How to Choose a PPC Management Company - PowerPoint PPT Presentation

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How to Choose a PPC Management Company

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If you're not using PPC ads to promote your products and services, then you're missing out on a tremendous opportunity. If you've Listed your best birmingham seo company company online, then you need to understand the different types of PPC management services that are available to you. – PowerPoint PPT presentation

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Title: How to Choose a PPC Management Company


1
How to Choose a PPC Management Company
2
  • If you're not using PPC ads to promote your
    products and services, then you're missing out on
    a tremendous opportunity. If you've Listed your
    best birmingham seo company online, then you need
    to understand the different types of PPC
    management services that are available to you.

3
What is different?
  • Well the main difference between regular search
    engine PPC and PPC management services is that
    the former involves much quicker results - in
    typically, you can see results within days,
    really just hours or even minutes after you've
    started your campaign. The main advantage PPC
    management has over best birmingham seo company
    SEO is that you can instantly turn on those
    keywords which are most likely to generate sales
    or conversions, or at least attention, turning
    your advertising investment into profits quickly.
  • The main difference here is that PPC advertising
    is very simple. All you need to do is set your
    budget. Once you've done that, you simply "click"
    your best birmingham seo company ads, and that's
    it. Easy, right?
  • But the true advantage that comes with PPC
    advertising is that you control the budget, and
    you can stop your campaign at any time. It's also
    simple because you can analyse your results just
    like you would with SEO. If you have a PPC ad
    that is costing you too much, then you can reduce
    the best birmingham seo company budget, stop the
    campaign, and start again, similar to how SEO
    works.
  • But one of the main things that sets PPC
    management and SEO is the fact that with PPC,
    much of your budget is already paid for. Your ad
    might already be in search results, and the cost
    of your click will be almost zero. With SEO, on
    the other hand, you need to plan your spending
    before you start out, and that somewhat comes
    into play with the cost of your best birmingham
    seo company click.
  • Remember, as you carefully plan your PPC
    marketing, you might want to think about whether
    or not you want to pay for a click somewhere down
    the road. It's only after you have reported a
    profit that you'll need to foot the bill.

4
How to hire a PPC management company
  • Hiring a PPC management company is quick and easy
    if you have the money. If you don't want to wade
    through dozens of new ads and reports every
    month, then you'll need to hire a PPC management
    company, and your budget might as well go to
    waste.
  • But hey, you're a smart marketer, aren't you?
    Your best birmingham seo company marketing is
    attracting more and more leads, and more and more
    people are responding and clicking on the links.
    You've got all the pieces, you've got the
    jingles, you've even made a video about how to
    use your new widget.
  • Great, but you're a smart marketer too, and you
    know that when people see how much they could
    make investing in your widget, they're jumping at
    the chance to buy it and make you money. You want
    to make sure that you use every single asset you
    can put in front of your customers, and when they
    finally decide to buy, that you sell it - making
    you money.

5
Now that you know you need a PPC management
company, how do you choose one?
  • There are many to choose from, but if you want to
    be able to quickly see which ones you need, try
    signing up with a few of the following best
    birmingham seo company companies instead of going
    to them one at a time. Most keep their top
    clients on a first name basis, while others offer
    you a more regular sneak peek into their history
    of clients.
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