Digital Advertising - PowerPoint PPT Presentation

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Digital Advertising

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Digital Advertising Imagining life without internet or digital media is almost impossible today. In last ten years, the digitization has impacted our lives in a huge way. Be it smart phones, digital television sets, digital sound systems, digital screens, digital watches everything has a digital version. 'Digital media' represents the modes of communication that utilities machine-readable formats. The media generated in digital language can be easily viewed, stored, shared and modified on all digital electronics in various digital formats. The amalgamation of digital media with the internet has brought about a revolutionary change in the way we communicate in today's times. Apart from the telecommunication and cable network industry, digitization has also impacted the advertising industry immensely. – PowerPoint PPT presentation

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Title: Digital Advertising


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