Choose Your Bulk SMS Service Provider Wisely

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Choose Your Bulk SMS Service Provider Wisely
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SMS Marketing is one of the most efficient
Digital Marketing Channel in todays time. If
done appropriately, you can use it to your
maximum benefit and get great returns. Hence, the
agency you will be hiring, should be right, else
the results can be disastrous. In the following
slides, we look at some important parameters to
consider when finalizing on your bulk SMS service
provider.
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Dont go for the providers who say they would
charge you less

• An effective bulk SMS campaign needs a good
  system, which a cheap-priced provider wont be
  able to provide, in spite of the fact that bulk
  SMS is relatively low priced as compared to other
  digital channels
• The best bulk SMS providers wont charge you very
  high, but definitely not cheap
• Look at bulk SMS Campaign as an investment and
  not a cost. Moreover, it has the highest ROI

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Ask For Higher Delivery Rate

• Average delivery rate in a bulk SMS campaign is
  97
• A good bulk SMS provider should be able to give
  you a delivery rate thats close to 97
• Ask for an assurance for the highest delivery rate

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Ask For Content Support

• SMS Content is important and it needs to be
  original, unique and of top quality
• A good bulk SMS provider should be able to
  provide you good help on content
• A good and relevant SMS content helps make you
  ideal penetration in the targeted markets

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