based on
  the services they provide. At the bottom of the
  hierarchy are small shops selling low order,
  convenience goods (e.g. bread and milk). At the
  top are the shops selling high order goods (e.g.
  furniture and electrical goods).

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(No Transcript)
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Corner shops Many small corner shops throughout
area. Mainly selling convenience goods Shoppers
travel small distances, from surrounding streets,
on a daily basis
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Suburban Parades Several centres in suburban
housing estates Low-order centre. Limited choice
and mainly convenience goods Shoppers travel no
more than 2km from local housing estates, several
times a week
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Secondary centres A few shopping centres along
main roads leading into city Middle-order centre
selling convenience and specialist goods Shoppers
travel 2-3km maybe 2-3 times a week Covers the
local area
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CBD One large complex in town/city
centre High-order centre. All types of goods
including specialist and luxury products
sold. Shoppers willing to travel long distances
perhaps once a week Will travel from afar.
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Regional/out of town shopping centre new area
Sells everything the town centre sells and
more. Shoppers willing to travel many miles
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Out-of town Shopping centres

• Nowadays most people prefer to use their own car
  and do their shopping under one roof
• Large out-of-town shopping centres have been
  developed
• There are several in the UK- Metrocentre in
  Gateshead, Meadowhall in Sheffield, Bluewater
  near London. The one you know most about though
  is Merry Hill.
• They have changed the way we shop and have been
  very successful
• BUT
• They have produced a lot of competition, and
  towns local to the centres have suffered from
  closures e.g. Brierley Hill

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A shopping Hierarchy of Dudley
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There is 3 parts to this task-

• Produce a shopping hierarchy of Dudley
• Map shopping centres across Dudley
• Describe the access to shopping that different
  groups of people have across Dudley

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Shopping Hierarchy of Dudley
Draw out this shape in your exercise book
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Use the map of Dudley borough to label the
hierarchy with shopping centres you are familiar
with
Out-of town
CBD
Secondary shopping centre
Suburban centre
Corner shops
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On the A3 map of the Dudley borough provided,
Label carefully around the outside shopping
centres that you know, and say what type they are
(e.g. Corner Shop). In your label also mention
whether the centre is low, middle or high-order.
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Finally-

• Use the map you have labelled, to describe how
  different people in different places across
  Dudley Borough have got different access to the
  shopping facilities