Digital marketing course in rohtak

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Digital Marketing
2
Introduction to Digital Marketing
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What is Digital Marketing

• Digital marketing is the component of marketing
  that uses the Internet and online based digital
  technologies such as desktop computers, mobile
  phones and other digital media and platforms to
  promote products and services.

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Benefits of Digital Marketing

• Local Reach
• Lower Cost
• Easy to Learn
• Effective Targeting
• Multiple Strategies
• Multiple Content Types
• Increased Engagement

5
Types of Digital Marketing

• Search Engine Optimization (SEO)
• Pay-per-Click (PPC)
• Social Media Marketing
• Content Marketing
• Email Marketing
• Mobile Marketing
• Marketing Analytics
• Affiliate Marketing

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Popular Search Engines