Affiliate Marketing Network India (1) - PowerPoint PPT Presentation
Title:
Affiliate Marketing Network India (1)
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With internet becoming more efficient and advanced, there are more marketing methods evolving to reach audience. These techniques are more creative than traditional form of marketing. In the s such techniques are mentioned with examples you have seen on Internet. Refpay Media is a digital marketing agency that focuses on content to reach targeted audience. With our strong network,quality work and creative ideas we provide all marketing needs for our advertisers. We understand the trend, we go with it ! We at Refpay empower global Advertisers & Brands and Publishers of all sizes to grow their businesses online. Being a 360* solution-oriented performance company we are committed to meet your goals upon your trust on us. For More Details Visit:- – PowerPoint PPT presentation
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Title: Affiliate Marketing Network India (1)
1
BEST MARKETING TECHNIQUES
- USED BY TOP BRANDS
- www.refpaymedia.com
2
Marketing
what exactly is
There are many definitions that define
marketing, but to understand it in clear words,
marketing is power engine of sales. It boost
sales by applying methods that results in brand
building, lead generation and sales. Such
techniques will be further explained in upcoming
slides.
Refpay Media
3
AMBUSH MARKETING
- Ambush marketing is a strategy that involves a
brand team trying to associate their products or
services with a big event that already has
official companies-sponsors. Though Ambush
Marketing is generally associated with offline
marketing but in recent times we have seen it
being used in social media platforms to convey
the idea. - Best example to understand this is Bollywood
actor Hrithik Roshan in film city event where
Burger King pulls up their banner behind him in
an event sponsored by other brands. - IPL is one of the best medium used to perform
ambush marketing, where many brands take
advantage of cricket craze. - Pepsi and Coka Cola the arch rivals use cricket,
football and other sports event to perform their
ambush marketing.
www.refpaymedia.com
4
Moment Marketing
Moment marketing involves a brand using a timely
event for real-time and relevant customer
interactions. Moment marketing uses more offline
experiences, particularly of a TV show or
events, to trigger the audiences emotions to
drive interaction. When power went off in
superbowl game event, Oreo used moment marketing
strategy by posting witty tweet on twitter. When
cricketer Yuvraj Singh retired, Pulse gave an
unique send off on twitter. Amul is known for
using moment marketing through their cartoons
which covers recent events.
5
CONTENT MARKETING
The objective is to instruct, engage and rouse
individuals to acquire their trust and construct
brand mindfulness.
Blog posting is most popular method used as
content marketing, where brands use blogs for
brand awareness. Creating videos that catches
attention and give something for audience
meanwhile
www.refpaymedia.com
6
THANKS FOR YOUR TIME
www.refpaymedia.com
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