Packaging for Jewelry Business: Types, Tips, Ideas, and More

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Packaging for Jewelry Business Types, Tips,
Ideas, and More Today packaging matters a lot. A
good packaging adds a different feel to your
business and engages customers better.
Sometimes, packaging is almost as important as
the product - especially for some businesses
like packaging for jewelry business. You can
experience it placing yourself in customers
shoes. How would you feel on seeing a beautiful
velvet jewelry box with a sleek finish and an
embossed logo? Leave alone the jewelry inside,
that box itself will charm you and may turn into
a reason to buy the item. If you have a jewelry
business, read on to know more about jewelry
packaging.
Types of Packaging for Jewelry Business
There may be various types of packaging for
jewelry business depending on the type or brand
of jewelry. Below are a few main types of
packaging for the jewelry business.
Organic Packaging
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Organic packaging techniques or green packaging
techniques are an ideal option for handmade and
artisan jewelry items. For instance, recycled
paper, fabric, hemp, or handmade paper stock
display cards, etc. can bring a handcrafted feel.
Packaging jewelry for shipping this way can
impart a unique feel to your products and make
them stand out from bulk-produced items.
Budget Packaging
If you sell jewelry in bulk, budget packaging for
your jewelry business may be more suitable and
feasible for you. You can use plastic jewelry
tags, hangers, plastic packaging slides or
cellophane, or faux velvet display for packaging
jewelry for shipping. If you are a wholesaler
and package jewelry to retailers who will sell
jewelry under their own brand name budget
packaging for jewelry business is the best.
Display Packaging
Packaging for jewelry business also depends on
how you will display your jewelry for sale.
Lets say, if you are a popular jewelry retailer
and use lighted-glass display cases, you would
also require equally ornamental cases. You may
need silk, velvet, or gossamer bags or jewelry
boxes for re-packaging jewelry for shipping or
in-store sale.
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Similarly, if you are selling at a mall kiosk or
a jewelry expo or show the packaging that can
easily slide on to the commercial jewelry display
racks may be more practical and feasible.
Elaborate Packaging

• Investing a little more in packaging for jewelry
  business can enhance the value of your jewelry
  products. This is more likely in case you
• Specialize in jewelry gifts
• Sell a large volume of shipped products,
• Where customers value beautiful packaging too
  along with the actual product, say jewelry
  gifts.
• Elaborate packaging can use hand-made or
  custom-embossed jewelry boxes, standard velvet
  jewelry cases, jewelry tins with the company logo
  on it, etc.

Branding Packaging
Branding packaging helps engage customers and
also represents and promotes your brand. All you
need is to stay consistent with your brand image.
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Lets say, you decide to wrap all your products
in a tissue paper, place them in a gift bag,
print your store logo and a standard color theme
when packaging jewelry for shipping. Customers
will start identifying and remembering your brand
through your signature packaging style.
Ideas about How to Package Jewelry Jewelry Gift
Boxes
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Gift boxes have been one of the most popular
options when packaging jewelry for shipping. As
they are available in a variety of colors,
styles, and materials, you get more choices.
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They also come in various shapes and sizes. And
anything from the tiniest ring or tops to a
heavy necklace can easily fit in. You can even
add ribbon, cord, tags, or bows to enhance
beauty further. Wooden Gift Boxes
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A wooden box is among the most high-end packaging
options. A wooden box has a soft leather
interior and a protective cushioned base. The
white wooden box in particular is a great
stylish option and imports a modern look to
packaging. A wooden box can be an ideal pick for
special purchases. Kraft Recycled Gift Boxes If
you are an environmental-friendly entrepreneur,
you can pick kraft recycled gift boxes for
packaging jewelry when shipping. Natural colored
materials constitute these boxes that are 100
biodegradable and recyclable. It implies that
you can use them without having to worry about
their impact on the environment. They go well
with decorative ribbons and accessories in
different colors. Besides, they also look
amazing if you pair them up with natural jute and
string and bring that subtle festive
finish. Jewelry Gift Bags
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Gift bags have been a classic way to wrap any
present. They are an economical and simple
option for packaging jewelry when shipping. If
you wrap your jewelry item in a tissue paper and
slip it into a gift bag it adds the jewelry an
enhanced touch. Jewelry gift bags go well with
items that are less likely to entangle. However,
if you are packaging a very delicate necklace
that can fold ending up in knots, you should
avoid this packaging.
Jewelry Gift Pouches
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A jewelry gift pouch is an alternative to the
standard gift bag. It is basically a simple
drawstring bag made from organza, velvet, or
similar materials. They can give a very element
to your packaging and you can pick a fabric that
suits you the best.
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They are of different categories within which
there are several different styles. Hence, you
have umpteen options to pick from for packaging
for your jewelry business.
Leatherette Gift Boxes
A leatherette gift box can be an ideal choice for
a classic and timeless jewelry gift. A
traditional leatherette box features a unique
combo of quality finish and a competitive price.
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There are a variety of gift boxes in this
category - postal and standard. You can pick one
that suits your requirements in the best way
possible. One of the variants is a coin box that
can hold half or full sovereigns and even crowns.
You can pick pendant, cufflink, earring, or ring
boxes based on your product.
Soft Touch Box
The soft-touch boxes are elegant and appealing.
You can pick a soft-touch box for a necklace,
pendant, earring, bracelet, ring, or any other
jewelry item. Some variants are also ultra-slim
and can complement any design style or
budget. This ultra-slim range includes necklace
box, pendant box, earring box, bracelet box, and
ring box options, all qualifying for large letter
status to keep costs down. There are gift boxes
that compliment any jewelry design style and
budget. Learn from the Best Packaging Ideas for
Handmade Jewelry.
Offer Personalization
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• Personalization can give a unique look to jewelry
  packaging. Add a tinge of personalization to
  capture customers attention. There are a number
  of ways to personalize packaging for jewelry
  business.
• Set a unique statement for your brand by keeping
  colors, shapes, fonts, attributes, etc.
  consistent. This is because a well-coordinated
  packaging will make packaging professional and
  well-done.
• You can also use stylish typography to make your
  logo shine and include hand-written
  thanks-giving notes.
• You can also use hot foil stamping to create a
  visually appealing design or logo that adds to
  the luxurious look of your brand. You can do hot
  foil stamping either
• with a manual machine or hot foil stamping
  machine. Or you can also pay your box suppliers
  for hot foil stamping.
• While there are numerous approaches of
  personalization, the latest is the freedom of
  personalization. If you want, you can allow your
  customers to decide what they want as their
  packaging. You can also let them customize
  packaging by themselves. All this is possible
  through various online product designer tools
  available now.
• When customers get to design the complete
  packaging with a highly interactive interface,
  they are sure to show interest. Further, this
  customization option will let them

