Why Food Courts Are Always On the Top Floor Of The Mall?

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Why Food Courts Are Always On the Top Floor Of
The Mall?
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• The concept of a shopping mall has evolved to
  include every possible experience, a person can
  imagine.
• From electronic shops to play areas with VR games
  and shops from exclusive brands, the average time
  spent by a family in the mall is at least 3 to 4
  hours. In a city like Dubai, weekend getaways
  always consist of a trip to the mall.

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• And after all the shopping and playing, everyone
  rushes to the food court at the mall. But have
  you ever wondered why the mall food court is
  always placed on the top floor? This is a
  conscious marketing decision taken by the mall
  developers. Let us explore the reasons for this
  strategic placement.

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Spacious Layout

• A food court consists of several outlets, it will
  have popular restaurant outlets in Dubai with
  their seating arrangement and a common seating
  arrangement for the other food outlets.
• This kind of set-up needs proper spacing.
  Therefore, it makes sense to have the food court
  on the top floor away from all the other
  hustle-bustle.

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Psychological Move

• Mall owners want you to spend your money on all
  the different activities it offers.
• A food outlet with its delicious smells and
  scrumptious display can distract shoppers.
• Therefore, food courts in Dubai are found on the
  top floor to serve as a tasteful relief from
  roaming around the malls.

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Appetizing Attraction

• A food court is designed in such a way that the
  visitor feels relaxed and hungry when looking at
  it.
• It is meant to entice you with its fusion of
  aromas and flavours.
• This space offers you the option of sitting down
  with your family and friends and enjoying the
  ambience and smells while filling your stomach
  with yummy food.

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Operational Efficiency

• As mentioned above, the space requirements of a
  food court are different from other shops in a
  mall.
• Inventory, ventilation, cooking, drainage etc
  needs extra space, this can only be implemented
  on the top floor.

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Recently, mall developers have introduced the
concept of small food kiosks. These are placed in
the walking areas of the malls to help shoppers
satisfy their small hunger pangs while roaming
around the mall.
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Thank You!!