Social Media Optimization(SMO)

1
(No Transcript)
2
What is Social Media Optimization?

• As the name suggests, Social Media Optimization
  primarily uses using social media to enhance your
  companys online presence and connect with your
  audience.
• Setting up profiles on Instagram, Facebook or
  Twitter is a proven SMO strategy where the
  businesses can be on the same page as their
  customers!

3
Optimize Your Profile?

• Social media optimization is all about optimizing
  your business profile. It is the core area that
  deserves a lot of attention because your profile
  is the bedrock of your promotions.
• It should ideally have a profile photo, company
  name, and clear and concise biodata that states
  what your company is all about. Apart from using
  relevant keywords, you can also keep a trackable
  link back to your website within your bio to
  drive more traffic.

4

• Setting up a social media profile may sound
  easier than done as it requires expertise and an
  eye for details.
• As a SMO service provider, Ibex Systems team
  will help you to come up with a stunning profile
  that will set a strong foundation for your social
  media campaigns and promotions. Completeness of
  the profile plays a key role in making your page
  stand out.

5
Optimize Your Content?

• In SMO too, the content has a pivotal role in
  driving traffic. Sharing quality content is the
  winning card in social media marketing. The
  content should include a nice mix of both
  original content and curated content.
• Apart from this, you can optimize your images and
  links, use keyword research, and do a lot more.
  By optimizing your content, you improve the
  engagement on these channels and encourage your
  audience to interact more through likes, shares,
  and comments. 

6
Keyword Research

• Keyword research is one of the key competencies
  for both SEO and SMO. We can help you to find the
  most popular topics, hashtags and keywords your
  target audience is interested in. It will help
  you to share content thats relevant to their
  interests.
• We use a variety of SMO tools to find the most
  searched keywords and phrases in social media.

7
SMO Strategy

• Because SMO is something new, most businesses do
  not have a well laid out marketing strategy that
  could make their business social.  We at Ibex can
  help you to optimize your social media marketing
  campaigns with well-defined goals and objectives.
  We can help you to set up attractive and
  extremely engaging social media profiles at
  popular platforms like Facebook,
  Instagram, LinkedIn, and Twitter, but help you
  get the multiple benefits of SMO the best way
  possible!

8

• Our dedicated team will diligently make use of
  all the categories of social media channels to
  promote your products and create a strong social
  media presence in the shortest time possible.  We
  offer customized and result-oriented SMO services
  and reporting at affordable in the price ranges
  that match every customers budget.

9
conclusion

• Social Media optimization will boost the digital
  presence of your brand and bring your message
  closer to the audience. It is a consistent and
  continuous activity that can get your business
  listed in search engine results and enhance sales
  and user engagement among others.