App Designing Rules That Every Designer Should Be Aware Of

1
(No Transcript)
2
App Designing Rules That Every Designer Should Be
Aware Of

• If you are under the impression that creativity
  and ingenuity are all you need to deliver a great
  app design, then you are mistaken.
• Well, its not like you dont need to be creative
  or original in your ideas, but thats not all
  there is to it.
• An app design needs to have a thought and a
  purpose behind it.
• Thats what separates a popular app from the one
  that is hidden in obscurity.
• Users take seconds to decide whether your app
  deserves their time or not.
• And, what do you think is the underlying factor
  to that? Yes, its design that you offer! After
  all, studies show that ninety percent users stop
  using apps because of poor design and
  performance.
• So, what are the rules of the game that lets you
  deliver great design every time? Lets find out
  today!

3
The process starts with knowing your user better

• Your audience is the most significant factor when
  you are designing an app. 
• If you want the users to love your product, you
  need to have a keen understanding of what they
  are looking for.
• Thus, the process of designing begins with user
  research.
• It is important that you understand what
  intrigues your audiences the most and what turns
  them away from you.
• The focus of a good designer has to be on the
  benefits offered by the app, instead of the
  number of features that has been included in it.

4
An aesthetically pleasing design is seen as more
usable

• Users tend to feel that the designs which look
  good also end up working better.
• Known as the Aesthetic-Usability, this was first
  studied by Kaori Kashimura and Masaaki Kurosu in
  the nineties.
• In their research, they gave participants 26
  variations of an ATM interface.
• The results showed that ease of using and the
  aesthetic appeal were closely related, even when
  the question was solely about the products
  functionality.
• A design that is aesthetically pleasing makes the
  users tolerable even of the small usability
  glitches.
• Function and form has to come together for
  delivering the right user experience.

5
Dont assume the users will like it because you
do

• So, youve created the app design and you simply
  love the work that youve done.
• Theres a name for this syndrome of app
  designers, as well its called the 
  false-consensus effect.
• This is the assumption that others will behave
  like you do in a particular context.
• You cannot project your reaction and behavior
  into them. Besides, truth be told, youre too
  close to the work to be completely objective
  about it.
• Paying close attention to the testing
  participants and their opinions will give you an
  idea of what to change about your app.

6
The way to keep the modern goldfish interested

• A study by Microsoft Corp. found that the average
  human attention span now is eight seconds, which
  is a second less than the goldfish.
• So, how do you keep the modern goldfish
  interested long enough in your app? Simply by
  bringing down your response time!
• Response time is the time lapse between the
  response of the app and the request of the user.
• The user loses patience when this response time
  is longer for an app.
• The ideal response time is the one that makes
  neither the users nor the interface wait for too
  long, which studies say is around 400
  milliseconds.

7
The product dictates the design process you
follow

• For a designer, the lack of a good design process
  is like walking in pitch darkness.
• Having a concise and clear process in mind, on
  the other hand, helps you deliver the user
  experience that you are aiming for.
• However, there is not a universal UI/UX Design
  that will fit every project of yours perfectly.
• Though you can define the specific steps for
  every project, a great UX process is selected
  depending on the requirements of a project, and
  every project is unique in its own way.

8
Do away with the elements that you dont need

• There was a time when colors brighter than the
  sun and navigation links at every step were the
  features of an app.
• But, those teenage days of app interface are long
  gone! The modern apps are sleek and
  sophisticated.
• Reduce the steps a user needs to take to
  accomplish a task, and change that image which
  draws the attention of the user for no reason
  from the task at hand.
• Ask yourself the value of every element on your
  app, and see its importance from users
  perspective to know what to keep and what to
  eliminate.

9
The final note

• When you apply these principles of good designing
  to your apps, you will end up creating products
  that are more effective and attractive.
• And, after all, that is the goal of a good app
  design! So, keep these rules in mind when working
  with that next project, and also keep trying new
  approaches and techniques.
• Keep at it consistently, and youll know what
  works for your clients the best.
• WEBSITE www.way2smile.com
• EMAIL US bd_at_w2ssolutions.com
  
• CALL US 91 73387 73388

Read More