Learn How to Increase Loading Speed of WordPress Website - PowerPoint PPT Presentation

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Learn How to Increase Loading Speed of WordPress Website

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Who doesn’t want to improve their website’s loading speed? This has been one of the hottest topics of discussion for a long time now. About always keeping your website page’s loading speed up to the mark. There are a plethora of benefits attached with faster loading pages. – PowerPoint PPT presentation

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Title: Learn How to Increase Loading Speed of WordPress Website


1
Ultimate Guide to Improving Your WordPress
Websites Page Loading Speed
  • -Hidden Brains
  • Enterprise Web Mobile App Development Company

2
Introduction
  • Who doesnt want to improve their websites
    loading speed? This has been one of the hottest
    topics of discussion for a long time now. About
    always keeping your website pages loading speed
    up to the mark. There are a plethora of benefits
    attached with faster loading pages.
  • This is not just about integrating any web plugin
    that you get and magically increase the loading
    speeds. And no generic tips alone will help you
    increase the speed of your pages. What you need
    is a comprehensive guide to WordPress performance
    optimization.

3
What is the big deal about loading speeds?
  • The fact is not hidden that the speed of your
    WordPress website directly impacts website
    conversion rates. Google itself has pressingly
    and consistently tied page speed with conversion
    rates. And the entire diaspora of the internet
    understands this.
  • Google says that 53 of mobile site visits leave
    a page that takes longer than three seconds to
    load.
  • They even trained their deep neural network which
    is a computer system modeled on the human brain
    and nervous systemwith a large set of bounce and
    conversions data. The results were shocking.
    According to it, as page load time goes from one
    second to 10 seconds, the probability of a mobile
    site visitor bouncing increases 123.
  • This clearly indicates that no matter what,
    faster is better and less is more.
  • If youre leveraging custom WordPress development
    services for your eCommerce related tasks, the
    conversion metrics of your website like the
    number of forms filled out, list of sign-ups, and
    incoming phone calls are generated through page
    forms. Giving you a clear picture of your sales
    funnel and conversion rates.

4
3 Most Important Aspects to Consider in your
eCommerce Store Before Turning to Loading Speeds
  • SEO Ranking- When it comes to ranking a website
    on search engines like Google, it uses a plethora
    of ranking factors when determining where to
    display your website in organic search rankings.
    Mobile loading speed stays as the most important
    of these factors. Google provides a bunch of tips
    and tools that helps website owners determine
    their mobile speeds.
  • Keeping aside the direct factors from any direct
    impact, page loading speeds can also be hurt by
    indirect factors, like slow loading speed leading
    to a higher bounce rate. For example when Google
    sees that users are leaving your website without
    interacting with it, it can hurt your rankings.
  • Google Ads Landing Page Scores- These scores are
    taken into account at the time when Google
    compares your ad campaign with other campaigns
    vying to display their ads. The the loading times
    of your landing page are slow, this can lead to
    your ads not being shown as often or even not at
    all, and clicks costing more than they should.
  • Conversion Rates- It is no secret that a speedy
    site invites a higher conversion rate. The
    formula is simple, do not impede your shoppers
    and remove as much friction as possible and you
    can expect a higher percentage of website
    visitors to make a purchase. This also give you a
    loyal customer who will come back and make
    recommendations to their network as a result of
    their overall experience on your website.

5
Continue
  • Conversion Rates- It is no secret that a speedy
    site invites a higher conversion rate. The
    formula is simple, do not impede your shoppers
    and remove as much friction as possible and you
    can expect a higher percentage of website
    visitors to make a purchase. This also give you a
    loyal customer who will come back and make
    recommendations to their network as a result of
    their overall experience on your website.
  • Why is your WordPress Website Slow?
  • Non-optimized images.
  • Never upload images on your WordPress site
    without optimizing them. This will make your site
    become a giant bandwidth hog. It is best to
    optimize your images with software like Adobe
    Photoshop or FastStone Photo Resizer before you
    upload them to your WordPress site.

6
Continue
  • Server response time.
  • Your WordPress hosting servers should always
    relay information as quickly as possible, if
    there is anything otherwise, it means that your
    site speed may be held hostage by a slow server.
    Always make sure that the servers on which you
    have uploaded your site have at least 99.9
    uptime. They will battle through high traffic
    days like Black Friday.
  • WordPress Themes.
  • Even if you are using the best hosting and the
    most optimized images and content, it alone will
    not be able to make up for a third-party theme
    which has been poorly coded. Whenever possible,
    let your web developers create a theme for you
    using only what you need and how you need it.

7
Continue
  • Caching.
  • When the server renders a page on your website,
    it takes some amount of time. Caching your
    website primes these pages, allowing them to be
    rendered before a visitor access them. This is
    just like having a food item pre-cooked and well
    marinated. As soon as a user requests for it, you
    can simply serve it hot and fresh.
  • How to do WordPress Website Speed Test
  • It is imperative to analyze the current load time
    for your website. The speed may differ from page
    to page, as it depends on various factors. Some
    of these factors are

8
Continue
  • Size of the particular page you are testing
  • The number of requests that page generates.
  • Whether the page is cached or not.
  • The kind of content, static or dynamic, the page
    hosts.
  • In the most common way, the homepage of a website
    is used as a benchmark to test the load time. In
    order to check the speed of a website, you can
    use a variety of these tools
  • Tools.Pingdom.com
  • WebPageTest.org
  • PageSpeed Insights

9
Here are the Best Ways to Speed Up Your WordPress
Websites Loading Speed
  • Select a good hosting provider- Buy dedicated
    web servers for your website and choose a reputed
    provider
  • Reduce Image Sizes- Unrefined images can bloat
    your websites
  • Use a Lightweight WordPress theme- A heavy WP
    theme with too many elements and higher page
    sizes will make your web servers take a blow.
  • Use a CDN- CDN (Content Delivery Networks) help
    in keeping the site-loading speed to a minimum
    for visitors.
  • Utilize Advanced Caching Techniques- Combining
    plug-ins with advanced caching mechanisms like
    Varnish can help you better the loading speed of
    your website
  • Cleanup WordPress Database- Deleting unwanted
    data from your database will keep its size to a
    minimum.
  • Enable GZIP Compression- Compressing files on
    your local computer can save a lot of disk space.

10
Contact Us
  • Email biz_at_hiddenbrains.com
  • Skype hiddenbrains
  • Hangouts biz_at_hiddenbrains.com
  • United States1 323-908-3492
  • India 91-989-802-1433
  • Url https//www.hiddenbrains.com
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