Best Digital Marketing Course in Hyderabad

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What is Mobile Marketing and its Benefits?
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Table of Contents
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• What is Mobile Marketing?

• Types of Mobile Marketing Strategy

• How does it works?

• Advantages and disadvantages of mobile marketing

• Conclusion

• Benefits of Mobile Marketing

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What is mobile marketing?

• Promoting services and products through
  smartphones, mobile devices, networks, and
  tablets is called mobile marketing

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How does it works?

• Mobile marketing considers promotions sent
  through text messages, multi-media messages or
  MMS, through apps, in-game marketing, and more.
• Mobile marketing works by developing a marketing
  strategy, picking a specific type based on
  business strategies and objectives, and finally
  analyzing and making the strategy better.

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Types of Mobile Marketing Strategy

• In-game marketing A mobile ad that pops up
  during mobile games is called in-game mobile
  marketing.
• App-based marketing Mobile apps are employed in
  app-based marketing. Google Admob and more such
  services support advertisers in developing mobile
  ads that pop up in third-party mobile apps.
  Example Facebook
• Location-based marketing Location-based mobile
  ads that pop up based on a particular business or
  area.

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• QR codes In this particular strategy, visitors
  scan a QR code and lead to a website associated
  with the QR code.
• Mobile image ads These image-based designs pop
  up on mobile devices.
• Mobile search ads These are nothing but Google
  search ads developed specifically for mobiles
  that render add-on extensions such as maps or
  click-to-call.
• SMS By using the customers mobile numbers, text
  messages regarding offers, opportunities, etc.,
  are sent to visitor
• Charming woman with laptop
• High angle online shopping

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Benefits of Mobile Marketing
Reaches a wider audience in Mobile Ads, we can
reach a broader audience.
Immediate results Since mobile phones are handy
and we have them all the time, updates, results,
and other aspects are quick.
Stress-Free workWith mobile advertising placing
ads is stress-free with a few clicks that help
reach more customers.
ConvenienceWith the internet everywhere, finding
and purchasing any product is simple and easy.

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• Track user responsetrack the number of visitors
  to the web page or know the number of hours users
  stay on the page or glimpsing through the user
  reviews.
• Instant transactionWith handy internet and
  mobile phones, transactions are also quickly
  after purchasing a product.

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Advantages and disadvantages of mobile marketing

• Advantages

• Disadvantages

• Cost-effectiveness
• better competition
• portable advertising
• boosting search engine ranking

• Privacy issues
• Navigation
• Too diverse platforms

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Conculsions
Mobile marketing has taken over peoples minds
with the enhanced busy lifestyle. The pocket
companion has made everything instant and easy.
The global system for mobile communication
Association research reveals that by 2025 about
75 of mobile users will be using smartphones.
The rapid growth in smartphones adoption and
tablets with improved internet in developing
countries led mobile and digital marketing to
greater heights. People also welcome mobile ads
for the best advantages they enjoy. make your
self ready for the future marketing, Learn Mobile
Digital Marketing Training All together at Web
Trainings Academy

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Thank you!