Align Your Business With The Next Food Network Star

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(No Transcript)
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Align Your Business With The Next Food Network
Star
Now in its 5th Season - Premieres June 7

• Bobby Flay is back with an all new season of Food
  Networks smash hit primetime series, The Next
  Food Network Star. Dont miss this stellar
  opportunity to partner with Food Network and
  leverage the success of The Next Food Network
  Star to help promote your business!
• Be part of the success of The Next Food Network
  Star.
• Become a sponsor of this winning promotion!

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Promotional Benefits
As an Official Sponsor of The Next Food Network
Star Promotion you will -

• Drive traffic to your business by including your
  logo and advertising message in The Next Food
  Network Star tune-in spots airing on networks
  that target your customers.
• Effectively reach your key demos with more
  frequency and exposure.
• Engage your customers with spectacular POS
  materials.
• Align your business with the success of the most
  popular primetime series on Food Network.

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Choose The Sponsorship That Works Best For You!
1. Local Sweepstakes Sponsorship (In-store
Entry) Sponsor your own Taste of Fame
sweepstakes and well provide you with a Food
Network 5-quart Cast-Iron Covered Casserole Dish
and 10-speed Digital Hand Mixer from Kohls to
use as prizing. You can also add special prizing
of your own. As a sponsor of a local
sweepstakes, you will receive one (1)
professionally produced POP entry box to be
displayed at your location, and a web banner to
be placed on your website. 2. Sponsor Tune-in
Only Dont want to run a sweepstakes? We will tag
tune-in spots for The Next Food Network Star with
your logo and advertising message, and provide
you with exciting in-store POS materials, to
align your business with the highest-rated,
most-watched series on Food Network.
Promotional elements subject to change. Based on
availability. Category restrictions may apply.
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The Next Food Network Star Taste of Fame Local
Sweepstakes Sponsorship
FOOD NETWORK COOKWARE Sponsor your own Taste of
Fame sweepstakes and well provide you with a
Food Network 5-quart Cast-Iron Covered Casserole
Dish and 10-speed Digital Hand Mixer from Kohls
to use as prizing. You may also choose to
customize the local prize by adding your own
merchandise to the prize package. ARV 150
Food NetworkTM 5-quart Cast-Iron Covered
Casserole Dish
As a local sponsor, one of YOUR customers is
guaranteed to be a winner!
Food NetworkTM 10-speed Digital Hand Mixer
Promotional elements subject to change. Based on
availability. No category restrictions apply.
Client required to sign all legal paperwork
associated with a local sweepstakes. TWCMS
responsible for selecting winner and prize
fulfillment.
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The Next Food Network Star Taste of
Fame Tune-in Sponsorship
Dont want to run a sweepstakes? Well tag The
Next Food Network Star tune-in spots with your
logo and advertising message, and provide you
with exciting in-store POS materials, to align
your business with the highest-rated, most
watched series on Food Network.
Promotional elements subject to change. Based on
availability. No category restrictions apply.
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Sponsorship Overview

• 250 (20/10) Next Food Network Star tune in
  spots running from June 1 July 5, M-Su,
• 6a-12mid on networks targeting your
  demographic.
• Time Warner Cable Media Sales will coordinate
  production of your spots, including a
• custom message and your business logo.
• Tune in sponsors will receive a Next Food
  Network Star web banner for placement on
• client website.
• Local sweepstakes sponsors will receive a web
  banner and one (1) POP entry box for in-
• store entry collection. Additional POP
  materials available upon request.

Promotional elements subject to change. Based on
availability. No category restrictions apply.

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Internal Info

• Sign-up deadline May 16th
• There are no category exclusivities, but there
  are National Sponsors
• National Sponsors Include
• Alltel (target local wireless stores featuring
  Alltel products and services) Ford Motor Company
  - Lincoln Mercury (target local
  Ford/Lincoln/Mercury dealerships) Georgia
  Pacific/Brawny (target local grocery or discount
  department stores featuring Brawny
  products) Kraft Foods (target local grocery
  stores featuring Kraft products) Las Vegas
  Convention and Visitors Authority (target local
  travel agencies) PepsiCo/Aquafina (target local
  grocery or convenience stores featuring PepsiCo
  products) Red Lobster (target local Red Lobster
  restaurants) Sears (target local Sears
  stores) Sherwin Williams (target local home
  improvement stores) State Farm Insurance (target
  local agents or subsidiaries)