7 SEO Ranking Factors You Don’t Miss Optimizing Your Website for in 2021

1
(No Transcript)
2

• Search engine optimization is a highly updated
  field that is rapidly evolving every day.
  Everyone knows that Google is the most popular
  search engine that provides accurate and
  trustworthy information to users searching for
  it. That is why Google keeps on changing its
  search ranking algorithm to ensure only deliver
  the best result to the users.
• There are many ranking factors important for a
  website to look after, especially in 2021 when we
  are in the middle of a horrible pandemic. To mark
  your life easy we have figured out the top seven
  ranking factors that will have the greatest
  impact on SEO this year. Here The list of these
  factors will help you in drafting a
  well-programmed search engine optimization
  strategy for your website.
• 1) High-Quality Content
• You have probably heard somewhere that content is
  king and is of course one of the primary Google
  ranking factors, no doubt content still rules and
  is a king. The year 2021 is no more different
  amid pandemic when businesses are more dependent
  online for their sale it is the highly
  informative, unique and relevant content that
  will entice users. For example, if you are
  searching for a key term SEO company in
  Hyderabad you will get the results of the
  websites that not just provide good service but
  have crafted high-quality informative content on
  them for users and not just talking about
  themselves that how good their services are? This
  makes a big difference.

3

• Content adds great value to your site as it helps
  users to know more about your services, products,
  and business that is what search engines want for
  their users. This helps in increasing the users
  presence on your website and your page will rank
  higher on the SERP results for relevant search
  queries.
• 2) Mobile-Friendly Website
• Google has already announced from mobile-first
  indexing that how important it is to have a
  mobile-friendly responsive site? For indexing and
  ranking your website in Google SERP, you can now
  use the mobile version of your website. For a
  good ranking on the SERP, you have to make sure
  that your website is Mobile-Friendly and fully
  responsive. With Googles mobile-friendly test
  you can easily check whether or not your website
  is mobile-friendly.
• 3) User Experience
• You have to always keep in mind the user
  experience to boost your ranking on Google.
  RankBrain is Googles artificial intelligence
  program for sorting out the relevant results for
  queries based on the users intent. You have to
  check some values of your website like

4

• CTR (click-through-rate) Its the proportion of
  people who click on the link to your website in
  the search results. A few days ago a leading SEO
  services in Hyderabad has figured out that the
  Click Through Rate or CTR is a determining factor
  in deciding the budget of digital strategy
  especially for the companies that are aiming for
  higher sales through selling their products and
  services digitally.
• Bounce Rate High bounce rate on a website may
  affect the ranking of the website. If users visit
  the website and leave (Bounce) without taking any
  action, Google will consider the following page
  an irrelevant page for a search query, hence may
  not rank it higher in the search results.
• Dwell Time Actual time spent by users on the
  website. By considering these factors you can
  rank well on the SERP page.
• 4) Website Loading Speed
• Without optimizing the page speed of the website
  it is difficult to rank higher. You can check the
  websites load speed with the help of Google
  pagespeed tool. For ranking good in Google your
  website should load quickly in less than 2.5
  seconds.

5

• 5) Backlinks
• Backlinks are the most crucial ranking factor
  according to the Google ranking algorithm. If you
  can gain backlinks from relevant high-authority
  websites, thats great. With high-quality
  backlinks, your website will perform much better
  in the search results.
• 6) Core Web Vitals
• The Core Web Vitals are the subset of Web Vitals
  and are speed metrics for determining the quality
  of a users experience. You can check the Core
  Web Vitals report in the Google search console.
• 7) Website Security
• Website security is another key Google ranking
  factor. If you dont have an SSL certificate for
  your website then it is important to move your
  site to HTTPS and have secure HTTPS encryption.
• These are some beneficial Google ranking factors
  you must add to your SEO strategy.
• Article Resource - https//seoparrots.com/2021/05/
  25/7-seo-ranking-factors-you-dont-miss-optimizing-
  your-website-for-in-2021/