Latest Google Algorithms that will Affect Your Ranking in 2021

1
Latest Google Algorithms that will Affect Your
Ranking in 2021 

• https//www.digitalmesh.com

2
What is Google Algorithm? 

• Googles algorithms are a complex system used to
  retrieve data from its search index and instantly
  deliver the best possible results for a query. 

3
What are the 6 Latest Google Algorithms in 2021? 

• Passage Ranking 
• Product Reviews Update 
• Broad Core Algorithm Update 
• Page Experience Update 
• June 2021 Spam Update 
• Google Link Spam Algorithm Update 

4
Passage Ranking (February 10, 2021)

• Passage Ranking is introduced for
  English-language search queries in the USA
• Now Google also considering passages as an
  additional ranking factor.

5
Product Reviews Update (April 8, 2021)

• Product Review update was introduced to reward
  product reviews that share in-depth analysis,
  rather than thin content that just summarizes a
  group of products. 

6
Broad Core Algorithm Update (June 2, 2021)

• Google released another major broad core
  algorithm update on June 2, 2021. And followed by
  another core update in July. 
• This update aims to improve the quality of search
  results. And the impact of a core update is more
  noticeable than others.

7
What is the difference between a core update and
other updates?

• Many updates to Google Search results are focused
  on improving specific categories of results. But
  in the case of core algorithm updates it target
  search overall. 

8
Page Experience Update (June 15, 2021)

• Page Experience update has started from Jun 15. 
• The page experience update will be finished by
  the end of August. 
• Page Experience Score is Based on
• Core Web Vitals 
• Mobile usability 
• Security issues 
• HTTPS usage 

9
Spam Update (June 23, 2021)

• The Spam update start on June 23 and was
  completed on the same day.
• Google mainly introduced spam updates to keep the
  quality of its search results. 

10
Google Link Spam Algorithm Update (July 26, 2021)

• Google launched an algorithm update aimed at
  identifying and nullifying link spam was
  beginning to roll out
• After these updates sites taking part in link
  spam tactics could see ranking changes with
  sponsored, guest, and affiliate content most
  likely to be impacted

11
Digital Mesh Softech India (P) Limited

• At Digital Mesh, our dedicated teams of digital
  marketing experts make sure to keep themselves
  updated. They are always available to update your
  websites based on the latest Google algorithms.

12
Thank You

• Digital Mesh Softech India (P) LimitedUnit 1
  43-A, E Block, 2nd Floor,Cochin Special Economic
  Zone, Kakkanad,Kochi - 682037, Kerala,
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