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use their creativity and encourage them to share
it with others. Eventually, you will get
publicity - that too for free! It will also place
you ahead of your competitors that provide
standard printed packaging options. Our Brush
Your Ideas Online Product Design Software is also
a next-gen product designer that makes
customization possible. By integrating it into
your store, you can enable your customers to add
text, images, clipart, upload pics, and
more. See how it works
Tips on How to Package Jewelry Package the
Jewelry Well
While packaging jewelry for shipping, ensure that
you invest in best packaging materials. This is
because only a secured packaging will help you
deliver the jewelry safely to your customer.
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If you receive a complaint from the customer that
the jewelry was damaged when received, it may
lead to a loss. You wont only need to compensate
for the mistake but also may face negative
reviews or negative brand image. To keep this
scenario at bay, analyze the nature of your
jewelry first. It is because some jewelry items
may require extra packaging than others. For
example, beadworks or lampwork jewelry pieces are
more delicate and may need extra care while
shipping. An economical way for small businesses
to save damages is using a bubble wrap or a
tissue paper for jewelry items and then putting
them in a zip lock or an organza bag. There are
different online retail sites that deal in
packaging materials. You can check them out to
gather information about packaging materials and
pick the best for your purpose. One such site is
Westpack. It offers several types of pouches,
ribbons, jewelry boxes, and other packaging
accessories that can help you with packaging
jewelry for shipping.
Boost Repeat Purchases
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There must be some way to engage customers -
especially the first-timers. Every time a
customer opens a jewelry package, they should get
a reason to return to your store. While
packaging contributes a lot to grabbing their
attention, it doesnt suffice when alone. How
about making it easier for them to find you again
for future purchases if they liked your
product(s)? Yes, you can do that with a business
card. You can slip a custom business card with
your brand name, social media account, contact
information, etc. This information wont only
have them your brand name but also increase your
outreach on social media. If your products
impress them and they start following your social
media business pages, you get more
followers. More followers means better brand
visibility, outreach, sales, and referrals! You
can go a step further and expand beyond tucking
just business cards. If your budget allows, you
can give away little surprise gifts along with a
big order to impress customers. Lets say - a
customer orders an expensive diamond necklace.
You can pack a small freebie like small earrings
or loose beads with that. It wont only bring big
smiles on their faces but also encourage them
for repeat purchases. And spread word-of-mouth as
well!
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Take Photos of the Packaged Jewelry
You may have come across instances of jewelry
packages getting damaged while shipping. In such
a case, most buyers generally request a refund or
replacement. To prevent any further losses, take
photographs of your jewelry once packaging is
complete. It will be evidence in case you need to
file an insurance claim against the delivery
partner. And prove that you had taken appropriate
steps when packaging jewelry for shipping. In
addition to this, you should also instruct your
customer to click photos of the product
immediately on its arrival and safekeep the
receipt.
Calculate Your Packaging Cost Properly
Dont simply go for packaging jewelry for
shipping the way you like. Consider the budget
you can spend on packaging. Ask for suggestions
and recommendations from other jewelers, on
various jewelry forums, or on online
marketplaces. You can also check out several
jewelry packaging suppliers like Westpack, eBay,
etc. and compare prices. The best practice would
be to note down all the materials you
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would need for packaging jewelry for shipping and
sticking to a corresponding budget. While buyers
may get happy with beautiful packaging, you
should also be able to save something.
Final Words
Packaging for jewelry business is a USP itself
and you cant afford to forgo it. Now that you
know how to package jewelry, it is high time you
pack your jewelry in the best way possible and
win your customers hearts. Want to let your
customers personalize the packaging for
themselves? Check out our Brush Your Ideas
Online Product Design Tool.
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