search engine optimization services in delhi

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WWW.AANHASERVICES.COM
Search Engine Optimization
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inclusions
1 What is SEO? 2 Onsite SEO? 3 Onsite SEO
factors?
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What is SEO?
SEO is an acronym that stands for Search Engine
Optimization, which is the process of optimizing
your website to get organic, or unpaid, traffic
from the search engine results page.
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ONSITE SEO
Content marketing
Keyword optimization
On-Page SEO involves optimizing content, meta
tags, and other elements on your ownn site's
pages Image Page speed
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Onsite Factors
01 secure your site with SSL Certificate Make
your website secure, google Loves secure
websites . To secure a website , we need to
install SSL certificate. SSL stands for Secure
Socket layer. we need to buy SSL certificate
renew it every year. Buy SSL certificate with,
GODaddy, hostinger Hostgator.
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02
Favicon should be uploaded on the site

• Favicon are icons that visually represent a
  website and/or brand. They're the small image
  (usually 16x16 pixels) you see next to page
  titles in Google's mobile result as well as
  browser tabs, bookmarks and history.

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Social Media Accounts Should Be Connected If you
are updating content on social media Accounts
It is not connected with your website , you are
loosing ranking. Google wants to know about your
business , social media activities , Engagement
, followers contributes to Google Ranking.
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04
Website should Load faster Page Speed is the
amount of time that it takes for a webpage to
load. A page's loading speed is determined by
several different factors, including a site,s
server , page file size, users's Average page
size _1mb to 2mb(Lesser is Better) Average
Loading time _3 to 5 seconds
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Website Should be Mobile Responsive Google and
Bing have both announced that they have changed
their Search Ranking Algorithm by boosting the
rankings of Mobile Friendly Websites. Website
Should be Mobile Friendly, React to Different
screen Size.
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More Amount of content on every page
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Your website content is the foundation for every
SEO strategy you implement on your website. It
is, essentially, the fuel that drives the
car. It is believed that 1500 to 2000 words on
all pages,especially home page helps is ranking
higher
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Content Should be Structured Heading Tags are
important for Ranking, H1 Should be placed once
on every page and there after H2 to H6, Depends
on the amount of Content. Keywords should be
placed on Headings Tags Heading Tags for SEO lth1gt
Most important lth2gt Second most important lth3gt
Third most important lth4gt Fourt most
important lth5gt Fifth most important lth6gt sixth
most important
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Meta Title On Every page
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• Every Page Should have Meta Title _ ideally it
  Should be 55 to 70 characters. It should contain
  Primary Keywords
• _ Secondary Keywords _ Location _ Brand Name.

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Meta Description on Every page
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Every Page Should have Meta Description _ ideally
it should be 160 To 320 characters. It Should
Contain Primary keyword _ Secondary keyword _
Location _ Brand Name Description about page.
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Meta Keywords on Every page
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Every Page Should have Meta keywords_ ideally
there should be 10 keywords on every page.
keywords should be written separated with a
comma(,).
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11 Internal External Links Website Should have
as much as internal external links.
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Anchor Text in Content Anchor text is the
clickable text in a hyperlink . SEO best
practices dictate that anchor text be relevant
to the page you're linking to, rather than
generic text. the blue underline anchor text is
the most common as it is the web standard,
although it is possible to change the color and
underlining through html code.
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There Should Be no Broken Links
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Broken links are links that send message to its
visitors that the webpage no longer exits,
triggering 404 error page.
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Google Analytics Should be Connected
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Google Analytics should be connected with the
website. It records the traffic / visitors
visiting the site. This will help in Analyzing
the traffic for further improvement
remarketing.
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15 Lesser Bounce Rate For Higher Ranking Bounce
rate is the percentage of visitors that open a
website and leave before spending an amount of
time that is deemed significant by the search
engine.
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Canonical Tag prevents Duplicity
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A canonical tag (" rel canonical") is a way of
telling search engines that a specific URL
represents the masters copy ofa page. using
canonical tag prevents problems caused by
identical or "duplicate" content appearing on
multiple URLs
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Alt Tag / Text on Every image
An alt tag, also known as " alt attribute" and "
alt description", is an HTML attribute applied
to image tags to provide a text alternative for
search engine.
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Sitemap.XML(map for crawlers)
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Whai is a Sitemap? In simple terms, a sitemap is
an XML file that is full of your individual
webpage's URLs. Its like an archieve of every
webpage in your website.
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Robots.Txt ( Instructions For Crawlers)
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A Robots.txt is a text file that resides in the
root directory of your website and gives search
engine crawlers instructions as to which pages
they can crawler index during the crawling and
indexing process.
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20 URL Should be Friendly SEO friendly URLs are
URLs that are designed to meet the needs of
users and searches specifically URLs optimized
for SEO tend to be short and keyword.
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Aanha Services
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