Value Equation What do you get for your dues dollars

1
Value EquationWhat do you get for your dues
dollars?

2

• Before we look at what value we bring to
  membership, lets look at the reasons why we say
  we exist

3

• ARA Mission Statement
• As the voice for real estate, the Arkansas
  Realtors Association serves its members by
  promoting professionalism through education,
  communications, technology, legal information and
  services, by advocating the use and transfer of
  real property, and by positioning the REALTOR as
  the primary source for real estate services.

4

• What would the average member in your local board
  say is the greatest benefit of REALTOR
  membership?

5

• MLS Access
• ARA Forms Software
• ???

6

• Even though the average member would not
  recognize more than 2 benefits of REALTOR
  membership
• Over the next few minutes, we will look at over
  25 other benefits of your REALTOR membership

7

• NAR Benefits
• ARA Benefits
• Local Board Benefits

8

• National Association of REALTORS
• Feature/Benefit
• Legislative/Regulatory/Advocacy
• Economic Research
• Publications- REALTOR Magazine/REALTOR.org

9

• National Association of REALTORS
• Code of Ethics
• REALTOR.com
• Right Tools, Right Now
• Consumer Relationship Building
• Videos

10
(No Transcript)
11

• National Association of REALTORS
• REALTOR Federal Credit Union
• Professional Designations Certifications
• REALTOR Legislative Network
• Call to Action

12

• Arkansas REALTORS Association
• Feature/Benefit
• ARA Forms Software
• On-line forms and digital signatures
• Professional lobbying firm
• Last legislative session, we prevailed on 20
  out of 21 bills.

13

• 8 member full time staff
• Monthly statewide publication, REALTOR Rightings
• Website www.arkansasrealtors.com
• Professional Development including GRI, GRLA,
  Ethics Training, Forms Training, and selected ARA
  sponsored designation courses.
• State Convention including national industry
  speakers and products.

14

• Public Relations
• Special Olympics
• Awards for Excellence
• Hearts and Homes
• Professional Standards/Code of Ethics
• ARPAC/Candidate Interviews
• Legal Hotline/FAQ

15

• Local Boards
• Feature/Benefit
• Candidate Interviews
• New Agent Orientation
• Board Luncheons
• Broker Town Halls
• What is your board doing?

16

• So, based on the mission statement that we
  reviewed at the beginning of this session, are
  we doing a good job of providing value to our
  membership?

17

• Not if we fail to consistently and repeatedly
  remind our members of the benefits we looked at
  here today!